Shlump
Influence: 53.02%
Fanbase: 28.27%
Trending: 65.40%
Career Level: Rising
Top Brand Affinity
Highest overlapping lifestyle brand
iHeartRaves
• 207.73%
• Very Strong
As of 2025-09-21
59,742
Social Media Followers
As of 2025-09-21
00:00:00
Hours Airplay
2025-12-07 10:06:48 UTC
Genres
electronicdanceothersexperimental bass
Biography
Hailing from California's Bay Area, Michael Petzel, also known as Shlump, developed a passion for music that began with metal and punk, eventually leading him to electronic music production influenced by artists like Aphex Twin and Squarepusher. Inspired by dubstep and west coast electronic music festivals, Shlump honed his unique "Alien Bass" sound, blending classic dubstep with futuristic sound design to create a vibrant galaxy of bass that captivates audiences with its nuance and powerful low end. His live performances offer a psychedelic journey through his universe, featuring high-energy bass supernovas and cosmic sonic stardust.
When not exploring the outer reaches of music, Shlump enjoys activities such as skateboarding, hiking, and spending time with his family and kittens, grounding himself in the earthly pleasures that complement his interstellar soundscapes.
When not exploring the outer reaches of music, Shlump enjoys activities such as skateboarding, hiking, and spending time with his family and kittens, grounding himself in the earthly pleasures that complement his interstellar soundscapes.
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Top Brand Affinities
Report Date: 2025-09-21
Shlump cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, CANADA, AUSTRALIA. A heavily male (72%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 35,880 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with iHeartRaves, Phase One, Ableton, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
ER = (likes + comments + shares) ÷ audience per post
≥ 3.0% = Very Strong
2.0–2.99% = Strong
1.0–1.99% = Moderate
< 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Shlump score
2.93% — Strong bucket.
Brand: iHeartRavesBrand: Phase OneBrand: Ableton
Followers:59,742
Engagements:1,751
Rate:2.9%
Posts:1,583
Views:35,880
Avg Likes:1,686
Avg Comments:90
Avg Views:35,880
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 59,742 · Engagements 1,751 · Rate 2.9% Posts 1,583 · Views 35,880 · Avg Likes 1,686 · Avg Comments 90 · Avg Views 35,880 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 37% 35-44: 12% 13-17: 2% |
Largest: 18-24 (49%); next: 25-34 (37%) |
| Gender Split |
Female: 28% Male: 72% Non-binary/Other: 0% |
Skews male (72%) |
| Top Countries |
UNITED STATES (88%) CANADA (5%) AUSTRALIA (1%) INDIA (1%) MEXICO (1%) |
Top regions: UNITED STATES (88%), CANADA (5%), AUSTRALIA (1%) |
| Platform Engagement | Instagram: 701 avg likes/post · Youtube: 35,880 avg views/post | Best reach: Youtube 35,880 avg views; best engagement: Youtube 985 avg likes |
Top Brand Affinities
iHeartRaves
Score: 207.73
Phase One
Score: 120.27
Ableton
Score: 67.49
Pioneer
Score: 32.62
Akai
Score: 29.47
MOOG
Score: 24.40
Trancefamily
Score: 24.24
SoundCloud
Score: 21.92
Mixcloud
Score: 20.79
Hennessey
Score: 17.39
Mulberry
Score: 11.48
Pro Tools
Score: 10.03
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 207.73 | |
| Phase One | 120.27 | |
| Ableton | 67.49 | |
| Pioneer | 32.62 | |
| Akai | 29.47 | |
| MOOG | 24.40 | |
| Trancefamily | 24.24 | |
| SoundCloud | 21.92 | |
| Mixcloud | 20.79 | |
| Hennessey | 17.39 | |
| Mulberry | 11.48 | |
| Pro Tools | 10.03 | |
| Beats Electronics | 9.89 | |
| Lollapalooza | 7.27 | |
| Coachella | 7.08 | |
| Tomorrowland | 6.48 | |
| Pacific Northwest Wonderland | 6.33 | |
| Coors | 6.14 | |
| Jameson | 5.49 | |
| Bud Light | 5.27 | |
| Margaritaville | 4.92 | |
| Hennessy | 4.75 | |
| Spotify Music | 4.36 | |
| Matrix | 4.06 | |
| Taco Bell | 3.97 | |
| Verizon | 3.96 | |
| American Eagle | 3.66 | |
| Monster Beverage | 3.29 | |
| Carhartt | 3.13 | |
| Comedy Central | 3.00 | |
| Emporium | 3.00 | |
| Prismacolor | 2.69 | |
| Dr. Martens | 2.62 | |
| Chrysler | 2.59 | |
| Subaru | 2.56 | |
| Showtime | 2.48 | |
| Budweiser | 2.43 | |
| Polaroid | 2.37 | |
| NHL | 2.36 | |
| Jeep | 2.27 | |
| Pixar | 2.26 | |
| Lush | 2.18 | |
| Cadillac | 2.16 | |
| Chipotle Mexican Grill | 2.14 | |
| Sprite | 2.10 | |
| Nickelodeon | 2.03 | |
| Activision Blizzard | 2.03 | |
| Busch | 2.02 | |
| Vans | 2.00 | |
| Red Bull | 1.98 |
Official Profiles
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LoginArtist: Shlump
Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations
The map shows every radio station that aired Shlump today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-21)
Total: 75,721
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
72,748 | 96.07% |
| [+] |
Pandora |
2,973 | 3.93% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-12 05:00 UTC | Shlump, Shanghai Doom | Volcanic Theatre Pub | Bend, United States | |
| 2025-12-13 04:30 UTC | Shlump, Shanghai Doom, Secret Recipe | THE DEN | Portland, United States | |
| 2025-12-14 04:00 UTC | Shlump, Shanghai Doom, Secret Recipe, Anthony Danza, El Shaddai | Substation | Seattle, United States | |
| 2025-12-30 08:00 UTC | Shlump | Galaxie | Covington, United States | |
| 2025-12-31 04:00 UTC | Shlump | Galaxie Covington | Covington, United States | |
| 2026-01-01 04:00 UTC | Shlump | Galaxie | Louisville, United States | |
| 2026-01-10 03:00 UTC | Shlump, DirtySnatcha, Shanghai Doom, Chozen | Ogden Theatre | Denver, United States | |
| 2026-01-11 05:00 UTC | Shlump, Stylust | Soundwell | Salt Lake City, United States | |
| 2026-01-16 04:00 UTC | Shlump | Celine Orlando | Orlando, United States | |
| 2026-01-16 06:00 UTC | Shlump | Celine Orlando | Orlando, United States | |
| 2026-01-17 06:00 UTC | Shlump, Floret Loret, Stylust | The Ritz Ybor | Tampa, United States | |
| 2026-01-18 03:00 UTC | Shlump, Floret Loret, Stylust | Terminal West | Atlanta, United States | |
| 2026-01-22 08:00 UTC | Shlump, Stylust | sidequest on 44th | Pittsburgh, United States | |
| 2026-01-23 04:00 UTC | Shlump | Cattivo | Pittsburgh, United States | |
| 2026-01-24 04:00 UTC | Shlump, Chozen, Stylust | Photo City Music Hall | City of Rochester, United States | |
| 2026-01-31 05:00 UTC | Shlump, ZOŚKA, Stylust | The Intersection - Elevation | Grand Rapids, United States | |
| 2026-01-31 05:00 UTC | Shlump | Elevation | Grand Rapids, United States | |
| 2026-02-01 04:00 UTC | Shlump | Otherworld | Columbus, United States | |
| 2026-02-06 04:00 UTC | Shlump, Shanghai Doom | The Regency Live | Springfield, United States | |
| 2026-02-06 04:00 UTC | Shlump, Shanghai Doom | Regency Live | Springfield, United States | |
| 2026-02-07 04:00 UTC | Shlump, Shanghai Doom | Record Bar | Kansas City, United States | |
| 2026-02-07 04:00 UTC | Shlump, Shanghai Doom | The Record Bar | Kansas City, United States | |
| 2026-02-13 08:00 UTC | Shlump, Medicine Place, Chozen | Miramar Theatre | Milwaukee, United States | |
| 2026-02-14 04:00 UTC | Shlump, Chozen | The Miramar Theatre | Milwaukee, United States | |
| 2026-02-14 08:00 UTC | Shlump, Medicine Place, Chozen | Hi-fi Indy & Hi-fi Annex | Indianapolis, United States | |
| 2026-02-15 03:00 UTC | Shlump, Chozen | HI-FI | Indianapolis, United States | |
| 2026-02-22 05:00 UTC | Shlump | Ayva Center | Houston, United States | |
| 2026-03-05 08:00 UTC | Shlump | Webster Underground | Hartford, United States | |
| 2026-03-06 04:00 UTC | Shlump | The Webster | Hartford, United States | |
| 2026-03-08 04:00 UTC | Shlump | Otherworld Philadelphia | Philadelphia, United States | |
| 2026-03-21 03:00 UTC | Shlump | Cabana's Night Club & Event Center | Chattanooga, United States | |
| 2026-03-22 03:00 UTC | Shlump | Barrelhouse by Gypsy Circus | Knoxville, United States |
