Solardo
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
279,740
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 14:44:37 UTC
Genres
Biography
With a history of successful releases on top labels such as Ultra and Hot Creations, Solardo's A&R efforts now focus on their three distinct imprints: Sola Music for dancefloor tracks, Sola Nauts for crossover sounds, and Sola Eclipse for darker, late-night minimal vibes. Their ability to navigate various musical landscapes while maintaining a high standard of quality cements Solardo as dynamic and influential figures in the electronic music scene.
Solardo commands interest from 18-24 & 25-34 audiences in UNITED KINGDOM, BRAZIL, ARGENTINA. With a heavily male (56%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (1,902 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Mixcloud, Pioneer, Ableton points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 279,740 · Engagements 2,619 · Rate 0.9% Posts 3,424 · Views 1,902 · Avg Likes 2,610 · Avg Comments 28 · Avg Views 1,902 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 47% 25-34: 32% 35-44: 10% 13-17: 8% |
Largest: 18-24 (47%); next: 25-34 (32%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
UNITED KINGDOM (82%) BRAZIL (6%) ARGENTINA (6%) ITALY (5%) MEXICO (4%) |
Top regions: UNITED KINGDOM (82%), BRAZIL (6%), ARGENTINA (6%) |
| Platform Engagement | Instagram: 2,508 avg likes/post · Tiktok: 1,902 avg views/post | Best reach: Tiktok 1,902 avg views; best engagement: Instagram 2,508 avg likes |
Top Brand Affinities
Mixcloud
Pioneer
Ableton
Trancefamily
MOOG
Tomorrowland
Sennheiser
Akai
SoundCloud
Vauxhall
All Saints
Amazon Music
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 84.53 | |
| Pioneer | 78.07 | |
| Ableton | 40.43 | |
| Trancefamily | 28.35 | |
| MOOG | 22.33 | |
| Tomorrowland | 19.17 | |
| Sennheiser | 18.53 | |
| Akai | 16.71 | |
| SoundCloud | 16.54 | |
| Vauxhall | 14.24 | |
| All Saints | 13.59 | |
| Amazon Music | 11.83 | |
| MISSGUIDED | 9.94 | |
| Grey Goose | 9.69 | |
| Stone Island | 8.27 | |
| Jagermeister | 6.90 | |
| Selfridges | 6.87 | |
| boohoo | 6.50 | |
| Coachella | 6.20 | |
| Moët & Chandon | 6.07 | |
| Beats Electronics | 5.95 | |
| Carlsberg | 5.33 | |
| Spotify Music | 4.80 | |
| ASOS | 4.49 | |
| Smirnoff | 4.37 | |
| Itaipava | 4.00 | |
| Stüssy | 3.77 | |
| Topshop | 3.37 | |
| Tesco | 3.27 | |
| Guinness | 3.15 | |
| Lollapalooza | 3.05 | |
| Monster Beverage | 2.85 | |
| Sunnies Studios | 2.81 | |
| Heineken | 2.74 | |
| Aperol | 2.73 | |
| Red Bull | 2.61 | |
| Dr. Martens | 2.48 | |
| TOM FORD | 2.29 | |
| Gymshark | 2.18 | |
| Budweiser | 2.04 | |
| Lacoste | 2.04 | |
| Warner Bros | 1.87 | |
| Jack Daniels | 1.86 | |
| GoPro | 1.86 | |
| Bentley | 1.85 | |
| Primark | 1.79 | |
| UFC | 1.72 | |
| Calvin Klein | 1.68 | |
| Armani | 1.66 | |
| musical.ly | 1.65 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-01 05:00 UTC | Solardo | SILO | New York, United States |
