Sithu Aye
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
77,819
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:02:45 UTC
Genres
Biography
Sithu Aye speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, UNITED KINGDOM, CANADA. Composition is heavily male (92%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (10,194 avg views per post), and Youtube supplies credible back-and-forth with core fans. Affinity clusters near Ampeg, Akg, Pro Tools, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 77,819 · Engagements 1,735 · Rate 2.2% Posts 816 · Views 10,194 · Avg Likes 1,699 · Avg Comments 67 · Avg Views 10,194 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 45% 25-34: 41% 35-44: 9% 13-17: 3% |
Largest: 18-24 (45%); next: 25-34 (41%) |
| Gender Split |
Female: 8% Male: 92% Non-binary/Other: 0% |
Skews male (92%) |
| Top Countries |
UNITED STATES (30%) UNITED KINGDOM (7%) CANADA (5%) BRAZIL (4%) JAPAN (4%) |
Top regions: UNITED STATES (30%), UNITED KINGDOM (7%), CANADA (5%) |
| Platform Engagement | Instagram: 756 avg likes/post · Youtube: 10,194 avg views/post | Best reach: Youtube 10,194 avg views; best engagement: Youtube 943 avg likes |
Top Brand Affinities
Ampeg
Akg
Pro Tools
FromSoftware
Ableton
Sennheiser
MOOG
Akai
Bloodborne
Persona 5
SHREDZ
Final Fantasy
| Brand | Category | Score |
|---|---|---|
| Ampeg | 70.21 | |
| Akg | 36.95 | |
| Pro Tools | 32.58 | |
| FromSoftware | 28.07 | |
| Ableton | 26.65 | |
| Sennheiser | 26.16 | |
| MOOG | 25.40 | |
| Akai | 24.25 | |
| Bloodborne | 22.53 | |
| Persona 5 | 14.13 | |
| SHREDZ | 13.85 | |
| Final Fantasy | 12.90 | |
| Bungie | 12.48 | |
| Metal Gear Solid | 12.13 | |
| Square Enix | 11.47 | |
| Blackmagic Design | 9.83 | |
| AMD | 9.11 | |
| Amazon Music | 8.83 | |
| Fallout | 8.75 | |
| Spotify Music | 8.41 | |
| Capcom | 7.70 | |
| SoundCloud | 7.03 | |
| Resident Evil | 6.79 | |
| Sega | 6.73 | |
| Omega | 6.57 | |
| Logitech | 6.52 | |
| RAZER | 6.49 | |
| Beats Electronics | 6.02 | |
| Nvidia | 5.89 | |
| God of War | 5.81 | |
| Gundam | 5.74 | |
| Nintendo | 5.73 | |
| The Witcher | 5.28 | |
| Power Rangers | 5.18 | |
| Mortal Kombat | 5.05 | |
| Yamaha | 4.87 | |
| Bethesda Softworks | 4.22 | |
| ASUS | 4.04 | |
| Bandai Namco | 4.03 | |
| Taco Bell | 3.80 | |
| Star Wars | 3.48 | |
| Monster Beverage | 3.37 | |
| PlayStation | 3.35 | |
| Comedy Central | 3.33 | |
| Sony | 3.31 | |
| Intel | 3.28 | |
| Pokemon Go | 3.12 | |
| Activision Blizzard | 2.95 | |
| musical.ly | 2.94 | |
| Showtime | 2.81 |
Official Profiles
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LoginArtist: Sithu Aye
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
