Shaylen

Shaylen

Country: US | Gender: female

Influence: 55.62% Fanbase: 25.93% Trending: 70.47% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ariat • 35.91% • Very Strong

As of 2025-09-09

413,052

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:16:47 UTC

Genres

poppopla popsocial media popmainstream popalternativealt z

Biography

Hailing from Chattanooga, TN, Shaylen is a talented vocalist and songwriter now based in Nashville, with a passion for music ingrained in her since childhood. After a successful pop career in Los Angeles, accumulating millions of streams, Shaylen embraced her true calling for country music, returning to her roots in Tennessee. Her latest work reflects her authentic self and showcases her powerful and original voice, blending southern soul with honesty and passion.

Shaylen Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Shaylen performs best with fans in the 18-24 range, concentrated in UNITED STATES, PHILIPPINES, NIGERIA. Audience composition is heavily female (61%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 2,006 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Ariat, Live Nation, REVOLVE, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Shaylen is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Shaylen score 0.23%Low bucket.
Brand: AriatBrand: Live NationBrand: REVOLVE
Followers:413,052
Engagements:935
Rate:0.2%
Posts:1,218
Views:3,442
Avg Likes:908
Avg Comments:41
Avg Views:3,442

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 413,052 · Engagements 935 · Rate 0.2%
Posts 1,218 · Views 3,442 · Avg Likes 908 · Avg Comments 41 · Avg Views 3,442
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 56%
25-34: 27%
13-17: 9%
35-44: 6%
Largest: 18-24 (56%); next: 25-34 (27%)
Gender Split Female: 61%
Male: 39%
Non-binary/Other: 0%
Skews female (61%)
Top Countries UNITED STATES (37%)
PHILIPPINES (8%)
NIGERIA (6%)
INDONESIA (4%)
UNITED KINGDOM (4%)
Top regions: UNITED STATES (37%), PHILIPPINES (8%), NIGERIA (6%)
Platform Engagement Instagram: 736 avg likes/post · Tiktok: 2,006 avg views/post · Youtube: 1,436 avg views/post Best reach: Tiktok 2,006 avg views; best engagement: Instagram 736 avg likes

Top Brand Affinities

Ariat
Score: 35.91
Live Nation
Score: 35.68
REVOLVE
Score: 31.78
Warner Music
Score: 26.34
Miller Lite
Score: 21.16
Barstool Sports
Score: 19.86
Houston Livestock Show and Rodeo
Score: 17.21
Free People
Score: 17.06
Amazon Music
Score: 11.51
Nasty Gal
Score: 11.29
iHeartRadio Music Awards
Score: 10.74
Pro Tools
Score: 10.35
Brand Category Score
Ariat 35.91
Live Nation 35.68
REVOLVE 31.78
Warner Music 26.34
Miller Lite 21.16
Barstool Sports 19.86
Houston Livestock Show and Rodeo 17.21
Free People 17.06
Amazon Music 11.51
Nasty Gal 11.29
iHeartRadio Music Awards 10.74
Pro Tools 10.35
Coors 9.67
Arbonne 9.42
Margaritaville 9.35
FOX 9.01
Bud Light 8.75
Steve Madden 8.32
American Eagle 8.16
Chipotle Mexican Grill 8.12
Busch 8.06
Abercrombie & Fitch 7.84
Barbie 7.67
NBA 7.15
Gillette 7.06
Carhartt 7.03
T.J. Maxx 6.86
Ableton 6.78
OLD NAVY 6.76
Verizon 6.60
NORDSTROM 6.38
Coachella 5.85
Pioneer 5.71
boohoo 5.47
NBC 5.26
Kroger 5.05
Anthropologie 4.96
SoundCloud 4.54
Jack Daniels 4.35
Coach 4.28
Budweiser 4.25
Forever 21 4.22
Sunnies Studios 4.11
Redken 4.08
Los Angeles Lakers 4.07
Spotify Music 4.06
Chick-fil-A 4.06
Heinz 4.05
Taco Bell 4.00
NARS Cosmetics 3.90

Official Profiles

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Artist: Shaylen

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-20 21:00 UTC Holiday Riverfest 2025 Julian B. Lane Riverfront Park Tampa, United States

Trending Artist