Smith & Myers
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
62,471
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 20:59:50 UTC
Genres
Biography
Smith & Myers connects with 25-34 & 35-44 audiences and shows durable traction across UNITED STATES, UNITED KINGDOM, CANADA. With a heavily female (63%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Instagram, where posts average 2,421 avg likes per post; Instagram adds dependable engagement depth. Overlap with Live Nation, Amazon Music, Bud Light highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Smith & Myers moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 62,471 · Engagements 2,421 · Rate 3.9% Posts 438 · Views 0 · Avg Likes 2,421 · Avg Comments 83 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 34% 35-44: 27% 18-24: 21% 45-64: 16% |
Largest: 25-34 (34%); next: 35-44 (27%) |
| Gender Split |
Female: 63% Male: 37% Non-binary/Other: 0% |
Skews female (63%) |
| Top Countries |
UNITED STATES (73%) UNITED KINGDOM (9%) CANADA (4%) GERMANY (2%) ITALY (1%) |
Top regions: UNITED STATES (73%), UNITED KINGDOM (9%), CANADA (4%) |
| Platform Engagement | Instagram: 2,421 avg likes/post | best engagement: Instagram 2,421 avg likes |
Top Brand Affinities
Live Nation
Amazon Music
Bud Light
iHeartRadio Music Awards
Hot Topic
Verizon
Influenster
Kroger
Reese's
Jameson
ULTA Beauty
Monster Beverage
| Brand | Category | Score |
|---|---|---|
| Live Nation | 36.18 | |
| Amazon Music | 12.10 | |
| Bud Light | 7.78 | |
| iHeartRadio Music Awards | 7.42 | |
| Hot Topic | 7.21 | |
| Verizon | 7.17 | |
| Influenster | 6.85 | |
| Kroger | 5.96 | |
| Reese's | 5.64 | |
| Jameson | 5.57 | |
| ULTA Beauty | 5.49 | |
| Monster Beverage | 5.23 | |
| Busch | 5.23 | |
| Walgreens | 5.13 | |
| NHL | 4.71 | |
| Margaritaville | 4.64 | |
| Coors | 4.53 | |
| Power Rangers | 4.39 | |
| Columbia Pictures | 4.38 | |
| FedEx | 4.36 | |
| The Witcher | 4.29 | |
| BarkBox | 4.28 | |
| Dunkin' Donuts | 4.28 | |
| AMC | 4.22 | |
| Taco Bell | 4.16 | |
| WWE | 4.00 | |
| Jeep | 3.86 | |
| Jack Daniels | 3.82 | |
| Gillette | 3.67 | |
| Walmart | 3.60 | |
| Budweiser | 3.51 | |
| PetSmart | 3.30 | |
| Harley-Davidson | 3.26 | |
| ESPN | 3.13 | |
| NFL | 3.13 | |
| NBC | 3.12 | |
| Spotify Music | 3.10 | |
| Dodge | 2.96 | |
| Chevrolet | 2.95 | |
| Urban Decay Cosmetics | 2.92 | |
| Guinness | 2.90 | |
| Star Wars | 2.81 | |
| Showtime | 2.79 | |
| Paramount Pictures | 2.77 | |
| Chrysler | 2.63 | |
| Target | 2.53 | |
| Pandora | 2.51 | |
| Transformers | 2.45 | |
| BBC | 2.43 | |
| Cadillac | 2.43 |
Official Profiles
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LoginArtist: Smith & Myers
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
