Skold

Skold

Country: SE | Gender: male

Influence: 49.47% Fanbase: 19.13% Trending: 64.65% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 59.73% • Very Strong

As of 2025-09-09

60,496

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:04:59 UTC

Genres

rockindustrial rockelectronicebmindustrialelectro-industrialother electronic musicmetalindustrial metalmetalalternative metal

Biography

Swedish musician Tim Skold, known for his work in industrial metal, began his career as the frontman of glam metal band Shotgun Messiah before transitioning to a solo artist in the mid-'90s. His self-titled debut album in 1996 showcased a blend of nihilistic anthems reminiscent of bands like Gravity Kills and Nine Inch Nails. Skold also collaborated with acts such as KMFDM, Marilyn Manson, and Motionless in White while maintaining his solo trajectory.

Skold's career has been marked by a consistent output of solo albums and collaborations, including his fourth solo effort, Never Is Now, in 2019, followed by Dies Irae in 2021 and Seven Heads in 2023. His music reflects a dark and industrial sound that has resonated with fans of the genre for over three decades, solidifying his place in the industrial metal scene.

Skold Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Skold cuts through with 25-34 & 18-24 audiences and consistency across UNITED STATES, MEXICO, RUSSIA. A heavily male (65%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 8,607 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Impericon, Sugarpill Cosmetics, Ampeg, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Skold score 1.83%Moderate bucket.
Brand: ImpericonBrand: Sugarpill CosmeticsBrand: Ampeg
Followers:60,496
Engagements:1,108
Rate:1.8%
Posts:693
Views:11,042
Avg Likes:1,068
Avg Comments:53
Avg Views:11,042

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 60,496 · Engagements 1,108 · Rate 1.8%
Posts 693 · Views 11,042 · Avg Likes 1,068 · Avg Comments 53 · Avg Views 11,042
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 41%
18-24: 39%
35-44: 12%
45-64: 4%
Largest: 25-34 (41%); next: 18-24 (39%)
Gender Split Female: 35%
Male: 65%
Non-binary/Other: 0%
Skews male (65%)
Top Countries UNITED STATES (31%)
MEXICO (7%)
RUSSIA (6%)
BRAZIL (5%)
UNITED KINGDOM (5%)
Top regions: UNITED STATES (31%), MEXICO (7%), RUSSIA (6%)
Platform Engagement Instagram: 712 avg likes/post · Tiktok: 2,435 avg views/post · Youtube: 8,607 avg views/post Best reach: Youtube 8,607 avg views; best engagement: Instagram 712 avg likes

Top Brand Affinities

Impericon
Score: 59.73
Sugarpill Cosmetics
Score: 29.74
Ampeg
Score: 29.66
Arctic Fox hair Color
Score: 19.08
MOOG
Score: 15.90
Bloodborne
Score: 12.16
Konami
Score: 11.88
Resident Evil
Score: 11.80
Hot Topic
Score: 10.80
Sennheiser
Score: 8.93
Lime Crime
Score: 8.65
Fallout
Score: 8.60
Brand Category Score
Impericon 59.73
Sugarpill Cosmetics 29.74
Ampeg 29.66
Arctic Fox hair Color 19.08
MOOG 15.90
Bloodborne 12.16
Konami 11.88
Resident Evil 11.80
Hot Topic 10.80
Sennheiser 8.93
Lime Crime 8.65
Fallout 8.60
Monster High 8.52
Ableton 8.51
Capcom 7.76
Pro Tools 7.54
The Last of Us 7.46
Dr. Martens 7.45
World of Warcraft 6.86
Final Fantasy 6.51
Omega 6.25
Alexander McQueen 6.17
The Witcher 6.17
Vivienne Westwood 6.17
Jagermeister 6.16
Diablo 6.00
RedBubble 5.90
Mortal Kombat 5.66
AMC 5.18
Sega 5.15
DeviantArt 4.94
Columbia Pictures 4.88
Comedy Central 4.59
MTV 4.52
Urban Decay Cosmetics 3.98
Monster Beverage 3.94
NYX Cosmetics 3.71
Jack Daniels 3.66
Spotify Music 3.58
Bethesda Softworks 3.56
Prismacolor 3.53
Warner Bros 3.39
Cartoon Network 3.33
Star Wars 3.31
Nintendo 3.14
Faber-Castell 2.81
WWE 2.73
Polaroid 2.72
Harley-Davidson 2.69
Matrix 2.55

Official Profiles

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Artist: Skold

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

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