Solomun Brand Affinity ranks highest Mixcloud at 45.57% . Very Strong. Score DMDB 65.62% | Fanbase 57.04%

Solomun — electronic artist from DE.

Solomun, a renowned DJ and producer, views music as a diverse reflection of life's emotions and experiences. Known for his unique approach to performances, he…

Solomun

Recognizable

Country: DE | Gender: male | Artist ID: 11e81bcb-652f-44d8-a3c0-a0369fe50396

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Genres

electronicdancemicrohousegerman technominimal technotech houseorganic househamburg electronicmelodic technoelectronichousedeep house

Influential: 65.62% Fanbase: 57.04% Trending: 69.91%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 45.57% • Very Strong

As of 2025-09-10

2,417,921

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 65.62% | Fanbase 57.04% | Trending 69.91% | CAREER STAGE: MAINSTREAM

Biography

Solomun, a renowned DJ and producer, views music as a diverse reflection of life's emotions and experiences. Known for his unique approach to performances, he established the successful "Solomun +1" residency at Pacha Ibiza in 2013, which has since expanded globally to cities like Berlin, New York, and Tulum. Additionally, he founded the music label Diynamic in 2006, providing a platform for artists with similar visions and contributing to the growth of many careers in the industry.

By prioritizing genuine connection and musical integrity over spectacle, Solomun has cultivated a loyal following through his authentic and emotive sets, remixes, and productions. His commitment to bringing people together through music underscores his belief in the universal message of love and unity.

Report Date: 2025-09-10

Solomun is a clear fit for 25-34 & 18-24 audiences with strength across UNITED STATES, BRAZIL, GERMANY. The audience is heavily male (80%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (91,952 avg views per post); Instagram builds the community layer. Affinity data highlights Mixcloud, Pioneer, Ableton, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Solomun score 1.12% — Moderate bucket.

Brand: MixcloudBrand: PioneerBrand: Ableton

Followers:2,417,921

Engagements:27,045

Rate:1.1%

Posts:2,123

Avg Likes:26,065

Avg Comments:454

Avg Views:153,352

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,417,921 · Engagements 27,045 · Rate 1.1% Posts 2,123 · Views 153,352 · Avg Likes 26,065 · Avg Comments 454 · Avg Views 153,352	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 47% 18-24: 33% 35-44: 15% 45-64: 4%	Largest: 25-34 (47%); next: 18-24 (33%)
Gender Split	Female: 20% Male: 80% Non-binary/Other: 0%	Skews male (80%)
Top Countries	UNITED STATES (8%) BRAZIL (8%) GERMANY (6%) ARGENTINA (6%) SPAIN (4%)	Top regions: UNITED STATES (8%), BRAZIL (8%), GERMANY (6%)
Platform Engagement	Instagram: 19,739 avg likes/post · Tiktok: 61,400 avg views/post · Youtube: 91,952 avg views/post	Best reach: Youtube 91,952 avg views; best engagement: Instagram 19,739 avg likes

Top Brand Affinities

Mixcloud

Score: 45.57

Pioneer

Score: 45.03

Ableton

Score: 26.50

MOOG

Score: 22.49

Trancefamily

Score: 21.61

Tomorrowland

Score: 15.23

Akai

Score: 13.81

Sennheiser

Score: 13.57

SoundCloud

Score: 8.21

Amazon Music

Score: 7.19

Absolut

Score: 6.24

Campari

Score: 5.05

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Top Brand Affinities

Brand	Category	Score
Mixcloud		45.57
Pioneer		45.03
Ableton		26.50
MOOG		22.49
Trancefamily		21.61
Tomorrowland		15.23
Akai		13.81
Sennheiser		13.57
SoundCloud		8.21
Amazon Music		7.19
Absolut		6.24
Campari		5.05
Lollapalooza		3.98
Beats Electronics		3.58
Coachella		3.32
Bacardi		3.29
Heineken		3.20
Aperol		3.08
Red Bull		3.01
Spotify Music		2.63
GoPro		2.43
Petronas		2.39
Martini		2.38
Boeing		2.36
Carhartt		2.31
Fendi		2.29
Valentino		2.29
Budweiser		2.25
Ray-Ban		2.19
ASOS		2.17
Dr. Martens		2.08
Ferrari		2.08
Dolce & Gabbana		2.07
Yves Saint Laurent		2.05
Lacoste		1.86
Porsche		1.82
Peugeot		1.77
Bellagio		1.75
Jack Daniels		1.72
The North Face		1.70
Guinness		1.70
Armani		1.66
Hermès		1.61
Bershka		1.58
McLaren		1.56
Ducati		1.53
Pizza Lover		1.52
Volkswagen		1.47
Prada		1.47
Warner Bros		1.46