Sidewalks and Skeletons

Sidewalks and Skeletons — electronic artist from GB.

Sidewalks and Skeletons, the solo project of UK artist Jake Lee, delves into dark electronic music as a metaphor for what remains after death. Formerly a…

Influence: 59.01% Fanbase: 37.96% Trending: 69.54% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Hotline Miami • 87.66% • Very Strong

As of 2025-09-11

189,827

Social Media Followers

As of 2025-09-11

00:00:00

Hours Airplay

2025-12-07 07:59:48 UTC

Genres

electronicelectronicwavewitch houseother electronic music

Biography

Sidewalks and Skeletons, the solo project of UK artist Jake Lee, delves into dark electronic music as a metaphor for what remains after death. Formerly a deathcore guitarist, Lee transitioned into creating haunting soundscapes, with Sidewalks and Skeletons becoming his primary focus by 2011. The project's atmospheric tracks have garnered attention, featured in the Devolver Digital video game RUINER and shared stages with acclaimed acts like Crystal Castles and HEALTH. Sidewalks and Skeletons' latest album "EXORCISM," released on 2/2/22, showcases singles like "Cybercrimes" and "Eternal Rest," hinting at a compelling future for the project.

In a new venture, Sidewalks and Skeletons teamed up with CASHFORGOLD to form the shoegaze band soft siren, earning praise for their debut track "4am." With standout songs like "Goth" amassing over 80 million streams, Sidewalks and Skeletons continues to captivate listeners with their eerie, atmospheric music. As they push boundaries and explore new sonic territories, the allure of Sidewalks and Skeletons' evocative soundscapes promises even more to come.

Top Brand Affinities

Report Date: 2025-09-11

Sidewalks and Skeletons converts attention from 18-24 & 25-34 audiences across UNITED STATES, MEXICO, RUSSIA. Audience shape is heavily male (63%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 6,689 avg views per post, with supportive conversation on Instagram. Shared audience with Hotline Miami, Ableton, MOOG underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sidewalks and Skeletons score 2.81% — Strong bucket.

Brand: Hotline MiamiBrand: AbletonBrand: MOOG

Followers:189,827

Engagements:5,334

Rate:2.8%

Posts:1,174

Avg Likes:5,187

Avg Comments:129

Avg Views:7,981

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 189,827 · Engagements 5,334 · Rate 2.8% Posts 1,174 · Views 7,981 · Avg Likes 5,187 · Avg Comments 129 · Avg Views 7,981	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 36% 35-44: 9% 13-17: 4%	Largest: 18-24 (48%); next: 25-34 (36%)
Gender Split	Female: 37% Male: 63% Non-binary/Other: 0%	Skews male (63%)
Top Countries	UNITED STATES (29%) MEXICO (7%) RUSSIA (6%) BRAZIL (6%) CANADA (5%)	Top regions: UNITED STATES (29%), MEXICO (7%), RUSSIA (6%)
Platform Engagement	Instagram: 4,396 avg likes/post · Tiktok: 6,689 avg views/post · Youtube: 1,292 avg views/post	Best reach: Tiktok 6,689 avg views; best engagement: Instagram 4,396 avg likes

Top Brand Affinities

Hotline Miami

Score: 87.66

Ableton

Score: 22.91

MOOG

Score: 19.28

Bloodborne

Score: 18.45

Akai

Score: 15.36

Mixcloud

Score: 14.85

SoundCloud

Score: 11.44

Resident Evil

Score: 10.36

Lime Crime

Score: 9.82

Square Enix

Score: 9.51

Borderlands

Score: 8.17

Capcom

Score: 7.61

Brand	Category	Score
Hotline Miami		87.66
Ableton		22.91
MOOG		19.28
Bloodborne		18.45
Akai		15.36
Mixcloud		14.85
SoundCloud		11.44
Resident Evil		10.36
Lime Crime		9.82
Square Enix		9.51
Borderlands		8.17
Capcom		7.61
Pioneer		7.31
Hot Topic		6.58
Final Fantasy		6.47
Fallout		6.36
Mortal Kombat		5.82
Warner Bros		5.77
DeviantArt		5.75
The Witcher		5.75
Vivienne Westwood		5.41
Spotify Music		5.02
Matrix		4.89
Sega		4.78
Beats Electronics		4.67
Nvidia		4.60
RAZER		4.52
Bethesda Softworks		4.19
Kickstarter		4.14
Verizon		4.11
Dr. Martens		4.05
Nintendo		3.93
Gundam		3.78
Cartoon Network		3.74
Urban Outfitters		3.54
Comedy Central		3.24
Counter-Strike		2.91
Urban Decay Cosmetics		2.89
Activision Blizzard		2.88
Adobe		2.81
NYX Cosmetics		2.80
Columbia Pictures		2.77
Pokemon Go		2.73
Polaroid		2.73
Faber-Castell		2.70
Prismacolor		2.67
Lollapalooza		2.59
Showtime		2.53
Monster Beverage		2.50
Besiktas		2.48