Sam Rivera

Sam Rivera — pop artist from US.

Portland-based pop/R&B singer Sam Rivera, also known as Samuel Benjamin Rivera, is a young artist who draws inspiration from his personal experiences and faith…

Influence: 52.48% Fanbase: 21.91% Trending: 67.77% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Infiniti • 34.20% • Very Strong

As of 2025-09-08

835,497

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:04:43 UTC

Genres

poppopmainstream pop

Biography

Portland-based pop/R&B singer Sam Rivera, also known as Samuel Benjamin Rivera, is a young artist who draws inspiration from his personal experiences and faith journey in his music. Through his songwriting and vocal performances, Rivera shares his heartfelt reflections on his walk with Christ.

Top Brand Affinities

Report Date: 2025-09-08

Sam Rivera resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, COLOMBIA, ARGENTINA. The demographic is heavily female (55%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 36,063 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Infiniti, Cobb, Hoonigan maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Sam Rivera score 0.99% — Low bucket.

Brand: InfinitiBrand: CobbBrand: Hoonigan

Followers:835,497

Engagements:8,306

Rate:1.0%

Posts:511

Avg Likes:8,010

Avg Comments:253

Avg Views:48,263

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 835,497 · Engagements 8,306 · Rate 1.0% Posts 511 · Views 48,263 · Avg Likes 8,010 · Avg Comments 253 · Avg Views 48,263	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 33% 35-44: 8% 13-17: 7%	Largest: 18-24 (50%); next: 25-34 (33%)
Gender Split	Female: 55% Male: 45% Non-binary/Other: 0%	Skews female (55%)
Top Countries	UNITED STATES (25%) COLOMBIA (10%) ARGENTINA (9%) INDIA (8%) INDONESIA (6%)	Top regions: UNITED STATES (25%), COLOMBIA (10%), ARGENTINA (9%)
Platform Engagement	Instagram: 3,847 avg likes/post · Tiktok: 12,200 avg views/post · Youtube: 36,063 avg views/post	Best reach: Youtube 36,063 avg views; best engagement: Instagram 3,847 avg likes

Top Brand Affinities

Infiniti

Score: 34.20

Cobb

Score: 28.72

Hoonigan

Score: 22.30

Datsun

Score: 21.57

Acura

Score: 19.33

Rotiform

Score: 18.63

VOSSEN WHEELS

Score: 14.69

Nissan

Score: 10.88

BBS

Score: 9.53

Scion

Score: 9.42

Koenigsegg Automotive AB

Score: 9.22

Smart

Score: 9.13

Brand	Category	Score
Infiniti		34.20
Cobb		28.72
Hoonigan		22.30
Datsun		21.57
Acura		19.33
Rotiform		18.63
VOSSEN WHEELS		14.69
Nissan		10.88
BBS		9.53
Scion		9.42
Koenigsegg Automotive AB		9.22
Smart		9.13
Genesis		8.59
Amazon Music		8.52
Mazda		8.43
Haima		8.21
Subaru		8.12
Need for Speed		8.05
Lexus		7.36
Rover		7.11
Mitsubishi Motors		6.67
Pontiac		6.34
Mitsubishi		6.00
Dodge		5.65
GMC		5.53
BRABUS		5.50
shein		5.43
Aston Martin		5.00
McLaren		5.00
Great Wall		4.76
Target		4.56
MINI		4.46
Chevrolet		4.45
American Eagle		4.35
Ford		4.23
Honda		3.92
Forever 21		3.91
Maserati		3.88
Toyota		3.77
Bugatti		3.75
OLD NAVY		3.74
Porsche		3.73
Audi		3.73
Lamborghini		3.68
BMW		3.66
Chrysler		3.52
Volkswagen		3.37
Ferrari		3.35
Cadillac		3.32
Jeep		3.29