S U R V I V E

S U R V I V E — hip-hop & rap artist from US.

Based in Austin, Texas, S U R V I V E is an analog electronic quartet blending vintage horror and sci-fi film scores with experimental ambient and minimal wave…

Influence: 51.89% Fanbase: 27.94% Trending: 63.86% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 253.64% • Very Strong

As of 2025-09-09

6,861

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 12:15:12 UTC

Genres

hip-hop & rapspacewaveelectronicelectronicdowntempoother electronic music

Biography

Based in Austin, Texas, S U R V I V E is an analog electronic quartet blending vintage horror and sci-fi film scores with experimental ambient and minimal wave music. Founded in 2009 by Adam Jones, Kyle Dixon, Mark Donica, and Michael Stein, the group has gained a cult following with releases on labels like Holodeck and Mannequin Records. Their self-titled debut LP and subsequent work, including soundtracks for The Guest and Stranger Things, have garnered critical acclaim and a dedicated fan base. S U R V I V E's second full-length album, RR7349, released on Relapse Records in 2017, was followed by remix album RR7387 and the single "RR7400" in subsequent years, showcasing the quartet's innovative sound.

Known for their mesmerizing live performances, S U R V I V E has shared stages with renowned acts like Goblin and Lightning Bolt, solidifying their reputation as a standout presence in Austin's synthesizer community. Composed of talented musicians deeply rooted in the local scene, the group's music ranges from longform space explorations to lo-fi electro, captivating audiences with their unique blend of influences. With accolades such as an Emmy win for their Stranger Things theme, S U R V I V E continues to push boundaries and redefine electronic music, leaving a lasting impact on both the underground and mainstream music scenes.

Top Brand Affinities

Report Date: 2025-09-09

S U R V I V E builds repeat engagement among 25-34 & 35-44 audiences throughout UNITED STATES, UNITED KINGDOM, CANADA. With a heavily male (77%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Instagram (434 avg likes per post), while Instagram provides social proof in comments and saves. Affinities with MOOG, Ableton, Akai point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist S U R V I V E score 6.33% — Very Strong bucket.

Brand: MOOGBrand: AbletonBrand: Akai

Followers:6,861

Engagements:434

Rate:6.3%

Posts:26

Avg Likes:434

Avg Comments:11

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 6,861 · Engagements 434 · Rate 6.3% Posts 26 · Views 0 · Avg Likes 434 · Avg Comments 11 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 35-44: 32% 18-24: 14% 45-64: 8%	Largest: 25-34 (43%); next: 35-44 (32%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	UNITED STATES (64%) UNITED KINGDOM (7%) CANADA (3%) AUSTRALIA (3%) FRANCE (2%)	Top regions: UNITED STATES (64%), UNITED KINGDOM (7%), CANADA (3%)
Platform Engagement	Instagram: 434 avg likes/post	best engagement: Instagram 434 avg likes

Top Brand Affinities

MOOG

Score: 253.64

Ableton

Score: 61.16

Akai

Score: 58.27

Mixcloud

Score: 42.88

Ampeg

Score: 40.60

Pro Tools

Score: 25.09

Akg

Score: 25.03

Live Nation

Score: 21.94

Lionsgate

Score: 17.74

Sennheiser

Score: 16.58

Amazon Music

Score: 16.28

Sega

Score: 11.58

Brand	Category	Score
MOOG		253.64
Ableton		61.16
Akai		58.27
Mixcloud		42.88
Ampeg		40.60
Pro Tools		25.09
Akg		25.03
Live Nation		21.94
Lionsgate		17.74
Sennheiser		16.58
Amazon Music		16.28
Sega		11.58
DeLorean Motor Company		11.53
Warner Bros		11.43
Lucasfilm		11.25
SoundCloud		11.15
Pioneer		11.07
Paramount Pictures		10.80
Columbia Pictures		10.62
HBO Max		10.05
Kickstarter		9.96
Spotify Music		9.55
Atmos		8.76
Capcom		8.54
Coachella		7.56
Arduino		7.51
Kodak		7.36
Beats Electronics		7.31
Coors		5.67
Polaroid		5.40
CNN		5.22
Pilsner Urquell		4.99
MTV		4.98
Lollapalooza		4.78
Nintendo		4.69
Resident Evil		4.60
Fallout		4.49
Nickelodeon		4.47
Gundam		4.46
Fujifilm		4.45
Showtime		4.43
Verizon		4.39
Final Fantasy		4.39
Bandai Namco		4.39
Oculus		4.38
Leica		4.37
Dr. Martens		4.21
Star Wars		4.05
Mortal Kombat		3.99
Bethesda Softworks		3.86