Sidiki Diabaté
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
2,559,390
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:05:41 UTC
Genres
Biography
The Diabaté family, known for producing generations of talented griots and kora players, has made significant contributions to Malian music history. Sidiki's own musical journey started with hip-hop production before transitioning into a well-rounded artist, excelling as both a kora player and vocalist. Collaborating with his father on the acclaimed album Toumani & Sidiki in 2014, Sidiki has since explored various genres, from Afro-pop to electronic, showcasing his versatility and unique blend of traditional and contemporary sounds in his solo work and collaborations.
Sidiki Diabaté cuts through with 18-24 & 25-34 audiences and consistency across FRANCE, UNITED STATES, SENEGAL. A heavily male (75%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 3,010,282 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with Palm Angels, Carrefour, Accor Hotels, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,559,390 · Engagements 40,486 · Rate 1.6% Posts 253 · Views 3,010,282 · Avg Likes 39,131 · Avg Comments 1,422 · Avg Views 3,010,282 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 44% 35-44: 5% 13-17: 4% |
Largest: 18-24 (46%); next: 25-34 (44%) |
| Gender Split |
Female: 25% Male: 75% Non-binary/Other: 0% |
Skews male (75%) |
| Top Countries |
FRANCE (39%) UNITED STATES (10%) SENEGAL (9%) CôTE D’IVOIRE (6%) CONGO - KINSHASA (4%) |
Top regions: FRANCE (39%), UNITED STATES (10%), SENEGAL (9%) |
| Platform Engagement | Instagram: 5,279 avg likes/post · Tiktok: 0 avg views/post · Youtube: 3,010,282 avg views/post | Best reach: Youtube 3,010,282 avg views; best engagement: Youtube 33,852 avg likes |
Top Brand Affinities
Palm Angels
Carrefour
Accor Hotels
Auchan
boohoo
Foot Locker
BALMAIN
Dsquared
Ferragamo
Pull&Bear
Elle Magazine
Timberland
| Brand | Category | Score |
|---|---|---|
| Palm Angels | 28.35 | |
| Carrefour | 21.26 | |
| Accor Hotels | 13.20 | |
| Auchan | 13.15 | |
| boohoo | 8.52 | |
| Foot Locker | 7.64 | |
| BALMAIN | 7.64 | |
| Dsquared | 6.98 | |
| Ferragamo | 6.50 | |
| Pull&Bear | 6.16 | |
| Elle Magazine | 6.07 | |
| Timberland | 5.94 | |
| Dolce & Gabbana | 5.57 | |
| ASOS | 5.53 | |
| Hublot | 5.19 | |
| Alexander McQueen | 5.18 | |
| Versace | 4.02 | |
| Balenciaga | 3.98 | |
| KENZO | 3.93 | |
| Cartier | 3.62 | |
| FashionNova | 3.40 | |
| The North Face | 3.31 | |
| Christian Louboutin | 2.94 | |
| New Balance | 2.89 | |
| Lacoste | 2.72 | |
| Yves Saint Laurent | 2.70 | |
| Gucci | 2.70 | |
| Kylie Cosmetics | 2.67 | |
| Hermès | 2.61 | |
| Moschino | 2.60 | |
| Los Angeles Lakers | 2.52 | |
| Fendi | 2.51 | |
| NBA | 2.19 | |
| Kodak | 2.18 | |
| Calvin Klein | 2.09 | |
| Make Up For Ever | 2.05 | |
| Zara | 2.05 | |
| Louis Vuitton | 2.04 | |
| Rolex | 1.97 | |
| Fenty beauty | 1.94 | |
| Guess | 1.92 | |
| Puma | 1.92 | |
| Primark | 1.86 | |
| GIVENCHY | 1.81 | |
| Polo Ralph Lauren | 1.79 | |
| Levi's | 1.74 | |
| Bershka | 1.66 | |
| Pepsi | 1.60 | |
| Sneakerhead | 1.52 | |
| Christian Dior | 1.52 |
Official Profiles
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LoginArtist: Sidiki Diabaté
The map shows every radio station that aired Sidiki Diabaté today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-18)
Total: 585,840
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
585,840 | 100.00% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-11 04:00 UTC | Fatoumata Diawara, Toumani Diabaté, Lamomali, -M- | FOREST NATIONAL | Brussels, Belgium | |
| 2025-12-12 04:00 UTC | Sidiki Diabaté, Toumani Diabaté, Lamomali, -M- | ZENITH EUROPE STRASBOURG | Eckbolsheim, France | |
| 2025-12-13 04:00 UTC | Toumani Diabaté, Lamomali, -M- | Galaxie Amnéville | Amnéville, France | |
| 2025-12-17 04:00 UTC | Toumani Diabaté, Lamomali, -M- | Accor Arena | Paris, France | |
| 2025-12-18 04:00 UTC | Toumani Diabaté, Lamomali, -M- | Accor Arena | Paris, France |
