Shenandoah

Shenandoah

Country: US

Influence: 61.58% Fanbase: 39.36% Trending: 72.69% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Ariat • 39.00% • Very Strong

As of 2025-09-09

347,886

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:02:40 UTC

Genres

countrycountrycountry roadcountry rocktraditional countrycontemporary country

Biography

Formed in 1984 in Muscle Shoals, Alabama, Shenandoah quickly gained popularity for their radio-friendly country sound with a traditional twist. After scoring hits like "The Church on Cumberland Road" and "Next to You, Next to Me" in the late '80s, the band faced legal challenges but continued to release successful albums through the '90s. Despite lineup changes and setbacks, including bankruptcy, Shenandoah persevered, collaborating with artists like Alison Krauss and Luke Combs and earning accolades such as a Grammy Award.

In recent years, Shenandoah has made a resurgence, releasing albums like Every Road in 2020, featuring duets with contemporary country stars. The band embarked on the Revival Tour in 2023, showcasing new singles like "Revival" and "Two Dozen Roses" with Luke Combs, highlighting their enduring appeal and ongoing musical evolution.

Shenandoah Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Shenandoah converts attention from 25-34 & 35-44 audiences across UNITED STATES, NIGERIA, CANADA. Audience shape is heavily male (56%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 12,137 avg views per post, with supportive conversation on Instagram. Shared audience with Ariat, Live Nation, Sherri Hill underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Shenandoah score 0.60%Low bucket.
Brand: AriatBrand: Live NationBrand: Sherri Hill
Followers:347,886
Engagements:2,081
Rate:0.6%
Posts:1,671
Views:17,853
Avg Likes:1,921
Avg Comments:45
Avg Views:17,853

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 347,886 · Engagements 2,081 · Rate 0.6%
Posts 1,671 · Views 17,853 · Avg Likes 1,921 · Avg Comments 45 · Avg Views 17,853
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 33%
35-44: 24%
18-24: 21%
45-64: 20%
Largest: 25-34 (33%); next: 35-44 (24%)
Gender Split Female: 44%
Male: 56%
Non-binary/Other: 0%
Skews male (56%)
Top Countries UNITED STATES (87%)
NIGERIA (10%)
CANADA (3%)
BRAZIL (1%)
UNITED KINGDOM (1%)
Top regions: UNITED STATES (87%), NIGERIA (10%), CANADA (3%)
Platform Engagement Instagram: 1,104 avg likes/post · Tiktok: 12,137 avg views/post · Youtube: 5,716 avg views/post Best reach: Tiktok 12,137 avg views; best engagement: Instagram 1,104 avg likes

Top Brand Affinities

Ariat
Score: 39.00
Live Nation
Score: 25.77
Sherri Hill
Score: 22.56
Texas Roadhouse
Score: 20.94
Miller Lite
Score: 20.79
Amazon Music
Score: 19.85
Houston Livestock Show and Rodeo
Score: 19.32
Lilly Pulitzer
Score: 17.91
RAM Trucks
Score: 16.76
Kenworth
Score: 15.09
Crown Royal
Score: 13.55
NBC
Score: 13.40
Brand Category Score
Ariat 39.00
Live Nation 25.77
Sherri Hill 22.56
Texas Roadhouse 20.94
Miller Lite 20.79
Amazon Music 19.85
Houston Livestock Show and Rodeo 19.32
Lilly Pulitzer 17.91
RAM Trucks 16.76
Kenworth 15.09
Crown Royal 13.55
NBC 13.40
Coors 13.30
iHeartRadio Music Awards 13.28
Kroger 12.78
Margaritaville 12.61
FOX 12.39
Bud Light 12.04
Barstool Sports 11.85
Dr Pepper 11.17
Stihl 10.45
Verizon 10.35
Busch 10.11
Chick-fil-A 9.96
T.J. Maxx 9.78
Publix 9.07
Lowe's 8.97
Carhartt 8.32
Pro Tools 8.26
Influenster 8.05
Delta 7.68
Walmart 6.73
GMC 6.69
The Home Depot 6.47
Taco Bell 6.35
Budweiser 5.64
Walgreens 5.44
Jack Daniels 5.42
Spotify Music 4.95
Free People 4.68
Holden 4.60
American Eagle 4.54
OLD NAVY 4.49
NFL 4.49
Cadillac 4.45
Bentley 4.37
ESPN 4.32
Chevrolet 4.31
Harley-Davidson 4.08
Monster Beverage 4.00

Official Profiles

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Artist: Shenandoah

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Shenandoah today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-01-17 04:00 UTC Shenandoah Skyline Event Center, Osage Casino & Hotel Tulsa, United States
2026-01-18 04:00 UTC Shenandoah Stage 271 grant, United States
2026-02-13 03:30 UTC Shenandoah Lexington Opera House Lexington, United States
2026-02-14 03:00 UTC Shenandoah North Charleston Coliseum North Charleston, United States
2026-02-14 03:30 UTC Shenandoah North Charleston Performing Arts Center North Charleston, United States
2026-02-15 03:30 UTC Shenandoah Florida Theatre Jacksonville, United States
2026-02-17 03:00 UTC Shenandoah Frost Bank Center San Antonio, United States
2026-02-21 03:30 UTC Shenandoah Paramount Theatre Anderson, United States
2026-02-22 03:00 UTC Shenandoah Honeywell Center wabash, United States
2026-04-05 02:00 UTC Shenandoah, Retro Rodeo State Theatre Center for the Arts Uniontown, United States

Trending Artist