Scooter

Scooter — electronic artist from DE.

German rave legends Scooter have dominated the dance music scene since the '90s, with their extravagant live shows and chart-topping hits. Led by frontman H.P.…

Influence: 64.35% Fanbase: 49.41% Trending: 71.82% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Trancefamily • 46.97% • Very Strong

As of 2025-09-09

640,537

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:04:32 UTC

Genres

electronicdancegerman technohamburg electronicelectroniceuropeaneurodanceeuropoppunkhappy hardcore

Biography

German rave legends Scooter have dominated the dance music scene since the '90s, with their extravagant live shows and chart-topping hits. Led by frontman H.P. Baxxter, the group's sound has evolved from happy hardcore to jumpstyle and dubstep, all while remaining independent from major labels. Scooter's massive success includes platinum-selling albums like ...And the Beat Goes On! and Jumping All Over the World, with hits like "Hyper Hyper" and "How Much Is the Fish?" solidifying their status as dance music icons. Over the years, the lineup has seen changes, but Scooter's high-energy performances and infectious beats continue to captivate audiences worldwide.

Formed in 1993, Scooter quickly rose to fame with their catchy, over-the-top dance anthems, earning accolades and record sales across Europe. Their discography boasts a mix of original tracks and covers, with hits like "Back in the U.K." and "Ramp! (The Logical Song)" becoming club favorites. Despite lineup changes and evolving music trends, Scooter's dedication to their unique brand of stadium house has kept them at the forefront of the dance music scene. From their early days on the Club Tools label to founding their own Sheffield Tunes imprint, Scooter's legacy as pioneers of the rave movement remains unmatched in the electronic music world.

Top Brand Affinities

Report Date: 2025-09-09

Scooter has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, AUSTRALIA, UNITED KINGDOM. A heavily male (77%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 71,400 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Trancefamily, Commerzbank, Pioneer signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Scooter score 1.02% — Moderate bucket.

Brand: TrancefamilyBrand: CommerzbankBrand: Pioneer

Followers:640,537

Engagements:6,533

Rate:1.0%

Posts:1,001

Avg Likes:6,063

Avg Comments:165

Avg Views:73,703

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 640,537 · Engagements 6,533 · Rate 1.0% Posts 1,001 · Views 73,703 · Avg Likes 6,063 · Avg Comments 165 · Avg Views 73,703	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 52% 25-34: 25% 35-44: 14% 45-64: 6%	Largest: 18-24 (52%); next: 25-34 (25%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	UNITED STATES (19%) AUSTRALIA (9%) UNITED KINGDOM (9%) RUSSIA (9%) CANADA (7%)	Top regions: UNITED STATES (19%), AUSTRALIA (9%), UNITED KINGDOM (9%)
Platform Engagement	Instagram: 3,059 avg likes/post · Tiktok: 71,400 avg views/post · Youtube: 2,303 avg views/post	Best reach: Tiktok 71,400 avg views; best engagement: Instagram 3,059 avg likes

Top Brand Affinities

Trancefamily

Score: 46.97

Commerzbank

Score: 27.26

Pioneer

Score: 20.16

Mixcloud

Score: 17.91

Augustiner Helles

Score: 15.20

Hummel

Score: 12.77

Paulaner

Score: 10.36

Sennheiser

Score: 9.73

Tomorrowland

Score: 9.71

Stihl

Score: 8.75

Opel

Score: 8.51

Seat

Score: 8.50

Brand	Category	Score
Trancefamily		46.97
Commerzbank		27.26
Pioneer		20.16
Mixcloud		17.91
Augustiner Helles		15.20
Hummel		12.77
Paulaner		10.36
Sennheiser		9.73
Tomorrowland		9.71
Stihl		8.75
Opel		8.51
Seat		8.50
Lufthansa		8.13
Scania		7.70
Skoda		6.77
Lidl		6.32
Fanta		6.14
Ableton		6.13
Efteling		6.05
Husqvarna Motorcycles		5.98
Jagermeister		5.63
Ryanair		4.82
Mortal Kombat		4.45
Need for Speed		4.44
Audi		4.07
Superdry		4.00
Volkswagen		3.87
Jack Daniels		3.86
Red Bull		3.81
Monster Beverage		3.77
BBS		3.50
Rover		3.43
Aston Martin		3.35
Lindt		3.33
UEFA		3.30
Huawei		3.22
Volvo		3.09
Matrix		2.98
Sony		2.94
Lollapalooza		2.90
Mercedes-Benz		2.89
Primark		2.79
SoundCloud		2.76
Ferrari		2.71
Fiat		2.71
Porsche		2.70
Jaguar		2.67
Martini		2.66
Peugeot		2.66
Alfa Romeo		2.65