Rulo y la contrabanda

Rulo y la contrabanda — pop artist from ES.

After leaving La Fuga, Raul Gutierrez formed Rulo y la Contrabanda in 2010 with a lineup of established musicians. Their debut album Señales de Humo topped the…

Influence: 50.54% Fanbase: 26.01% Trending: 62.80% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Estrella Galícia • 98.29% • Very Strong

As of 2025-09-10

105,425

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:30:24 UTC

Genres

poplatin arena popspanish poprockrockspanish rockpop rockeuropeancantautor

Biography

After leaving La Fuga, Raul Gutierrez formed Rulo y la Contrabanda in 2010 with a lineup of established musicians. Their debut album Señales de Humo topped the charts, followed by Ras de Cielo en Directo Desde Santander in 2011 and Especies en Extinción in 2012, which reached number two on the Spanish charts. The band continued their success with the release of Una Noche en el Castillo in 2014 and El Doble de Tu Mitad in 2016, which became their first number one album in Spain since their debut.

Throughout the years, Rulo y la Contrabanda have maintained their popularity and critical acclaim, releasing a documentary and book titled Adentro, un Inventario de Emociones in 2013. Their consistent chart success and dynamic live performances have solidified their position as one of Spain's leading pop/rock acts, showcasing Raul Gutierrez's enduring musical talent and creativity alongside his talented bandmates.

Top Brand Affinities

Report Date: 2025-09-10

Rulo y la contrabanda reaches 25-34 & 18-24 audiences concentrated in SPAIN, COLOMBIA, UNITED STATES. The demographic tilt is heavily female (60%), making the message easy to tune without losing breadth. Instagram delivers the top exposure at 2,443 avg likes per post, and Instagram maintains ongoing rapport. Affinity proximity to Estrella Galícia, Fnac, El Corte Ingles suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Rulo y la contrabanda score 2.32% — Strong bucket.

Brand: Estrella GalíciaBrand: FnacBrand: El Corte Ingles

Followers:105,425

Engagements:2,443

Rate:2.3%

Posts:2,017

Avg Likes:2,443

Avg Comments:48

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 105,425 · Engagements 2,443 · Rate 2.3% Posts 2,017 · Views 0 · Avg Likes 2,443 · Avg Comments 48 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 26% 35-44: 19% 45-64: 6%	Largest: 25-34 (45%); next: 18-24 (26%)
Gender Split	Female: 60% Male: 40% Non-binary/Other: 0%	Skews female (60%)
Top Countries	SPAIN (75%) COLOMBIA (3%) UNITED STATES (3%) ECUADOR (2%) MEXICO (2%)	Top regions: SPAIN (75%), COLOMBIA (3%), UNITED STATES (3%)
Platform Engagement	Instagram: 2,443 avg likes/post	best engagement: Instagram 2,443 avg likes

Top Brand Affinities

Estrella Galícia

Score: 98.29

Fnac

Score: 31.08

El Corte Ingles

Score: 27.39

Iberia

Score: 22.72

TOUS

Score: 13.70

PLAYMOBIL

Score: 12.02

Movistar

Score: 9.48

Delicius

Score: 7.98

VidaSana

Score: 7.61

Amazon Music

Score: 7.48

Paulaner

Score: 7.35

Patek Philippe

Score: 7.24

Brand	Category	Score
Estrella Galícia		98.29
Fnac		31.08
El Corte Ingles		27.39
Iberia		22.72
TOUS		13.70
PLAYMOBIL		12.02
Movistar		9.48
Delicius		7.98
VidaSana		7.61
Amazon Music		7.48
Paulaner		7.35
Patek Philippe		7.24
Seat		6.79
Calzedonia		6.65
Daewoo		6.48
Thermomix		6.45
Lidl		6.26
Suavecito		5.21
Ryanair		4.81
Pull&Bear		4.02
AliExpress		3.82
Stradivarius		3.71
Cafecito		3.19
Carrefour		2.74
Spotify Music		2.67
Bershka		2.53
Tomorrowland		2.52
ASICS		2.45
Primark		2.43
AMC		2.37
Guinness		2.12
Citroen		2.05
Peugeot		2.03
Coca-Cola		1.93
Renault		1.91
HBO		1.86
Ducati		1.71
Jack Daniels		1.62
Lamborghini		1.60
Universal		1.56
Polaroid		1.54
Ferrero		1.53
Cadillac		1.48
The North Face		1.47
Warner Bros		1.47
IKEA		1.46
Michael Kors		1.42
Oakley		1.41
Converse		1.39
Harley-Davidson		1.35