SMLE
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
35,154
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 21:17:55 UTC
Genres
Biography
SMLE performs best with fans in the 18-24 range, concentrated in UNITED STATES, UNITED KINGDOM, CANADA. Audience composition is heavily male (76%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 23,489 avg views per post, with Youtube providing steady community replies and saves. Brand adjacency trends toward iHeartRaves, Ableton, Pioneer, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, SMLE is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 35,154 · Engagements 1,182 · Rate 3.4% Posts 63 · Views 23,489 · Avg Likes 1,149 · Avg Comments 72 · Avg Views 23,489 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 60% 25-34: 24% 13-17: 8% 35-44: 6% |
Largest: 18-24 (60%); next: 25-34 (24%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
UNITED STATES (45%) UNITED KINGDOM (7%) CANADA (5%) BRAZIL (5%) AUSTRALIA (3%) |
Top regions: UNITED STATES (45%), UNITED KINGDOM (7%), CANADA (5%) |
| Platform Engagement | Instagram: 519 avg likes/post · Youtube: 23,489 avg views/post | Best reach: Youtube 23,489 avg views; best engagement: Youtube 630 avg likes |
Top Brand Affinities
iHeartRaves
Ableton
Pioneer
Mixcloud
Trancefamily
Akai
MOOG
SoundCloud
Tomorrowland
Amazon Music
Pro Tools
Borderlands
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 60.50 | |
| Ableton | 43.09 | |
| Pioneer | 25.18 | |
| Mixcloud | 23.95 | |
| Trancefamily | 21.40 | |
| Akai | 15.97 | |
| MOOG | 15.52 | |
| SoundCloud | 14.86 | |
| Tomorrowland | 12.93 | |
| Amazon Music | 10.28 | |
| Pro Tools | 9.88 | |
| Borderlands | 9.67 | |
| Beats Electronics | 7.69 | |
| Coachella | 7.23 | |
| Spotify Music | 6.14 | |
| Lollapalooza | 5.79 | |
| Final Fantasy | 5.41 | |
| Rockstar Games | 5.28 | |
| iHeartRadio Music Awards | 5.12 | |
| American Airlines | 4.97 | |
| Sega | 4.87 | |
| RAZER | 4.85 | |
| NBC | 3.73 | |
| Taco Bell | 3.73 | |
| Urban Outfitters | 3.57 | |
| Cartoon Network | 3.54 | |
| Oculus | 3.54 | |
| Coors | 3.48 | |
| Fallout | 3.46 | |
| Gundam | 3.38 | |
| Monster Beverage | 3.33 | |
| NHL | 3.08 | |
| MTV | 2.96 | |
| The Witcher | 2.89 | |
| Comedy Central | 2.80 | |
| ESPN | 2.79 | |
| Kodak | 2.74 | |
| Nintendo | 2.59 | |
| Matrix | 2.57 | |
| League of Legends | 2.55 | |
| Counter-Strike | 2.55 | |
| Nickelodeon | 2.45 | |
| Activision Blizzard | 2.45 | |
| Pokemon Go | 2.40 | |
| Grand Theft Auto | 2.37 | |
| Ubisoft | 2.28 | |
| Call of Duty | 2.22 | |
| Busch | 2.15 | |
| Adobe | 2.14 | |
| Scion | 2.14 |
Official Profiles
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LoginArtist: SMLE
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Top 10 Songs Played Today
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Total Streams (2025-09-13)
Total: 409,927
| PLATFORM | TOTAL | % | |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















