SODA LUV
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
2,785,622
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:46:14 UTC
Genres
Biography
SODA LUV resonates most with 18-24 & 25-34 audiences and shows durable presence in RUSSIA, UKRAINE, UNITED STATES. With a heavily male (74%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (634,800 avg views per post); Tiktok is where fans co-sign. Affinity adjacency to Stone Island, Fanta, Dota 2 makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,785,622 · Engagements 43,413 · Rate 1.6% Posts 171 · Views 766,204 · Avg Likes 39,822 · Avg Comments 657 · Avg Views 766,204 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 56% 25-34: 25% 13-17: 11% 35-44: 6% |
Largest: 18-24 (56%); next: 25-34 (25%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
RUSSIA (65%) UKRAINE (14%) UNITED STATES (7%) KAZAKHSTAN (3%) SAUDI ARABIA (2%) |
Top regions: RUSSIA (65%), UKRAINE (14%), UNITED STATES (7%) |
| Platform Engagement | Instagram: 9,753 avg likes/post · Tiktok: 634,800 avg views/post · Youtube: 131,404 avg views/post | Best reach: Tiktok 634,800 avg views; best engagement: Tiktok 24,900 avg likes |
Top Brand Affinities
Stone Island
Fanta
Dota 2
Counter-Strike
Stradivarius
Kodak
Bershka
Carhartt
Snapseed
ASOS
Snickers
Balenciaga
| Brand | Category | Score |
|---|---|---|
| Stone Island | 10.05 | |
| Fanta | 6.30 | |
| Dota 2 | 6.28 | |
| Counter-Strike | 5.05 | |
| Stradivarius | 3.67 | |
| Kodak | 3.28 | |
| Bershka | 3.07 | |
| Carhartt | 3.01 | |
| Snapseed | 2.48 | |
| ASOS | 2.17 | |
| Snickers | 2.15 | |
| Balenciaga | 2.10 | |
| Xiaomi | 2.00 | |
| Lacoste | 1.95 | |
| CBS Television Studios | 1.84 | |
| H&M | 1.67 | |
| UFC | 1.65 | |
| KFC | 1.62 | |
| The North Face | 1.60 | |
| New Balance | 1.60 | |
| Supreme | 1.53 | |
| Tommy Hilfiger | 1.50 | |
| Puma | 1.48 | |
| CBS | 1.45 | |
| musical.ly | 1.44 | |
| Levi's | 1.42 | |
| Beats Electronics | 1.41 | |
| Sneakerhead | 1.39 | |
| Guess | 1.36 | |
| UNIQLO | 1.34 | |
| GIVENCHY | 1.33 | |
| Adidas | 1.29 | |
| Pepsi | 1.24 | |
| Gucci | 1.24 | |
| Polo Ralph Lauren | 1.19 | |
| Vogue | 1.16 | |
| Fujifilm | 1.16 | |
| Converse | 1.14 | |
| Nike | 1.14 | |
| Calvin Klein | 1.09 | |
| BMW | 1.08 | |
| Tesla Motors | 1.05 | |
| Reebok | 1.03 | |
| Vans | 1.01 | |
| SoundCloud | 0.95 | |
| Adobe | 0.91 | |
| Mercedes-Benz | 0.90 | |
| Sony | 0.86 | |
| Zara | 0.85 | |
| IKEA | 0.84 |
Official Profiles
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LoginArtist: SODA LUV
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
