Rvssian Brand Affinity ranks highest True Religion at 16.45% . Very Strong. Score DMDB 65.81% | Fanbase 52.44%

Rvssian — hip-hop & rap artist from JM.

Jamaican producer and vocalist Rvssian gained recognition for his collaborations with dancehall artist Vybz Kartel, starting with the 2010 hit "Life Sweet." As…

Rvssian

Recognizable

Country: JM | Gender: male | Artist ID: 11e81bce-1caa-dbf2-8580-a0369fe50396

Find Artist

Genres

hip-hop & raptrap latinolatin hip hopurbano latinotrapelectronicdancelatinlatinreggaetonreggaeton flow

Influential: 65.81% Fanbase: 52.44% Trending: 72.49%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

True Religion • 16.45% • Very Strong

As of 2025-09-10

4,659,074

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 65.81% | Fanbase 52.44% | Trending 72.49% | CAREER STAGE: MAINSTREAM

Biography

Jamaican producer and vocalist Rvssian gained recognition for his collaborations with dancehall artist Vybz Kartel, starting with the 2010 hit "Life Sweet." As the founder of Head Concussion Records, Rvssian worked with a variety of artists across genres such as Shaggy, Sean Paul, Bad Bunny, and Cardi B. His production credits expanded to include collaborations with Juice WRLD, Carlos Santana, and others, while also releasing his own tracks like the popular "Nostalgico" in 2021.

Born Tarik Johnston in Kingston, Jamaica, Rvssian developed an interest in music production after high school, leading to early success with tracks like "Liberty Riddim" in 2008. He adopted the name Rvssian for easier online searchability and continued to produce hits with Vybz Kartel, even during Kartel's legal troubles. Rvssian's career saw him relocating to Miami and collaborating with a range of artists, culminating in notable tracks like "Ponle" with J Balvin and Farruko, and "Next To You" with Becky G. His work continued to evolve, with recent collaborations including "Nostalgico" with Chris Brown and Rauw Alejandro, and "M&M" with Future and Lil Baby in 2021.

Report Date: 2025-09-10

Rvssian indexes high with fans in the 18-24 range in UNITED STATES, COLOMBIA, ARGENTINA. The skew is heavily male (66%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 364,965 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward True Religion, Palm Angels, Clarks, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Rvssian when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Rvssian score 1.81% — Moderate bucket.

Brand: True ReligionBrand: Palm AngelsBrand: Clarks

Followers:4,659,074

Engagements:84,219

Rate:1.8%

Posts:558

Avg Likes:76,983

Avg Comments:2,212

Avg Views:657,965

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,659,074 · Engagements 84,219 · Rate 1.8% Posts 558 · Views 657,965 · Avg Likes 76,983 · Avg Comments 2,212 · Avg Views 657,965	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 29% 13-17: 7% 35-44: 5%	Largest: 18-24 (59%); next: 25-34 (29%)
Gender Split	Female: 34% Male: 66% Non-binary/Other: 0%	Skews male (66%)
Top Countries	UNITED STATES (15%) COLOMBIA (8%) ARGENTINA (7%) JAMAICA (6%) KENYA (6%)	Top regions: UNITED STATES (15%), COLOMBIA (8%), ARGENTINA (7%)
Platform Engagement	Instagram: 33,205 avg likes/post · Tiktok: 293,000 avg views/post · Youtube: 364,965 avg views/post	Best reach: Youtube 364,965 avg views; best engagement: Instagram 33,205 avg likes

Top Brand Affinities

True Religion

Score: 16.45

Palm Angels

Score: 14.35

Clarks

Score: 10.63

Pro Tools

Score: 10.56

New Era

Score: 10.42

boohoo

Score: 9.88

Amazon Music

Score: 9.53

Pioneer

Score: 7.94

Hennessy

Score: 6.98

Champion

Score: 6.93

Maybach

Score: 6.92

Alexander McQueen

Score: 5.94

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
True Religion		16.45
Palm Angels		14.35
Clarks		10.63
Pro Tools		10.56
New Era		10.42
boohoo		9.88
Amazon Music		9.53
Pioneer		7.94
Hennessy		6.98
Champion		6.93
Maybach		6.92
Alexander McQueen		5.94
BALMAIN		5.72
Kappa		5.53
Versace		5.27
Ableton		5.26
Margaritaville		5.00
iHeartRadio Music Awards		4.99
SoundCloud		4.69
Beats Electronics		4.66
Dolce & Gabbana		4.61
Fenty beauty		4.61
ASOS		4.58
Timberland		4.30
Fendi		4.06
Campari		3.98
FashionNova		3.96
CNN		3.90
Christian Louboutin		3.88
Barber Shop Connect		3.59
Rolex		3.59
Acura		3.21
Spotify Music		3.19
Rolls-Royce		3.11
Dr. Martens		3.11
Stüssy		3.09
Haima		3.07
Kodak		2.81
Vogue		2.79
Cartier		2.78
Monster Beverage		2.70
MTV		2.64
Paramount Pictures		2.63
TOM FORD		2.45
Polo Ralph Lauren		2.43
Sprite		2.43
Supreme		2.41
Gucci		2.37
NBA		2.37
Los Angeles Lakers		2.26