Saiko

Saiko — pop artist from ES.

NatsukashiiYoru.com is a Japanese electronic music producer and DJ based in Tokyo. With a career spanning over a decade, they have gained recognition for their…

Influence: 40.81% Fanbase: 49.27% Trending: 36.59% Career Level: Independent

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 27.24% • Very Strong

As of 2025-09-10

2,081,679

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:50:50 UTC

Genres

poppop

Biography

NatsukashiiYoru.com is a Japanese electronic music producer and DJ based in Tokyo. With a career spanning over a decade, they have gained recognition for their unique blend of house and techno influences. NatsukashiiYoru.com has performed at various clubs and festivals both in Japan and internationally, showcasing their dynamic and energetic live sets.

Their discography includes several EPs and singles released on prominent electronic music labels. NatsukashiiYoru.com continues to be an active figure in the electronic music scene, consistently delivering quality productions and captivating performances for their audience.

Top Brand Affinities

Report Date: 2025-09-10

Saiko engages 18-24 & 25-34 audiences with repeatable results in SPAIN, COLOMBIA, ARGENTINA. The fan base skews heavily male (75%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (892,900 avg views per post), while Tiktok keeps conversation loops active. Affinity patterns cluster around Warner Music, Amazon Music, El Corte Ingles, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Saiko score 9.40% — Very Strong bucket.

Brand: Warner MusicBrand: Amazon MusicBrand: El Corte Ingles

Followers:2,081,679

Engagements:195,702

Rate:9.4%

Posts:334

Avg Likes:187,226

Avg Comments:1,361

Avg Views:935,963

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,081,679 · Engagements 195,702 · Rate 9.4% Posts 334 · Views 935,963 · Avg Likes 187,226 · Avg Comments 1,361 · Avg Views 935,963	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 62% 25-34: 23% 13-17: 10% 35-44: 4%	Largest: 18-24 (62%); next: 25-34 (23%)
Gender Split	Female: 25% Male: 75% Non-binary/Other: 0%	Skews male (75%)
Top Countries	SPAIN (58%) COLOMBIA (6%) ARGENTINA (6%) VENEZUELA (5%) MEXICO (5%)	Top regions: SPAIN (58%), COLOMBIA (6%), ARGENTINA (6%)
Platform Engagement	Instagram: 81,267 avg likes/post · Tiktok: 892,900 avg views/post · Youtube: 43,063 avg views/post	Best reach: Tiktok 892,900 avg views; best engagement: Tiktok 104,150 avg likes

Top Brand Affinities

Warner Music

Score: 27.24

Amazon Music

Score: 22.88

El Corte Ingles

Score: 22.22

Pioneer

Score: 16.77

Palm Angels

Score: 15.19

Pull&Bear

Score: 11.66

Oysho

Score: 11.39

Spotify Music

Score: 10.83

Pro Tools

Score: 10.79

Ableton

Score: 9.96

Zalando

Score: 9.51

Movistar

Score: 8.44

Brand	Category	Score
Warner Music		27.24
Amazon Music		22.88
El Corte Ingles		22.22
Pioneer		16.77
Palm Angels		15.19
Pull&Bear		11.66
Oysho		11.39
Spotify Music		10.83
Pro Tools		10.79
Ableton		9.96
Zalando		9.51
Movistar		8.44
Andis		8.24
Foot Locker		8.14
Bershka		7.71
Barber Shop Connect		6.75
Beats Electronics		6.75
PLAYMOBIL		6.25
Lacoste		5.74
Dsquared		5.28
SoundCloud		5.20
Stradivarius		5.05
American Airlines		4.46
Tomorrowland		3.95
musical.ly		3.86
Moncler		3.74
Iberostar Hotels & Resorts		3.62
shein		3.52
Stüssy		3.25
Cartoon Network		3.14
SheInside		3.10
Summit Entertainment		3.07
Urban Outfitters		3.02
Lollapalooza		3.00
Primark		2.64
VidaSana		2.62
Cafecito		2.60
Guess		2.59
The North Face		2.55
Moschino		2.46
Supreme		2.44
Gymshark		2.16
Red Bull		2.16
Lamborghini		2.15
Balenciaga		2.14
Bugatti		2.13
Versace		2.13
Garnier		2.05
Tommy Hilfiger		2.03
FashionNova		1.96