Snap!

Snap! — hip-hop & rap artist from DE.

German electronic dance music duo Snap!, consisting of Michael Münzing and Luca Anzilotti, gained international fame in 1990 with their hit "The Power." The…

Influence: 64.04% Fanbase: 44.95% Trending: 73.58% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-09-09

17,754

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-29 13:32:57 UTC

Genres

hip-hop & raphip houseelectronicdancediva housegerman technoelectroniceuropeaneurodanceeuropop

Biography

German electronic dance music duo Snap!, consisting of Michael Münzing and Luca Anzilotti, gained international fame in 1990 with their hit "The Power." The track featured vocals from London rapper Turbo B. and Jackie Harris, with later vocals provided by Penny Ford. Turbo B. departed in 1992 and was replaced by Nikki Harris. Snap! continued their success with the 1990 hit "Rhythm Is a Dancer," reaching number five on the pop charts.

Top Brand Affinities

Report Date: 2025-09-09

Snap! is a clear fit for 25-34 & 35-44 audiences with strength across BRAZIL, UNITED STATES, FRANCE. The audience is heavily male (74%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (363,418 avg views per post); Youtube builds the community layer. Affinity data highlights leading lifestyle names, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Snap! score 22.85% — Very Strong bucket.

Followers:17,754

Engagements:4,057

Rate:22.9%

Posts:24

Avg Likes:3,834

Avg Comments:337

Avg Views:371,203

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 17,754 · Engagements 4,057 · Rate 22.9% Posts 24 · Views 371,203 · Avg Likes 3,834 · Avg Comments 337 · Avg Views 371,203	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 38% 35-44: 25% 18-24: 22% 45-64: 11%	Largest: 25-34 (38%); next: 35-44 (25%)
Gender Split	Female: 26% Male: 74% Non-binary/Other: 0%	Skews male (74%)
Top Countries	BRAZIL (15%) UNITED STATES (13%) FRANCE (6%) UNITED KINGDOM (5%) GREECE (4%)	Top regions: BRAZIL (15%), UNITED STATES (13%), FRANCE (6%)
Platform Engagement	Tiktok: 7,785 avg views/post · Youtube: 363,418 avg views/post	Best reach: Youtube 363,418 avg views; best engagement: Youtube 3,606 avg likes