Shonan No Kaze
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
521,458
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:02:19 UTC
Genres
Biography
In 2007, their song "Junrenka" gained massive popularity with 6.5 million downloads and won awards such as "Single of the Year" at the Japan Gold Disc Awards. The following year, their summer hit "Suirenka" became a karaoke favorite in Japan, blending elements of Soca music. Shonan no Kaze made history in 2013 by becoming the first reggae artists to perform solo at Yokohama Stadium, selling out tickets instantly. They have also contributed hit songs to various media, including "Ougon Soul" for a TV drama and "Bubble" for a popular PlayStation4 game.
Shonan No Kaze engages 18-24 & 25-34 audiences with repeatable results in JAPAN, TAIWAN, UNITED STATES. The fan base skews heavily male (65%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (99,600 avg views per post), while Tiktok keeps conversation loops active. Affinity patterns cluster around Atmos, Paul Smith, Stüssy, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 521,458 · Engagements 9,862 · Rate 1.9% Posts 719 · Views 114,860 · Avg Likes 9,454 · Avg Comments 57 · Avg Views 114,860 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 47% 25-34: 34% 35-44: 9% 13-17: 7% |
Largest: 18-24 (47%); next: 25-34 (34%) |
| Gender Split |
Female: 35% Male: 65% Non-binary/Other: 0% |
Skews male (65%) |
| Top Countries |
JAPAN (73%) TAIWAN (6%) UNITED STATES (4%) INDONESIA (2%) THAILAND (2%) |
Top regions: JAPAN (73%), TAIWAN (6%), UNITED STATES (4%) |
| Platform Engagement | Instagram: 4,025 avg likes/post · Tiktok: 99,600 avg views/post · Youtube: 15,260 avg views/post | Best reach: Tiktok 99,600 avg views; best engagement: Tiktok 4,981 avg likes |
Top Brand Affinities
Atmos
Paul Smith
Stüssy
Vivienne Westwood
UNIQLO
American Eagle
ASICS
Shake Shack
The North Face
Kickstagram
Reebok
Supreme
| Brand | Category | Score |
|---|---|---|
| Atmos | 12.63 | |
| Paul Smith | 12.41 | |
| Stüssy | 11.25 | |
| Vivienne Westwood | 8.07 | |
| UNIQLO | 5.34 | |
| American Eagle | 5.15 | |
| ASICS | 5.13 | |
| Shake Shack | 5.06 | |
| The North Face | 5.03 | |
| Kickstagram | 4.38 | |
| Reebok | 4.21 | |
| Supreme | 4.21 | |
| Snoopy And The Peanuts Gang | 4.11 | |
| Dr. Martens | 4.03 | |
| UGG | 4.02 | |
| Billabong | 3.99 | |
| Lush | 3.92 | |
| Costco | 3.90 | |
| Daniel Wellington | 3.83 | |
| Timberland | 3.74 | |
| Olympus | 3.49 | |
| Carhartt | 3.47 | |
| Converse | 3.38 | |
| Panasonic | 3.34 | |
| GAP | 3.31 | |
| IKEA | 3.31 | |
| G-shock | 3.29 | |
| Bulgari | 3.22 | |
| Pokemon | 3.04 | |
| Yves Saint Laurent | 2.96 | |
| GoPro | 2.82 | |
| Tiffany | 2.79 | |
| Vans | 2.78 | |
| Nike | 2.77 | |
| Fila | 2.54 | |
| Marc Jacobs | 2.52 | |
| Monster Beverage | 2.36 | |
| New Balance | 2.29 | |
| Christian Dior | 2.21 | |
| Polo Ralph Lauren | 2.20 | |
| Chanel | 2.19 | |
| Michael Kors | 2.19 | |
| Walt Disney | 2.15 | |
| Guess | 2.06 | |
| Mazda | 2.04 | |
| Louis Vuitton | 2.03 | |
| Adidas | 1.96 | |
| KENZO | 1.93 | |
| Puma | 1.83 | |
| Lacoste | 1.82 |
Official Profiles
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LoginArtist: Shonan No Kaze
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Top 10 Songs Played Today
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Total Streams (2025-09-02)
Total: 1,124,392
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-21 03:00 UTC | Shonan No Kaze | 横浜BUNTAI | Yokohama, Japan |















