Sons of Apollo

Sons of Apollo

Country: US

Influence: 48.80% Fanbase: 22.28% Trending: 62.06% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 66.96% • Very Strong

As of 2025-09-11

31,281

Social Media Followers

As of 2025-09-11

00:00:00

Hours Airplay

2025-12-07 18:13:07 UTC

Genres

rockrockhard rockmetalneo classical metalprogressive metalmetalheavy metal

Biography

The supergroup SONS OF APOLLO, comprised of former Dream Theater members Mike Portnoy and Derek Sherinian, along with Ron "Bumblefoot" Thal, Billy Sheehan, and Jeff Scott Soto, is set to release their debut album, "PSYCHOTIC SYMPHONY," on October 20th via InsideOutMusic/Sony Music. Reuniting under the banner of Apollo, the ancient Greek and Roman God of music and poetry, the band's formation has been a subject of much speculation in recent months. The highly anticipated project brings together a powerhouse lineup from various renowned rock bands, promising a dynamic and compelling musical experience for fans.

Sons of Apollo Marketing Affinity & Brand Fit Data

Report Date: 2025-09-11

Sons of Apollo builds repeat engagement among 25-34 & 35-44 audiences throughout UNITED STATES, BRAZIL, INDONESIA. With a heavily male (88%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Instagram (1,848 avg likes per post), while Instagram provides social proof in comments and saves. Affinities with Ampeg, Akg, Live Nation point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Sons of Apollo score 5.91%Very Strong bucket.
Brand: AmpegBrand: AkgBrand: Live Nation
Followers:31,281
Engagements:1,848
Rate:5.9%
Posts:703
Views:0
Avg Likes:1,848
Avg Comments:71
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 31,281 · Engagements 1,848 · Rate 5.9%
Posts 703 · Views 0 · Avg Likes 1,848 · Avg Comments 71 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 38%
35-44: 32%
45-64: 16%
18-24: 12%
Largest: 25-34 (38%); next: 35-44 (32%)
Gender Split Female: 12%
Male: 88%
Non-binary/Other: 0%
Skews male (88%)
Top Countries UNITED STATES (22%)
BRAZIL (21%)
INDONESIA (6%)
ITALY (5%)
ARGENTINA (4%)
Top regions: UNITED STATES (22%), BRAZIL (21%), INDONESIA (6%)
Platform Engagement Instagram: 1,848 avg likes/post best engagement: Instagram 1,848 avg likes

Top Brand Affinities

Ampeg
Score: 66.96
Akg
Score: 47.47
Live Nation
Score: 31.23
Sennheiser
Score: 27.52
Pro Tools
Score: 24.07
MOOG
Score: 18.46
Amazon Music
Score: 12.91
Akai
Score: 11.78
Movistar
Score: 9.67
Ableton
Score: 8.10
Spotify Music
Score: 6.54
Yamaha
Score: 5.02
Brand Category Score
Ampeg 66.96
Akg 47.47
Live Nation 31.23
Sennheiser 27.52
Pro Tools 24.07
MOOG 18.46
Amazon Music 12.91
Akai 11.78
Movistar 9.67
Ableton 8.10
Spotify Music 6.54
Yamaha 5.02
Jack Daniels 4.71
Pilsner Urquell 4.39
Lollapalooza 4.37
Pfizer 4.09
Warner Bros 4.07
MTV 4.06
Mortal Kombat 3.91
Final Fantasy 3.90
Kickstarter 3.73
Budweiser 3.72
Gillette 3.71
NHL 3.54
musical.ly 3.50
The Witcher 3.49
Star Wars 3.27
Paramount Pictures 3.24
Columbia Pictures 3.22
Heineken 3.20
NBC 3.15
Monster Beverage 3.09
AMC 3.01
Tesla Motors 2.90
Chrysler 2.60
Guinness 2.60
Harley-Davidson 2.42
NFL 2.37
Boeing 2.33
SoundCloud 2.32
Nintendo 2.26
Lego 2.24
HBO 2.18
WWE 2.12
Beats Electronics 1.95
Marvel Entertainment 1.95
Pixar 1.94
DC Entertainment 1.86
Amazon 1.80
Sony 1.78

Official Profiles

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Artist: Sons of Apollo

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Concerts

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