Shoday

Shoday

Country: NG | Gender: male

Influence: 62.46% Fanbase: 53.89% Trending: 66.74% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Airtel • 14.92% • Very Strong

As of 2025-09-09

2,181,798

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:52:10 UTC

Genres

othersworldwideafricanafrobeats

Biography

"Superstar" is a sensational track that showcases the talent and charisma of the artist. With its catchy melody and infectious beats, the song has a universal appeal that captivates listeners from start to finish. The lyrics are empowering and uplifting, celebrating individuality and self-confidence. The production is polished and dynamic, creating an energetic and engaging listening experience. Overall, "Superstar" is a standout hit that solidifies the artist's status as a rising star in the music industry.

From its vibrant sound to its empowering message, "Superstar" is a track that leaves a lasting impression. The artist's delivery is confident and charismatic, drawing listeners in with their magnetic presence. The song's production is top-notch, featuring a blend of genres that keeps the energy high and the momentum going. With its irresistible hooks and positive vibes, "Superstar" is a standout track that showcases the artist's talent and potential for continued success in the music industry.

Shoday Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Shoday speaks to 18-24 & 25-34 audiences with measurable traction in NIGERIA, UNITED STATES, FRANCE. Composition is heavily male (75%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (193,150 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Airtel, Palm Angels, A.P.C., suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Shoday score 4.16%Very Strong bucket.
Brand: AirtelBrand: Palm AngelsBrand: A.P.C.
Followers:2,181,798
Engagements:90,774
Rate:4.2%
Posts:1,982
Views:262,869
Avg Likes:88,081
Avg Comments:1,050
Avg Views:262,869

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 2,181,798 · Engagements 90,774 · Rate 4.2%
Posts 1,982 · Views 262,869 · Avg Likes 88,081 · Avg Comments 1,050 · Avg Views 262,869
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 49%
25-34: 44%
13-17: 4%
35-44: 3%
Largest: 18-24 (49%); next: 25-34 (44%)
Gender Split Female: 25%
Male: 75%
Non-binary/Other: 0%
Skews male (75%)
Top Countries NIGERIA (30%)
UNITED STATES (18%)
FRANCE (9%)
UNITED KINGDOM (8%)
ITALY (5%)
Top regions: NIGERIA (30%), UNITED STATES (18%), FRANCE (9%)
Platform Engagement Instagram: 50,105 avg likes/post · Tiktok: 193,150 avg views/post · Youtube: 69,719 avg views/post Best reach: Tiktok 193,150 avg views; best engagement: Instagram 50,105 avg likes

Top Brand Affinities

Airtel
Score: 14.92
Palm Angels
Score: 13.92
A.P.C.
Score: 11.49
CNN
Score: 11.07
Hennessy
Score: 9.05
MTV
Score: 5.99
boohoo
Score: 5.02
FOREX
Score: 3.89
Monster Beverage
Score: 3.83
Hublot
Score: 3.75
ASOS
Score: 3.49
FashionNova
Score: 3.48
Brand Category Score
Airtel 14.92
Palm Angels 13.92
A.P.C. 11.49
CNN 11.07
Hennessy 9.05
MTV 5.99
boohoo 5.02
FOREX 3.89
Monster Beverage 3.83
Hublot 3.75
ASOS 3.49
FashionNova 3.48
Comedy Central 3.18
shein 3.01
BBC 2.99
SoundCloud 2.77
Christian Louboutin 2.63
SheInside 2.49
Puma 2.47
Kodak 2.34
Timberland 2.19
Beats Electronics 2.13
Primark 2.09
Fenty beauty 2.08
Fendi 2.02
Oriflame 1.99
musical.ly 1.93
Paramount Pictures 1.87
Pepsi 1.83
GIVENCHY 1.83
Vogue 1.77
Spotify Music 1.76
Balenciaga 1.61
Calvin Klein 1.61
Cartier 1.58
Polo Ralph Lauren 1.55
Lexus 1.54
Versace 1.42
Tommy Hilfiger 1.38
Microsoft 1.37
Supreme 1.33
Guinness 1.30
Rolex 1.29
Prada 1.23
New Balance 1.22
Gucci 1.22
Paypal 1.19
Louis Vuitton 1.14
Heineken 1.13
Christian Dior 1.12

Official Profiles

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Artist: Shoday

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

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