Rose Cousins

Rose Cousins — pop artist from CA.

Rose Cousins, a JUNO Award-winning singer-songwriter from Halifax, NS, thrives on creating intimate connections with her audience during her solo performances.…

Influence: 49.69% Fanbase: 22.18% Trending: 63.45% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Value Village • 56.25% • Very Strong

As of 2025-09-10

22,989

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 10:05:17 UTC

Genres

poppopcanadian indiepei indieindie popamericannew americanalilithdeep new americanafolk & traditionalindie folkfolkcanadian singer-songwritercanadian folk

Biography

Rose Cousins, a JUNO Award-winning singer-songwriter from Halifax, NS, thrives on creating intimate connections with her audience during her solo performances. Over the course of her career, she has developed a knack for engaging listeners through her candid honesty and sharp humor, breaking down the barriers between herself and the crowd. Cousins' ability to foster a sense of community in every room she plays is central to her approach, as she seeks to forge lasting connections and memorable experiences with her fans.

During her shows, Cousins often invites fellow musicians to join her onstage, cultivating a collaborative atmosphere that enhances the emotional depth of her music. Whether performing with a full band or as a solo act, Cousins' goal remains the same: to unite her audience through shared moments of vulnerability and introspection, leaving an indelible mark on all who gather to listen to her poignant and stirring songs.

Top Brand Affinities

Report Date: 2025-09-10

Rose Cousins is a clear fit for 25-34 & 45-64 audiences with strength across CANADA, UNITED STATES, UNITED KINGDOM. The audience is heavily female (56%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (1,179 avg views per post); Instagram builds the community layer. Affinity data highlights Value Village, Scotiabank, Air Canada, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Rose Cousins score 1.68% — Moderate bucket.

Brand: Value VillageBrand: ScotiabankBrand: Air Canada

Followers:22,989

Engagements:387

Rate:1.7%

Posts:2,718

Avg Likes:379

Avg Comments:22

Avg Views:1,179

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 22,989 · Engagements 387 · Rate 1.7% Posts 2,718 · Views 1,179 · Avg Likes 379 · Avg Comments 22 · Avg Views 1,179	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 30% 45-64: 24% 18-24: 22% 35-44: 21%	Largest: 25-34 (30%); next: 45-64 (24%)
Gender Split	Female: 56% Male: 44% Non-binary/Other: 0%	Skews female (56%)
Top Countries	CANADA (38%) UNITED STATES (33%) UNITED KINGDOM (5%) GERMANY (3%) BRAZIL (3%)	Top regions: CANADA (38%), UNITED STATES (33%), UNITED KINGDOM (5%)
Platform Engagement	Instagram: 319 avg likes/post · Youtube: 1,179 avg views/post	Best reach: Youtube 1,179 avg views; best engagement: Instagram 319 avg likes

Top Brand Affinities

Value Village

Score: 56.25

Scotiabank

Score: 54.27

Air Canada

Score: 31.54

Live Nation

Score: 29.34

Amazon Music

Score: 21.89

MOOG

Score: 19.38

Kickstarter

Score: 17.09

Tim Hortons

Score: 15.39

Pro Tools

Score: 12.21

Schwartz's

Score: 10.25

Sennheiser

Score: 9.23

Spotify Music

Score: 8.62

Brand	Category	Score
Value Village		56.25
Scotiabank		54.27
Air Canada		31.54
Live Nation		29.34
Amazon Music		21.89
MOOG		19.38
Kickstarter		17.09
Tim Hortons		15.39
Pro Tools		12.21
Schwartz's		10.25
Sennheiser		9.23
Spotify Music		8.62
NHL		6.90
Emporium		6.79
Budweiser		6.74
Ableton		6.67
Pfizer		5.70
Pilsner Urquell		5.37
Airbnb		4.93
Guinness		4.57
McDonald's		4.55
Showtime		4.46
Costco		4.32
Paramount Pictures		4.12
NBC		4.09
Coors		3.79
Holden		3.63
Baileys		3.40
The Olympic Games		3.40
CBS		3.28
Activision Blizzard		3.05
Pixar		3.05
Columbia Pictures		3.03
Lululemon Athletica		3.00
Polaroid		2.99
Sunnies Studios		2.76
CBS Television Studios		2.75
Geocaching		2.65
Cadillac		2.52
Carhartt		2.33
Mulberry		2.32
Tinder		2.30
Paypal		2.10
Cartier		2.05
SoundCloud		2.04
Etsy		2.00
Amazon		1.97
Kodak		1.97
Lush		1.95
BBC		1.91