Smoakland

Smoakland — electronic artist from US.

Originating from the Bay Area roots of the West Coast music scene, Smoakland is the brainchild of Anthony Battaglia and Harrison Hays. The duo, who bonded over…

Influence: 50.07% Fanbase: 20.78% Trending: 64.72% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

iHeartRaves • 195.17% • Very Strong

As of 2025-09-09

37,939

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:05:42 UTC

Genres

electronicelectronicdowntempo bassdrum & bassdubstep

Biography

Originating from the Bay Area roots of the West Coast music scene, Smoakland is the brainchild of Anthony Battaglia and Harrison Hays. The duo, who bonded over a shared passion for cannabis culture and dubstep, formed Smoakland in 2018 while attending Boise State University. Drawing influence from industry giants like Zeds Dead and Eptic, Smoakland's signature blend of "Old School" Dubstep pays tribute to their early love for the genre "Dirty Dutch", igniting Anthony's music production journey in 2014.

Anthony and Harry infuse their personal experiences into their music, creating raw and authentic sonic narratives. For Harry, Smoakland marked a turning point in his life, a beacon of light during a challenging period. Meanwhile, Anthony's musical journey was catalyzed by a profound personal loss, intertwined with a transformative moment at Burning Man and a fateful connection with Harry that sparked the inception of their musical partnership.

Top Brand Affinities

Report Date: 2025-09-09

Smoakland commands interest from 25-34 & 18-24 audiences in UNITED STATES, CANADA, UNITED KINGDOM. With a heavily male (62%) base, collaborations tied to style, access, or drops tend to land. Instagram delivers predictable visibility (750 avg likes per post); Instagram delivers the receipts in replies and shares. Affinity overlap with iHeartRaves, Phase One, Ableton points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Smoakland score 1.98% — Moderate bucket.

Brand: iHeartRavesBrand: Phase OneBrand: Ableton

Followers:37,939

Engagements:750

Rate:2.0%

Posts:1,186

Avg Likes:750

Avg Comments:54

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 37,939 · Engagements 750 · Rate 2.0% Posts 1,186 · Views 0 · Avg Likes 750 · Avg Comments 54 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 54% 18-24: 25% 35-44: 16% 13-17: 2%	Largest: 25-34 (54%); next: 18-24 (25%)
Gender Split	Female: 38% Male: 62% Non-binary/Other: 0%	Skews male (62%)
Top Countries	UNITED STATES (91%) CANADA (2%) UNITED KINGDOM (1%) INDIA (0%) ITALY (0%)	Top regions: UNITED STATES (91%), CANADA (2%), UNITED KINGDOM (1%)
Platform Engagement	Instagram: 750 avg likes/post	best engagement: Instagram 750 avg likes

Top Brand Affinities

iHeartRaves

Score: 195.17

Phase One

Score: 71.43

Ableton

Score: 62.95

Pioneer

Score: 36.83

SoundCloud

Score: 25.93

Mapfre

Score: 25.53

Live Nation

Score: 24.67

Akai

Score: 24.56

Hennessey

Score: 24.32

Mixcloud

Score: 19.91

Mulberry

Score: 19.83

MOOG

Score: 16.41

Brand	Category	Score
iHeartRaves		195.17
Phase One		71.43
Ableton		62.95
Pioneer		36.83
SoundCloud		25.93
Mapfre		25.53
Live Nation		24.67
Akai		24.56
Hennessey		24.32
Mixcloud		19.91
Mulberry		19.83
MOOG		16.41
Trancefamily		13.66
Beats Electronics		12.33
Pro Tools		11.66
Coachella		7.95
Coors		7.80
Lollapalooza		7.70
Hennessy		7.40
Margaritaville		6.68
Spotify Music		5.92
Bud Light		5.70
Tomorrowland		5.59
Verizon		5.35
Free People		5.10
Pacific Northwest Wonderland		4.86
iHeartRadio Music Awards		4.80
Gillette		4.09
Taco Bell		4.07
Gatorade		3.75
American Eagle		3.58
Lululemon Athletica		3.41
Carhartt		3.32
ESPN		3.28
Matrix		3.19
Comedy Central		3.03
Gymshark		2.92
Busch		2.90
NHL		2.74
Emporium		2.65
Forever 21		2.62
Urban Outfitters		2.56
Monster Beverage		2.54
MTV		2.51
Dr. Martens		2.46
Chipotle Mexican Grill		2.23
Kodak		2.22
Pepsi		2.22
Adobe		2.17
Chrysler		2.15