Selofan

Selofan — pop artist from GR.

Based in Athens, Greece, Selofan is a duo consisting of Joanna and Dimitris who have been recording their unique blend of music since 2011. Their sound defies…

Influence: 50.65% Fanbase: 22.75% Trending: 64.60% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 72.89% • Very Strong

As of 2025-09-09

54,637

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 19:56:05 UTC

Genres

popgreek indieindie popelectronicelectronicpsy trancetechnopunkdark post-punk

Biography

Based in Athens, Greece, Selofan is a duo consisting of Joanna and Dimitris who have been recording their unique blend of music since 2011. Their sound defies categorization, drawing from various genres and languages to create emotionally charged, fatalistic music. Incorporating poetry in multiple languages, Selofan delivers powerful and theatrical live performances, solidifying their status as key figures on Fabrika Records' roster. They have toured globally and continue to captivate audiences with their enigmatic sound and presence.

For more information and music from Selofan, visit their Bandcamp page at https://selofan.bandcamp.com. To explore their releases and other artists on Fabrika Records, visit https://Fabrikarecords.com. For booking inquiries and further details, contact Persona Grata Agency at https://personagrataagency.com/.

Top Brand Affinities

Report Date: 2025-09-09

Selofan draws 25-34 & 18-24 audiences and holds attention in UNITED STATES, GREECE, BRAZIL. The skew is heavily male (61%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 111,432 avg views per post, with Youtube sustaining the conversation. Audience adjacency to Mixcloud, MOOG, Ableton makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Selofan score 7.53% — Very Strong bucket.

Brand: MixcloudBrand: MOOGBrand: Ableton

Followers:54,637

Engagements:4,116

Rate:7.5%

Posts:792

Avg Likes:3,974

Avg Comments:141

Avg Views:111,432

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 54,637 · Engagements 4,116 · Rate 7.5% Posts 792 · Views 111,432 · Avg Likes 3,974 · Avg Comments 141 · Avg Views 111,432	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 41% 18-24: 37% 35-44: 14% 45-64: 5%	Largest: 25-34 (41%); next: 18-24 (37%)
Gender Split	Female: 39% Male: 61% Non-binary/Other: 0%	Skews male (61%)
Top Countries	UNITED STATES (18%) GREECE (11%) BRAZIL (9%) MEXICO (6%) GERMANY (6%)	Top regions: UNITED STATES (18%), GREECE (11%), BRAZIL (9%)
Platform Engagement	Instagram: 1,254 avg likes/post · Youtube: 111,432 avg views/post	Best reach: Youtube 111,432 avg views; best engagement: Youtube 2,720 avg likes

Top Brand Affinities

Mixcloud

Score: 72.89

MOOG

Score: 68.76

Ableton

Score: 14.58

Akai

Score: 13.25

Dr. Martens

Score: 10.84

SoundCloud

Score: 7.35

Tate Modern

Score: 6.46

Warner Bros

Score: 6.45

Vivienne Westwood

Score: 6.11

Spotify Music

Score: 5.77

Paco Rabanne

Score: 4.57

Polaroid

Score: 4.54

Brand	Category	Score
Mixcloud		72.89
MOOG		68.76
Ableton		14.58
Akai		13.25
Dr. Martens		10.84
SoundCloud		7.35
Tate Modern		6.46
Warner Bros		6.45
Vivienne Westwood		6.11
Spotify Music		5.77
Paco Rabanne		4.57
Polaroid		4.54
Kodak		4.15
Fallout		3.72
Urban Decay Cosmetics		3.57
Olympus		3.26
Fujifilm		3.24
Columbia Pictures		3.09
NYX Cosmetics		3.05
MTV		3.02
Emporium		3.02
Showtime		2.86
Matrix		2.84
Paramount Pictures		2.44
Paypal		2.44
Vogue		2.10
ASOS		1.99
Beats Electronics		1.97
Cafecito		1.94
Nintendo		1.74
Jaguar		1.62
Pepsi		1.60
Coachella		1.54
Nikon		1.48
Star Wars		1.47
Guinness		1.47
Forever 21		1.39
Yamaha		1.24
Yves Saint Laurent		1.23
DC Entertainment		1.16
Balenciaga		1.16
Tesla Motors		1.15
Lego		1.13
Vans		1.12
Sony		1.11
Etsy		1.11
Pandora		1.08
HBO		1.07
Canon		1.06
Anastasia Beverly Hills		1.06