Skepta

Skepta — hip-hop & rap artist from GB.

With a career spanning over two decades, Emily Johnson is a versatile singer-songwriter known for her soulful vocals and introspective lyrics. Born in 1985,…

Influence: 71.29% Fanbase: 61.68% Trending: 76.09% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Emilio Pucci • 57.27% • Very Strong

As of 2025-09-26

5,907,181

Social Media Followers

As of 2025-09-26

00:00:00

Hours Airplay

2025-11-07 00:38:40 UTC

Genres

hip-hop & rapraphip-hop/rapuk hip hopgrimehip hopeuropeanbirmingham grimeinstrumentalinstrumental grime

Biography

With a career spanning over two decades, Emily Johnson is a versatile singer-songwriter known for her soulful vocals and introspective lyrics. Born in 1985, she began her musical journey at a young age, honing her craft through years of performing in local venues before gaining recognition for her debut album released in 2005. Johnson's music blends elements of folk, pop, and rock, resonating with audiences worldwide.

In addition to her solo work, Johnson has collaborated with various artists and producers, expanding her artistic horizons and exploring new sounds. Her discography includes multiple studio albums and EPs, showcasing her growth as a musician and songwriter. With a dedicated fan base and critical acclaim, Emily Johnson continues to evolve as an artist, captivating listeners with her authentic and emotive performances.

Top Brand Affinities

Report Date: 2025-09-26

Skepta resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED KINGDOM, UNITED STATES, POLAND. With a heavily male (83%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (328,450 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Emilio Pucci, JACQUEMUS, Jean Paul Gaultier makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Skepta score 2.05% — Strong bucket.

Brand: Emilio PucciBrand: JACQUEMUSBrand: Jean Paul Gaultier

Followers:5,907,181

Engagements:121,181

Rate:2.1%

Posts:218

Avg Likes:118,991

Avg Comments:1,240

Avg Views:346,748

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,907,181 · Engagements 121,181 · Rate 2.1% Posts 218 · Views 346,748 · Avg Likes 118,991 · Avg Comments 1,240 · Avg Views 346,748	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 35% 35-44: 7% 13-17: 5%	Largest: 18-24 (51%); next: 25-34 (35%)
Gender Split	Female: 18% Male: 83% Non-binary/Other: 0%	Skews male (83%)
Top Countries	UNITED KINGDOM (28%) UNITED STATES (13%) POLAND (4%) FRANCE (4%) AUSTRALIA (4%)	Top regions: UNITED KINGDOM (28%), UNITED STATES (13%), POLAND (4%)
Platform Engagement	Instagram: 98,598 avg likes/post · Tiktok: 328,450 avg views/post · Youtube: 18,298 avg views/post	Best reach: Tiktok 328,450 avg views; best engagement: Instagram 98,598 avg likes

Top Brand Affinities

Emilio Pucci

Score: 57.27

JACQUEMUS

Score: 21.95

Jean Paul Gaultier

Score: 20.70

Palm Angels

Score: 20.03

Alexander Wang

Score: 18.95

Giuseppe Zanotti Design

Score: 17.68

Stone Island

Score: 17.31

All Saints

Score: 13.51

Mixcloud

Score: 13.51

Marni

Score: 13.35

Nasty Gal

Score: 11.94

Vauxhall

Score: 11.71

Brand	Category	Score
Emilio Pucci		57.27
JACQUEMUS		21.95
Jean Paul Gaultier		20.70
Palm Angels		20.03
Alexander Wang		18.95
Giuseppe Zanotti Design		17.68
Stone Island		17.31
All Saints		13.51
Mixcloud		13.51
Marni		13.35
Nasty Gal		11.94
Vauxhall		11.71
REVOLVE		11.29
Loewe		10.16
Stüssy		9.87
MISSGUIDED		9.65
Alexander McQueen		8.79
Acne Studios		8.73
New Era		8.61
Lanvin		8.35
Champion		8.29
Selfridges		8.00
BALMAIN		7.42
Steve Madden		7.10
Coach		6.90
Carhartt		6.70
Vivienne Westwood		6.57
Dsquared		6.54
Pioneer		6.10
SoundCloud		6.08
Maison Margiela		5.93
shein		5.89
Christian Louboutin		5.86
Supreme		5.84
Ableton		5.46
boohoo		5.43
NARS Cosmetics		5.42
Miu Miu		5.35
Marc Jacobs		5.09
SheInside		4.69
Harrods		4.69
Dolce & Gabbana		4.53
Moncler		4.39
Dr. Martens		4.29
Kodak		4.28
Forever 21		4.23
The North Face		4.14
Guinness		4.14
Nice Kicks		4.12
Jimmy Choo		4.02

Official Profiles

Artist: Skepta

Date Range: 2025-11-07 → 2025-11-07

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Skepta today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-26)

Total: 25,713,800

PLATFORM

TOTAL

[+]

Spotify

14,868,463

57.82%

[+]

Audiomack

9,657,204

37.56%

[+]

Last.fm

973,154

3.78%

[+]

Yandex

205,259

0.80%

[+]

Jiosaavn

5,944

0.02%

[+]

Pandora

3,776

0.01%

[+]

Anghami

0.00%

[+]

Tidal

0.00%

[+]

YouTube Artist

0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC)	Event	Venue	Location	Tickets
2025-12-05 05:00 UTC	Skepta, Richie Hawtin, Cloonee, Chris Stussy, Ilario Alicante, Sosa UK, Joezi, Discip, Cole Terrazas	Factory Town	Miami, United States	link.dice.fm
2025-12-21 06:00 UTC	Skepta, Sammy Virji	Unlocked Shoreditch	London, United Kingdom	link.dice.fm