Sam Wilkes
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
41,482
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:09:24 UTC
Genres
Biography
Sam Wilkes engages 25-34 & 35-44 audiences with repeatable results in UNITED STATES, UNITED KINGDOM, BRAZIL. The fan base skews heavily male (85%), giving a straightforward map for media and merchandising. Velocity is clearest on Instagram (1,259 avg likes per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Ampeg, MOOG, Ableton, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 41,482 · Engagements 1,259 · Rate 3.0% Posts 123 · Views 0 · Avg Likes 1,259 · Avg Comments 24 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 51% 35-44: 23% 18-24: 19% 45-64: 5% |
Largest: 25-34 (51%); next: 35-44 (23%) |
| Gender Split |
Female: 15% Male: 85% Non-binary/Other: 0% |
Skews male (85%) |
| Top Countries |
UNITED STATES (44%) UNITED KINGDOM (7%) BRAZIL (6%) ARGENTINA (4%) ITALY (3%) |
Top regions: UNITED STATES (44%), UNITED KINGDOM (7%), BRAZIL (6%) |
| Platform Engagement | Instagram: 1,259 avg likes/post | best engagement: Instagram 1,259 avg likes |
Top Brand Affinities
Ampeg
MOOG
Ableton
Akai
Akg
Pro Tools
Sennheiser
Mixcloud
Beats Electronics
Spotify Music
Amazon Music
SoundCloud
| Brand | Category | Score |
|---|---|---|
| Ampeg | 186.40 | |
| MOOG | 175.07 | |
| Ableton | 77.07 | |
| Akai | 52.52 | |
| Akg | 45.37 | |
| Pro Tools | 30.51 | |
| Sennheiser | 23.94 | |
| Mixcloud | 20.41 | |
| Beats Electronics | 14.50 | |
| Spotify Music | 11.42 | |
| Amazon Music | 11.24 | |
| SoundCloud | 9.58 | |
| Atmos | 7.48 | |
| Kickstarter | 6.54 | |
| Yamaha | 5.60 | |
| Lollapalooza | 5.43 | |
| Kodak | 4.80 | |
| NBC | 4.69 | |
| Hurley | 4.68 | |
| Sega | 4.24 | |
| Coachella | 4.06 | |
| Paramount Pictures | 3.93 | |
| Fujifilm | 3.71 | |
| Holden | 3.41 | |
| Summit Entertainment | 3.37 | |
| Olympus | 3.36 | |
| Leica | 3.16 | |
| musical.ly | 3.13 | |
| Nintendo | 3.06 | |
| Emporium | 2.97 | |
| Polaroid | 2.73 | |
| Columbia Pictures | 2.69 | |
| Carhartt | 2.64 | |
| Warner Bros | 2.61 | |
| Philips | 2.34 | |
| Pixar | 2.31 | |
| MTV | 2.21 | |
| Tinder | 2.20 | |
| Nickelodeon | 2.15 | |
| BBC | 2.13 | |
| Airbnb | 2.10 | |
| Showtime | 2.06 | |
| Dr. Martens | 1.96 | |
| Guinness | 1.94 | |
| Jaguar | 1.74 | |
| Sony | 1.67 | |
| GoPro | 1.53 | |
| Star Wars | 1.53 | |
| Apple | 1.47 | |
| Los Angeles Lakers | 1.42 |
Official Profiles
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LoginArtist: Sam Wilkes
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
