Sofia Isella
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-20
3,205,034
Social Media Followers
As of 2025-09-20
00:00:00
Hours Airplay
2025-12-07 14:39:25 UTC
Genres
Biography
Sofia Isella engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, UNITED KINGDOM, CANADA. The fan base skews heavily female (69%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (106,700 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Lionsgate, Acroyoga, Ableton, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,205,034 · Engagements 63,624 · Rate 2.0% Posts 1,001 · Views 207,533 · Avg Likes 62,535 · Avg Comments 621 · Avg Views 207,533 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 51% 25-34: 28% 35-44: 9% 13-17: 8% |
Largest: 18-24 (51%); next: 25-34 (28%) |
| Gender Split |
Female: 69% Male: 31% Non-binary/Other: 0% |
Skews female (69%) |
| Top Countries |
UNITED STATES (33%) UNITED KINGDOM (7%) CANADA (5%) GERMANY (4%) INDIA (4%) |
Top regions: UNITED STATES (33%), UNITED KINGDOM (7%), CANADA (5%) |
| Platform Engagement | Instagram: 45,786 avg likes/post · Tiktok: 106,700 avg views/post · Youtube: 100,833 avg views/post | Best reach: Tiktok 106,700 avg views; best engagement: Instagram 45,786 avg likes |
Top Brand Affinities
Lionsgate
Acroyoga
Ableton
Free People
Showtime
Sunnies Studios
Spotify Music
Paramount Pictures
NBC
Dr. Martens
Matrix
The Witcher
| Brand | Category | Score |
|---|---|---|
| Lionsgate | 18.82 | |
| Acroyoga | 7.60 | |
| Ableton | 5.64 | |
| Free People | 5.33 | |
| Showtime | 4.84 | |
| Sunnies Studios | 3.98 | |
| Spotify Music | 3.84 | |
| Paramount Pictures | 3.80 | |
| NBC | 3.50 | |
| Dr. Martens | 3.33 | |
| Matrix | 3.29 | |
| The Witcher | 3.19 | |
| Airbnb | 3.14 | |
| Summit Entertainment | 3.06 | |
| Emporium | 2.94 | |
| League of Legends | 2.90 | |
| Lush | 2.88 | |
| Coachella | 2.78 | |
| Lululemon Athletica | 2.60 | |
| Kodak | 2.57 | |
| Urban Outfitters | 2.54 | |
| Tinder | 2.49 | |
| Polaroid | 2.45 | |
| Lollapalooza | 2.38 | |
| Target | 2.37 | |
| Nickelodeon | 2.10 | |
| SoundCloud | 2.00 | |
| Geocaching | 1.99 | |
| AMC | 1.98 | |
| Aperol | 1.95 | |
| ASOS | 1.94 | |
| Universal | 1.85 | |
| Amazon | 1.79 | |
| Urban Decay Cosmetics | 1.78 | |
| Warner Bros | 1.74 | |
| HBO | 1.71 | |
| Vogue | 1.63 | |
| Tarte Cosmetics | 1.63 | |
| shein | 1.60 | |
| Pokemon Go | 1.58 | |
| Sephora | 1.58 | |
| The Olympic Games | 1.58 | |
| Walmart | 1.57 | |
| Tesla Motors | 1.57 | |
| Netflix | 1.53 | |
| Fujifilm | 1.49 | |
| Paypal | 1.48 | |
| Etsy | 1.38 | |
| Pandora | 1.34 | |
| CBS | 1.29 |
Official Profiles
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LoginArtist: Sofia Isella
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-07 18:30 UTC | Spilt Milk Perth | 2025 | Robinson Pavilion, Claremont Showground | Claremont, Australia | — |
| 2025-12-10 03:00 UTC | Sofia Isella | The Triffid | Newstead, Australia | |
| 2025-12-11 03:00 UTC | Sofia Isella | Palais Theatre | Melbourne, Australia | |
| 2025-12-13 03:30 UTC | Sofia Isella | Roundhouse | Sydney, Australia | |
| 2025-12-13 19:00 UTC | Spilt Milk Canberra 2025 | Exhibition Park | Canberra, Australia | — |
| 2025-12-15 03:00 UTC | Kendrick Lamar, sombr, d4vd, ScHoolboy Q, Dominic Fike, Chance Peña, Nessa Barrett, Sofia Isella, Rebecca Black, Sara Landry, Don West, Ninajirachi, The Rions, Rum Jungle, Club Angel, Mia Wray, Skin on Skin, South Summit, Doechii | Gold Coast Sports Precinct | Gold Coast City, Australia |
