Slayyyter

Slayyyter — pop artist from US.

A college dropout from Missouri embraced her passion for music and pop culture, transitioning from a local salon to the Hollywood music scene with a blend of…

Influence: 59.61% Fanbase: 40.83% Trending: 69.00% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Sugarpill Cosmetics • 54.19% • Very Strong

As of 2025-09-09

536,205

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 12:13:26 UTC

Genres

popdance poppopart pophyperpopmainstream popalternativeescape roomelectronicelectropop

Biography

A college dropout from Missouri embraced her passion for music and pop culture, transitioning from a local salon to the Hollywood music scene with a blend of humor, catchy hooks, and provocative lyrics. Slayyyter quickly gained popularity through her debut mixtape and continued to captivate audiences with her electric pop sound and bold fashion sense. She received critical acclaim and sold-out shows, earning praise from major publications like Billboard and Rolling Stone, setting the stage for her highly anticipated second album, STARFUCKER. Slayyyter’s unique blend of electronic pop and underground allure has solidified her as a rising star in the music industry.

With her transformative journey from Midwest pixie to electronic pop femme fatale, Slayyyter has captivated audiences worldwide with her infectious music and edgy persona. Her self-titled debut mixtape propelled her to stardom, amassing over 100 million streams and garnering praise from industry giants like Pitchfork and MTV. Following sold-out tours and critical acclaim, Slayyyter is poised for even greater success with her upcoming album, STARFUCKER, promising to showcase her evolution as an artist and solidify her status as a pop sensation to watch.

Top Brand Affinities

Report Date: 2025-09-09

Slayyyter builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, BRAZIL, UNITED KINGDOM. With a male-leaning (55%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (18,750 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Sugarpill Cosmetics, UNIF, Grindr point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Slayyyter score 3.17% — Very Strong bucket.

Brand: Sugarpill CosmeticsBrand: UNIFBrand: Grindr

Followers:536,205

Engagements:16,977

Rate:3.2%

Posts:781

Avg Likes:16,738

Avg Comments:300

Avg Views:28,007

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 536,205 · Engagements 16,977 · Rate 3.2% Posts 781 · Views 28,007 · Avg Likes 16,738 · Avg Comments 300 · Avg Views 28,007	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 29% 13-17: 7% 35-44: 4%	Largest: 18-24 (59%); next: 25-34 (29%)
Gender Split	Female: 45% Male: 55% Non-binary/Other: 0%	Skews male (55%)
Top Countries	UNITED STATES (40%) BRAZIL (13%) UNITED KINGDOM (7%) CANADA (4%) AUSTRALIA (3%)	Top regions: UNITED STATES (40%), BRAZIL (13%), UNITED KINGDOM (7%)
Platform Engagement	Instagram: 13,196 avg likes/post · Tiktok: 18,750 avg views/post · Youtube: 9,257 avg views/post	Best reach: Tiktok 18,750 avg views; best engagement: Instagram 13,196 avg likes

Top Brand Affinities

Sugarpill Cosmetics

Score: 54.19

UNIF

Score: 43.62

Grindr

Score: 30.64

Arctic Fox hair Color

Score: 17.65

Jean Paul Gaultier

Score: 15.63

Depop

Score: 15.54

Monster High

Score: 15.32

Lime Crime

Score: 13.96

Glossier

Score: 11.88

Barbie

Score: 11.14

Beauty Bay

Score: 10.35

Lollapalooza

Score: 9.44

Brand	Category	Score
Sugarpill Cosmetics		54.19
UNIF		43.62
Grindr		30.64
Arctic Fox hair Color		17.65
Jean Paul Gaultier		15.63
Depop		15.54
Monster High		15.32
Lime Crime		13.96
Glossier		11.88
Barbie		11.14
Beauty Bay		10.35
Lollapalooza		9.44
Urban Outfitters		8.99
Vivienne Westwood		8.92
Brandy Melville		8.45
Coachella		8.42
Hot Topic		8.07
Maison Margiela		7.75
Fenty beauty		7.74
MATTEL		7.28
BH Cosmetics		6.60
ASOS		6.02
Alexander McQueen		5.86
NYX Cosmetics		5.62
Steve Madden		5.37
Anastasia Beverly Hills		5.27
SoundCloud		5.05
Dr. Martens		4.91
Moschino		4.83
Too Faced Cosmetics		4.55
NARS Cosmetics		4.36
Benefit Cosmetics		4.19
Marc Jacobs		4.10
Coach		4.02
Smashbox		4.00
Miu Miu		3.91
Urban Decay Cosmetics		3.85
Verizon		3.83
Tinder		3.79
Prismacolor		3.72
Forever 21		3.51
Spotify Music		3.44
Kylie Cosmetics		3.37
Dolce & Gabbana		3.34
Sephora		3.28
Showtime		3.22
MTV		3.15
Polaroid		3.09
Busch		3.05
Balenciaga		3.05