Sean Leon

Sean Leon — r&b, funk & soul artist from CA.

Sean Leon is a Grammy award-winning and Juno-nominated artist, director, and creative executive who is leading the way in shaping the future of storytelling.…

Influence: 52.93% Fanbase: 27.04% Trending: 65.88% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Holt Renfrew • 110.96% • Very Strong

As of 2025-09-09

81,686

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:30:25 UTC

Genres

r&b, funk & soultrap soulcontemporary r&bhip-hop & rapcanadian hip hoptoronto raphip-hop/rapunderground hip hophip hop

Biography

Sean Leon is a Grammy award-winning and Juno-nominated artist, director, and creative executive who is leading the way in shaping the future of storytelling. As the founder of PUPIL, he collaborates with industry heavyweights like Justin Bieber, Eminem, and Kanye West, as well as global brands such as Porsche and Red Bull, at the intersection of music, film, and technology. Sean operates at the forefront of culture and technology, establishing the blueprint for the next generation of creative leadership with a keen eye for talent and a dedication to pushing boundaries within the industry.

Top Brand Affinities

Report Date: 2025-09-09

Sean Leon resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, CANADA, SOUTH AFRICA. With a heavily male (78%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (1,782 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Holt Renfrew, Value Village, Hudson's Bay makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sean Leon score 4.41% — Very Strong bucket.

Brand: Holt RenfrewBrand: Value VillageBrand: Hudson's Bay

Followers:81,686

Engagements:3,606

Rate:4.4%

Posts:59

Avg Likes:3,582

Avg Comments:161

Avg Views:3,340

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 81,686 · Engagements 3,606 · Rate 4.4% Posts 59 · Views 3,340 · Avg Likes 3,582 · Avg Comments 161 · Avg Views 3,340	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 34% 35-44: 8% 13-17: 6%	Largest: 18-24 (51%); next: 25-34 (34%)
Gender Split	Female: 22% Male: 78% Non-binary/Other: 0%	Skews male (78%)
Top Countries	UNITED STATES (35%) CANADA (20%) SOUTH AFRICA (9%) BRAZIL (6%) FRANCE (4%)	Top regions: UNITED STATES (35%), CANADA (20%), SOUTH AFRICA (9%)
Platform Engagement	Instagram: 3,398 avg likes/post · Tiktok: 1,782 avg views/post · Youtube: 1,558 avg views/post	Best reach: Tiktok 1,782 avg views; best engagement: Instagram 3,398 avg likes

Top Brand Affinities

Holt Renfrew

Score: 110.96

Value Village

Score: 59.76

Hudson's Bay

Score: 53.83

Live Nation

Score: 35.26

Adidas Y-3

Score: 30.37

Scotiabank

Score: 28.04

Akai

Score: 23.31

Amazon Music

Score: 21.65

Ableton

Score: 21.02

Pro Tools

Score: 20.49

SoundCloud

Score: 17.92

Palm Angels

Score: 16.17

Brand	Category	Score
Holt Renfrew		110.96
Value Village		59.76
Hudson's Bay		53.83
Live Nation		35.26
Adidas Y-3		30.37
Scotiabank		28.04
Akai		23.31
Amazon Music		21.65
Ableton		21.02
Pro Tools		20.49
SoundCloud		17.92
Palm Angels		16.17
MOOG		15.84
Acne Studios		14.36
Mixcloud		13.16
Marni		11.10
Beats Electronics		10.83
Arc'teryx		10.47
Alexander Wang		10.33
A.P.C.		10.27
Jean Paul Gaultier		10.25
Maison Margiela		9.80
Champion		9.26
Spotify Music		8.83
Kodak		8.50
Foot Locker		8.11
New Era		8.11
Stüssy		7.65
Budweiser		7.39
Stone Island		7.32
JACQUEMUS		7.08
Hennessy		6.89
Glossier		6.86
Pioneer		6.01
Vivienne Westwood		6.00
Coach		5.88
Moncler		5.83
Kappa		5.65
Tim Hortons		5.52
Coachella		5.49
Carhartt		5.44
Urban Outfitters		5.37
Supreme		5.18
iHeartRadio Music Awards		4.92
NBA		4.46
Alexander McQueen		4.40
Nice Kicks		4.15
Dr. Martens		3.92
Timberland		3.89
NORDSTROM		3.83