Shania Yan

Shania Yan — pop artist from ID.

Shania, an Indonesian digital artist, has rapidly gained popularity for her creative renditions of Disney classics and popular songs, amassing over 800,000…

Influence: 53.20% Fanbase: 36.83% Trending: 61.39% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Oppo • 27.07% • Very Strong

As of 2025-09-29

9,435,302

Social Media Followers

As of 2025-09-29

00:00:00

Hours Airplay

2025-12-07 10:05:20 UTC

Genres

poppopmainstream pop

Biography

Shania, an Indonesian digital artist, has rapidly gained popularity for her creative renditions of Disney classics and popular songs, amassing over 800,000 subscribers in just 18 months. With over 100 million views on her videos since starting her channel two years ago, Shania is on track to become one of YouTube's top digital artists in the near future.

Top Brand Affinities

Report Date: 2025-09-29

Shania Yan reaches 18-24 & 25-34 audiences concentrated in INDONESIA, PHILIPPINES, INDIA. The demographic tilt is heavily male (56%), making the message easy to tune without losing breadth. Tiktok delivers the top exposure at 103,900 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Oppo, Garuda Indonesia, HBO Max suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Shania Yan score 0.27% — Low bucket.

Brand: OppoBrand: Garuda IndonesiaBrand: HBO Max

Followers:9,435,302

Engagements:25,032

Rate:0.3%

Posts:1,024

Avg Likes:23,831

Avg Comments:565

Avg Views:172,625

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 9,435,302 · Engagements 25,032 · Rate 0.3% Posts 1,024 · Views 172,625 · Avg Likes 23,831 · Avg Comments 565 · Avg Views 172,625	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 54% 25-34: 30% 13-17: 10% 35-44: 5%	Largest: 18-24 (54%); next: 25-34 (30%)
Gender Split	Female: 44% Male: 56% Non-binary/Other: 0%	Skews male (56%)
Top Countries	INDONESIA (41%) PHILIPPINES (8%) INDIA (6%) UNITED STATES (6%) THAILAND (4%)	Top regions: INDONESIA (41%), PHILIPPINES (8%), INDIA (6%)
Platform Engagement	Instagram: 11,051 avg likes/post · Tiktok: 103,900 avg views/post · Youtube: 68,725 avg views/post	Best reach: Tiktok 103,900 avg views; best engagement: Instagram 11,051 avg likes

Top Brand Affinities

Oppo

Score: 27.07

Garuda Indonesia

Score: 18.50

HBO Max

Score: 10.96

Dota 2

Score: 9.80

Square Enix

Score: 8.69

DeviantArt

Score: 7.00

Daihatsu

Score: 6.92

Logitech

Score: 6.76

Clash of Clans

Score: 5.73

Petronas

Score: 5.64

Gundam

Score: 4.84

Bandai Namco

Score: 4.56

Brand	Category	Score
Oppo		27.07
Garuda Indonesia		18.50
HBO Max		10.96
Dota 2		9.80
Square Enix		8.69
DeviantArt		7.00
Daihatsu		6.92
Logitech		6.76
Clash of Clans		5.73
Petronas		5.64
Gundam		4.84
Bandai Namco		4.56
Xiaomi		4.16
Hot Wheels		4.00
Final Fantasy		3.93
ASUS		3.92
Lenovo		3.26
Pizza Hut		3.24
KFC		2.66
Oriflame		2.53
Intel		2.52
LEGOLAND		2.51
Ubisoft		2.48
Snapseed		2.27
Carrefour		2.26
Adobe		2.25
Pokemon Go		2.22
Nokia		2.18
Suzuki		2.10
Ducati		1.96
Activision Blizzard		1.83
Peugeot		1.80
Transformers		1.77
Scion		1.77
Yamaha		1.76
Under Armour		1.73
Sony		1.69
Google		1.66
Jaguar		1.65
Nintendo		1.58
Samsung Group		1.58
Dodge		1.54
Mitsubishi		1.51
Warner Bros		1.50
Fujifilm		1.49
Universal		1.49
Honda		1.42
Christian Dior		1.37
SWAROVSKI		1.32
Tesla Motors		1.31