Sheebah

Sheebah — pop artist from UG.

Queen Sheebah, born Karungi Sheebah Samali, is a renowned multi-award-winning artist, entrepreneur, feminist, and actress who hails from Kawempe, Kampala,…

Influence: 57.05% Fanbase: 46.70% Trending: 62.22% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mirinda • 44.91% • Very Strong

As of 2025-09-09

2,289,085

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 09:48:53 UTC

Genres

popugandan popelectronicafrobeatsafricanazontobeats

Biography

Queen Sheebah, born Karungi Sheebah Samali, is a renowned multi-award-winning artist, entrepreneur, feminist, and actress who hails from Kawempe, Kampala, raised by her single mother Edith Kabazungu. Starting her career in 2004 with the dance group Stingers and later joining Obsessions, she quickly rose to prominence as a solo artist, becoming a leading figure in the Ugandan and African music scenes with over 100 singles and 50 awards, captivating audiences worldwide.

Sheebah's impressive achievements include making history with her concerts "Nkwatako" and "Omwooyo," the first Ugandan artist to hold a two-day concert at the prestigious Serena Hotel, and organizing Uganda's most successful musical battle. With a strong fan base known as Sheebaholics and performances in over 20 countries, she continues to inspire and uplift through her music, setting new standards in the industry with her talent, hard work, and groundbreaking accomplishments.

Top Brand Affinities

Report Date: 2025-09-09

Sheebah builds repeat engagement among 25-34 & 18-24 audiences throughout UGANDA, KENYA, UNITED STATES. With a heavily male (70%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (16,075 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Mirinda, Airtel, KENZO point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sheebah score 0.61% — Low bucket.

Brand: MirindaBrand: AirtelBrand: KENZO

Followers:2,289,085

Engagements:13,918

Rate:0.6%

Posts:269

Avg Likes:13,848

Avg Comments:277

Avg Views:16,075

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,289,085 · Engagements 13,918 · Rate 0.6% Posts 269 · Views 16,075 · Avg Likes 13,848 · Avg Comments 277 · Avg Views 16,075	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 50% 18-24: 41% 35-44: 6% 13-17: 2%	Largest: 25-34 (50%); next: 18-24 (41%)
Gender Split	Female: 30% Male: 70% Non-binary/Other: 0%	Skews male (70%)
Top Countries	UGANDA (37%) KENYA (20%) UNITED STATES (14%) NIGERIA (3%) UNITED KINGDOM (2%)	Top regions: UGANDA (37%), KENYA (20%), UNITED STATES (14%)
Platform Engagement	Instagram: 12,896 avg likes/post · Youtube: 16,075 avg views/post	Best reach: Youtube 16,075 avg views; best engagement: Instagram 12,896 avg likes

Top Brand Affinities

Mirinda

Score: 44.91

Airtel

Score: 29.32

KENZO

Score: 9.98

Pioneer

Score: 5.65

Hublot

Score: 4.56

FashionNova

Score: 3.92

BALMAIN

Score: 3.60

Timberland

Score: 2.86

Versace

Score: 2.82

Rolex

Score: 2.68

Carrefour

Score: 2.44

Fenty beauty

Score: 2.38

Brand	Category	Score
Mirinda		44.91
Airtel		29.32
KENZO		9.98
Pioneer		5.65
Hublot		4.56
FashionNova		3.92
BALMAIN		3.60
Timberland		2.86
Versace		2.82
Rolex		2.68
Carrefour		2.44
Fenty beauty		2.38
MTV		2.28
Gucci		2.00
Sunnies Studios		1.95
Paramount Pictures		1.75
KFC		1.71
Balenciaga		1.66
Pepsi		1.58
BBC		1.42
Louis Vuitton		1.39
Coca-Cola		1.39
shein		1.31
The Olympic Games		1.31
Universal		1.27
Prada		1.25
Calvin Klein		1.22
Los Angeles Lakers		1.21
SheInside		1.20
Lexus		1.17
Supreme		1.16
Burberry		1.13
Guinness		1.10
H&M		1.09
Subaru		0.96
NBA		0.96
Beats Electronics		0.94
Christian Dior		0.92
Vogue		0.88
Airbnb		0.86
FIFA		0.85
SoundCloud		0.84
musical.ly		0.82
WWE		0.80
Tommy Hilfiger		0.80
Samsung Group		0.79
Google		0.79
Zara		0.76
Spotify Music		0.73
Puma		0.70