Rozi Plain

Rozi Plain

Country: GB | Gender: female

Influence: 48.86% Fanbase: 20.23% Trending: 63.17% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 51.28% • Very Strong

As of 2025-09-08

13,680

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:02:56 UTC

Genres

popgauze popchamber psychindie poppopalternativealternative

Biography

Rozi Plain's music journey has taken her from Winchester to Bristol and now London, infusing her sound with a worldly perspective from her experiences as a touring musician. Her upcoming fifth album, PRIZE, set for release on January 13, 2023, through Memphis Industries, showcases her innovative and heartfelt songwriting style that has garnered her a place as one of the most captivating musicians today. Through four albums, Rozi Plain has explored new sonic landscapes while maintaining an intimate and warm spirit that resonates with listeners, establishing her as a unique and compelling artist in the music scene.

Rozi Plain Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Rozi Plain maintains consistent pull among 25-34 & 35-44 audiences across UNITED KINGDOM, UNITED STATES, FRANCE. The audience leans heavily male (79%), so brand cues around style and status perform well. The clearest reach is on Youtube with 22 avg views per post; Instagram functions as the community touchpoint. Affinity with MOOG, Mixcloud, Akg makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Rozi Plain score 1.15%Moderate bucket.
Brand: MOOGBrand: MixcloudBrand: Akg
Followers:13,680
Engagements:158
Rate:1.2%
Posts:779
Views:22
Avg Likes:158
Avg Comments:2
Avg Views:22

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 13,680 · Engagements 158 · Rate 1.2%
Posts 779 · Views 22 · Avg Likes 158 · Avg Comments 2 · Avg Views 22
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 39%
35-44: 25%
45-64: 17%
18-24: 16%
Largest: 25-34 (39%); next: 35-44 (25%)
Gender Split Female: 21%
Male: 79%
Non-binary/Other: 0%
Skews male (79%)
Top Countries UNITED KINGDOM (62%)
UNITED STATES (9%)
FRANCE (9%)
IRELAND (4%)
GERMANY (2%)
Top regions: UNITED KINGDOM (62%), UNITED STATES (9%), FRANCE (9%)
Platform Engagement Instagram: 158 avg likes/post · Youtube: 22 avg views/post Best reach: Youtube 22 avg views; best engagement: Instagram 158 avg likes

Top Brand Affinities

MOOG
Score: 51.28
Mixcloud
Score: 48.64
Akg
Score: 24.74
Tate Modern
Score: 23.86
Ableton
Score: 18.25
Eurostar
Score: 17.54
Pro Tools
Score: 15.50
Waitrose
Score: 14.79
Fred Perry
Score: 11.97
Vauxhall
Score: 11.50
Kickstarter
Score: 11.34
Morrisons
Score: 10.62
Brand Category Score
MOOG 51.28
Mixcloud 48.64
Akg 24.74
Tate Modern 23.86
Ableton 18.25
Eurostar 17.54
Pro Tools 15.50
Waitrose 14.79
Fred Perry 11.97
Vauxhall 11.50
Kickstarter 11.34
Morrisons 10.62
Akai 10.41
Sainsbury's 10.06
Spotify Music 9.97
Sennheiser 9.51
Paul Smith 8.32
BBC 8.31
Amazon Music 8.09
Kodak 7.59
Holden 7.25
Atmos 7.03
Selfridges 6.67
Hurley 6.39
SoundCloud 6.17
Vivienne Westwood 6.05
Guinness 5.28
Tesco 5.21
Dr. Martens 4.34
Heinz 4.31
Polaroid 4.10
Nixon 3.94
Leica 3.87
Showtime 3.62
Emporium 3.50
Beats Electronics 3.48
Warner Bros 3.26
Columbia Pictures 3.22
Campari 3.21
Fujifilm 3.18
Olympus 3.08
Airbnb 2.97
Tinder 2.62
Preloved 2.41
Lush 2.37
Sunnies Studios 2.35
Citroen 2.34
Lollapalooza 2.25
Aperol 2.17
Pantone Inc 2.16

Official Profiles

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Artist: Rozi Plain

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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