Soul Button

Soul Button — electronic artist from DE.

Hailing from Berlin, Soul Button is a pioneering figure in the local music scene, known for his unique Ethereal Techno sound and innovative production skills.…

Influence: 51.50% Fanbase: 32.05% Trending: 61.23% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Allen & Heath • 136.83% • Very Strong

As of 2025-09-08

14,537

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:30:42 UTC

Genres

electronicelectronicdanceorganic houseminimal melodic technohousetechno

Biography

Hailing from Berlin, Soul Button is a pioneering figure in the local music scene, known for his unique Ethereal Techno sound and innovative production skills. Through his labels Steyoyoke New Releases, Steyoyoke Black New Releases, and Inner Symphony, as well as his radio shows and podcasts, Soul Button has garnered a dedicated following and international recognition in the electronic music landscape.

Soul Button's discography includes notable releases such as 'Shadows', 'Swift Minds', 'Wraith', and 'Master of My Fate', with his EP 'Reverie' reaching #4 on the Beatport chart. His latest works, including the EP 'Metamorphosis' and debut album 'Phantom Existence', showcase his commitment to pushing boundaries and evolving his musical journey, setting the stage for upcoming tours and projects in the years ahead.

Top Brand Affinities

Report Date: 2025-09-08

Soul Button draws 25-34 & 35-44 audiences and holds attention in UNITED STATES, EGYPT, LEBANON. The skew is heavily male (74%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Instagram at 205 avg likes per post, with Instagram sustaining the conversation. Audience adjacency to Allen & Heath, MOOG, Mixcloud makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Soul Button score 1.41% — Moderate bucket.

Brand: Allen & HeathBrand: MOOGBrand: Mixcloud

Followers:14,537

Engagements:205

Rate:1.4%

Posts:1,760

Avg Likes:205

Avg Comments:21

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 14,537 · Engagements 205 · Rate 1.4% Posts 1,760 · Views 0 · Avg Likes 205 · Avg Comments 21 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 55% 35-44: 28% 18-24: 11% 45-64: 5%	Largest: 25-34 (55%); next: 35-44 (28%)
Gender Split	Female: 26% Male: 74% Non-binary/Other: 0%	Skews male (74%)
Top Countries	UNITED STATES (10%) EGYPT (9%) LEBANON (9%) CANADA (7%) GERMANY (6%)	Top regions: UNITED STATES (10%), EGYPT (9%), LEBANON (9%)
Platform Engagement	Instagram: 205 avg likes/post	best engagement: Instagram 205 avg likes

Top Brand Affinities

Allen & Heath

Score: 136.83

MOOG

Score: 111.40

Mixcloud

Score: 102.64

Ableton

Score: 85.96

Pioneer

Score: 85.75

Trancefamily

Score: 48.02

Akai

Score: 33.57

SoundCloud

Score: 27.07

Sennheiser

Score: 24.69

Tomorrowland

Score: 18.83

KIA

Score: 12.28

Amazon Music

Score: 10.70

Brand	Category	Score
Allen & Heath		136.83
MOOG		111.40
Mixcloud		102.64
Ableton		85.96
Pioneer		85.75
Trancefamily		48.02
Akai		33.57
SoundCloud		27.07
Sennheiser		24.69
Tomorrowland		18.83
KIA		12.28
Amazon Music		10.70
Pro Tools		8.29
Beats Electronics		7.09
Spotify Music		6.91
Jagermeister		5.93
Garnier		3.85
Heinz		3.33
Red Bull		3.24
Coachella		2.80
Heineken		2.77
TOM FORD		2.56
Matrix		2.42
Dolce & Gabbana		2.07
musical.ly		2.05
Warner Bros		1.94
Budweiser		1.92
Jack Daniels		1.92
Aperol		1.85
Armani		1.82
Cartier		1.79
Ubisoft		1.73
Showtime		1.70
GoPro		1.68
Tesla Motors		1.55
National Geographic		1.53
Ray-Ban		1.51
Versace		1.48
FIFA		1.45
Travelgram		1.40
Oakley		1.38
HBO		1.37
Yamaha		1.36
Adobe		1.31
Ferrari		1.30
Gymshark		1.29
Guinness		1.27
BBC		1.26
Bellagio		1.25
Polaroid		1.24