Scridge

Scridge

Country: FR | Gender: male

Influence: 49.54% Fanbase: 32.73% Trending: 57.95% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Zalando • 18.05% • Very Strong

As of 2025-09-08

639,410

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:34:42 UTC

Genres

popfrancotonpop urbainepopmainstream pophip-hop & raphip-hop/rapfrench hip hop

Biography

Scridge, l'artiste originaire de Guyane française, s'est imposé comme une figure majeure de la scène musicale contemporaine grâce à sa trilogie "Samira" qui a touché des millions d'auditeurs à travers le monde avec son message culturel fort. Né dans des circonstances difficiles à Rennes, il a transformé son adolescence tumultueuse en inspiration musicale, propulsant sa carrière vers le succès avec des hits comme "Pour Walou" et "Jour J", attirant des millions de vues en un temps record.

Avec des collaborations internationales et des succès retentissants, Scridge a élargi son influence sur de nouveaux marchés, tels que le Maghreb et l'Afro-Latino, notamment avec ses collaborations avec Aya Nakamura. En 2023, il a signé des partenariats prestigieux avec des marques comme Adidas Football et le Real Madrid, renforçant ainsi sa réputation dans l'industrie musicale. Prévoyant un premier projet indépendant pour janvier 2025, Scridge s'apprête à franchir de nouveaux sommets tout en restant fidèle à son public et en continuant d'innover dans le monde de la musique.

Scridge Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Scridge engages 18-24 & 25-34 audiences with repeatable results in FRANCE, ALGERIA, MOROCCO. The fan base skews heavily female (64%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (2,343 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Zalando, Kiabi, Cluse, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Scridge score 0.04%Low bucket.
Brand: ZalandoBrand: KiabiBrand: Cluse
Followers:639,410
Engagements:224
Rate:0.0%
Posts:114
Views:2,343
Avg Likes:221
Avg Comments:27
Avg Views:2,343

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 639,410 · Engagements 224 · Rate 0.0%
Posts 114 · Views 2,343 · Avg Likes 221 · Avg Comments 27 · Avg Views 2,343
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 64%
25-34: 22%
13-17: 11%
35-44: 3%
Largest: 18-24 (64%); next: 25-34 (22%)
Gender Split Female: 64%
Male: 36%
Non-binary/Other: 0%
Skews female (64%)
Top Countries FRANCE (57%)
ALGERIA (13%)
MOROCCO (9%)
BELGIUM (5%)
UNITED STATES (2%)
Top regions: FRANCE (57%), ALGERIA (13%), MOROCCO (9%)
Platform Engagement Instagram: 174 avg likes/post · Youtube: 2,343 avg views/post Best reach: Youtube 2,343 avg views; best engagement: Instagram 174 avg likes

Top Brand Affinities

Zalando
Score: 18.05
Kiabi
Score: 17.19
Cluse
Score: 15.84
JACQUEMUS
Score: 15.13
Sandro
Score: 14.51
Galeries Lafayette
Score: 12.85
Auchan
Score: 12.81
Jean Paul Gaultier
Score: 12.45
Accor Hotels
Score: 11.37
Foot Locker
Score: 9.84
Pull&Bear
Score: 8.97
Calzedonia
Score: 8.75
Brand Category Score
Zalando 18.05
Kiabi 17.19
Cluse 15.84
JACQUEMUS 15.13
Sandro 14.51
Galeries Lafayette 12.85
Auchan 12.81
Jean Paul Gaultier 12.45
Accor Hotels 11.37
Foot Locker 9.84
Pull&Bear 8.97
Calzedonia 8.75
boohoo 8.67
Marni 8.42
Loewe 8.14
Pioneer 7.51
Amazon Music 7.40
Décathlon 7.29
Lacoste 7.19
Maison Margiela 7.13
KARL LAGERFELD 6.86
Bershka 6.61
Kiko 6.17
Alexander McQueen 6.13
Dsquared 6.01
MISSGUIDED 5.95
Christian Louboutin 5.42
BALMAIN 5.05
KENZO 4.84
Longchamp 4.69
Primark 4.59
Warner Bros 4.46
Moncler 4.44
NBC 4.32
Elle Magazine 4.21
Make Up For Ever 4.11
Carrefour 4.10
Huda Beauty 4.09
Hugo Boss 4.07
shein 4.04
Dr. Martens 3.97
Stradivarius 3.95
Zara 3.90
ASOS 3.84
Dolce & Gabbana 3.68
Sephora 3.64
Moschino 3.52
Fila 3.50
Ferragamo 3.44
Barber Shop Connect 3.43

Official Profiles

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Artist: Scridge

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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