Sister Sledge
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-11
89,269
Social Media Followers
As of 2025-09-11
00:00:00
Hours Airplay
2025-12-07 12:30:31 UTC
Genres
Biography
Originating in North Philadelphia, Sister Sledge began their musical journey in the early '70s, performing at various events before gaining commercial success in 1971 with the release of their debut single "Time Will Tell." Over the years, the group evolved their sound and lineup, working with different producers and releasing albums like "All American Girls" and "Bet Cha Say That to All the Girls." Despite facing tragedy with the passing of member Joni Sledge in 2017, Sister Sledge has continued to honor their legacy through live performances and releases, showcasing their enduring impact on the music industry.
Sister Sledge indexes high with fans in the 25-34 range in UNITED STATES, BRAZIL, UNITED KINGDOM. The skew is heavily male (69%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 1,220 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Het Concertgebouw, Mixcloud, Albert Heijn, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Sister Sledge when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 89,269 · Engagements 203 · Rate 0.2% Posts 1,070 · Views 1,220 · Avg Likes 201 · Avg Comments 12 · Avg Views 1,220 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 29% 35-44: 26% 18-24: 22% 45-64: 22% |
Largest: 25-34 (29%); next: 35-44 (26%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
UNITED STATES (35%) BRAZIL (11%) UNITED KINGDOM (9%) FRANCE (7%) ITALY (6%) |
Top regions: UNITED STATES (35%), BRAZIL (11%), UNITED KINGDOM (9%) |
| Platform Engagement | Instagram: 159 avg likes/post · Youtube: 1,220 avg views/post | Best reach: Youtube 1,220 avg views; best engagement: Instagram 159 avg likes |
Top Brand Affinities
Het Concertgebouw
Mixcloud
Albert Heijn
ITV
Warner Music
MOOG
Pioneer
Live Nation
Efteling
Hema
KLM
Amstel
| Brand | Category | Score |
|---|---|---|
| Het Concertgebouw | 157.04 | |
| Mixcloud | 69.94 | |
| Albert Heijn | 32.57 | |
| ITV | 31.40 | |
| Warner Music | 25.22 | |
| MOOG | 22.51 | |
| Pioneer | 21.75 | |
| Live Nation | 20.87 | |
| Efteling | 18.15 | |
| Hema | 16.85 | |
| KLM | 16.82 | |
| Amstel | 16.31 | |
| Amazon Music | 14.64 | |
| Akai | 12.50 | |
| Jean Paul Gaultier | 11.33 | |
| Sennheiser | 10.96 | |
| Ableton | 10.83 | |
| Pro Tools | 10.36 | |
| Sainsbury's | 9.29 | |
| Vauxhall | 8.92 | |
| NBC | 8.31 | |
| Tate Modern | 8.04 | |
| Marks & Spencer | 7.76 | |
| Vivienne Westwood | 7.72 | |
| Moët & Chandon | 7.16 | |
| iHeartRadio Music Awards | 6.46 | |
| MTV | 6.32 | |
| Selfridges | 6.16 | |
| SoundCloud | 5.71 | |
| BBC | 5.67 | |
| Spotify Music | 5.62 | |
| KARL LAGERFELD | 5.55 | |
| Columbia Pictures | 5.39 | |
| CNN | 4.92 | |
| Paramount Pictures | 4.42 | |
| Beats Electronics | 4.34 | |
| Warner Bros | 4.29 | |
| Vogue | 4.25 | |
| Hilton | 4.11 | |
| Harrods | 3.97 | |
| Tesco | 3.93 | |
| Guinness | 3.83 | |
| Campari | 3.68 | |
| ESPN | 3.39 | |
| Aperol | 3.30 | |
| TOM FORD | 3.10 | |
| Citroen | 3.03 | |
| Showtime | 3.03 | |
| BALMAIN | 2.93 | |
| Cadbury | 2.90 |
Official Profiles
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LoginArtist: Sister Sledge
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















