Songer
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
287,869
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 14:42:58 UTC
Genres
Biography
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Songer performs best with fans in the 18-24 range, concentrated in UNITED KINGDOM, AUSTRALIA, UNITED STATES. Audience composition is heavily male (89%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 73,700 avg views per post, with Tiktok providing steady community replies and saves. Brand adjacency trends toward Vauxhall, Stone Island, Pioneer, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Songer is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 287,869 · Engagements 15,071 · Rate 5.2% Posts 129 · Views 74,072 · Avg Likes 14,089 · Avg Comments 190 · Avg Views 74,072 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 29% 13-17: 12% 35-44: 6% |
Largest: 18-24 (53%); next: 25-34 (29%) |
| Gender Split |
Female: 11% Male: 89% Non-binary/Other: 0% |
Skews male (89%) |
| Top Countries |
UNITED KINGDOM (79%) AUSTRALIA (5%) UNITED STATES (5%) IRELAND (2%) SPAIN (2%) |
Top regions: UNITED KINGDOM (79%), AUSTRALIA (5%), UNITED STATES (5%) |
| Platform Engagement | Instagram: 6,514 avg likes/post · Tiktok: 73,700 avg views/post · Youtube: 372 avg views/post | Best reach: Tiktok 73,700 avg views; best engagement: Tiktok 7,571 avg likes |
Top Brand Affinities
Vauxhall
Stone Island
Pioneer
SoundCloud
Selfridges
boohoo
MISSGUIDED
River Island
Stüssy
Dsquared
Seat
The North Face
| Brand | Category | Score |
|---|---|---|
| Vauxhall | 22.21 | |
| Stone Island | 17.22 | |
| Pioneer | 10.65 | |
| SoundCloud | 9.70 | |
| Selfridges | 8.93 | |
| boohoo | 8.70 | |
| MISSGUIDED | 8.21 | |
| River Island | 7.62 | |
| Stüssy | 6.75 | |
| Dsquared | 6.64 | |
| Seat | 6.33 | |
| The North Face | 6.20 | |
| Champion | 5.93 | |
| Carhartt | 5.87 | |
| Beats Electronics | 5.78 | |
| Superdry | 5.71 | |
| Tesco | 5.66 | |
| Myprotein | 5.27 | |
| ASOS | 4.94 | |
| Ableton | 4.63 | |
| Tomorrowland | 4.53 | |
| Moncler | 4.45 | |
| Supreme | 3.98 | |
| Harrods | 3.92 | |
| BBS | 3.77 | |
| Kodak | 3.74 | |
| Spotify Music | 3.69 | |
| Urban Outfitters | 3.61 | |
| BBC | 3.52 | |
| Hennessy | 3.35 | |
| Moschino | 3.09 | |
| Topshop | 3.00 | |
| Monster Beverage | 2.96 | |
| shein | 2.90 | |
| Primark | 2.85 | |
| Guinness | 2.80 | |
| Dr. Martens | 2.74 | |
| Haima | 2.67 | |
| Aperol | 2.60 | |
| Red Bull | 2.49 | |
| Coachella | 2.42 | |
| UFC | 2.42 | |
| Sunnies Studios | 2.38 | |
| SheInside | 2.33 | |
| Gymshark | 2.33 | |
| Armani | 2.30 | |
| McLaren | 2.29 | |
| Nike | 2.29 | |
| Timberland | 2.27 | |
| A Game of Tones | 2.25 |
Official Profiles
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LoginArtist: Songer
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
