Robin Schulz Brand Affinity ranks highest Warner Music at 44.45% . Very Strong. Score DMDB 63.24% | Fanbase 71.30%

Robin Schulz — pop artist from DE.

Robin Schulz, a German DJ and producer, has earned over 800 Gold, Platinum, and Diamond awards in 30 countries over the years. Following the success of his…

Robin Schulz

Recognizable

Country: DE | Gender: male | Artist ID: 11e81bcf-01d6-bc82-9f92-a0369fe50396

Find Artist

Genres

popdance poppopelectronictropical houseedmpop dancedancedeep housegerman dancedeep euro houseelectronic

Influential: 63.24% Fanbase: 71.30% Trending: 59.21%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 44.45% • Very Strong

As of 2025-09-09

5,157,598

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 63.24% | Fanbase 71.30% | Trending 59.21% | CAREER STAGE: MAINSTREAM

Biography

Robin Schulz, a German DJ and producer, has earned over 800 Gold, Platinum, and Diamond awards in 30 countries over the years. Following the success of his album "IIII," Schulz is preparing to release his fifth studio album, "PINK."

Hailing from a medium-sized German city, Schulz has gained global recognition for his captivating performances at clubs, festivals, and his summer residency at Pacha, Ibiza. His breakthrough came in 2014 with the remix of "Waves (feat. Mr. Probz)" and the hit "Prayer in C (feat. Lilly Wood & The Prick)." With over 20 million sales and 12 billion streams worldwide, Schulz's music has resonated with audiences around the globe.

Report Date: 2025-09-09

Robin Schulz resonates most with 18-24 & 25-34 audiences and shows durable presence in BRAZIL, GERMANY, POLAND. With a heavily male (64%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (25,800 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Warner Music, Pioneer, Commerzbank makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Robin Schulz score 0.04% — Low bucket.

Brand: Warner MusicBrand: PioneerBrand: Commerzbank

Followers:5,157,598

Engagements:2,288

Rate:0.0%

Posts:3,202

Avg Likes:2,234

Avg Comments:49

Avg Views:34,599

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,157,598 · Engagements 2,288 · Rate 0.0% Posts 3,202 · Views 34,599 · Avg Likes 2,234 · Avg Comments 49 · Avg Views 34,599	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 30% 35-44: 7% 13-17: 6%	Largest: 18-24 (55%); next: 25-34 (30%)
Gender Split	Female: 36% Male: 64% Non-binary/Other: 0%	Skews male (64%)
Top Countries	BRAZIL (9%) GERMANY (8%) POLAND (6%) MEXICO (6%) UNITED STATES (5%)	Top regions: BRAZIL (9%), GERMANY (8%), POLAND (6%)
Platform Engagement	Instagram: 1,653 avg likes/post · Tiktok: 25,800 avg views/post · Youtube: 8,799 avg views/post	Best reach: Tiktok 25,800 avg views; best engagement: Instagram 1,653 avg likes

Top Brand Affinities

Warner Music

Score: 44.45

Pioneer

Score: 34.86

Commerzbank

Score: 31.86

Tomorrowland

Score: 23.77

Amazon Music

Score: 18.79

Mixcloud

Score: 18.78

Trancefamily

Score: 17.77

Ableton

Score: 11.42

Moët & Chandon

Score: 9.72

Grey Goose

Score: 8.45

Sennheiser

Score: 8.44

Seat

Score: 7.10

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Top Brand Affinities

Brand	Category	Score
Warner Music		44.45
Pioneer		34.86
Commerzbank		31.86
Tomorrowland		23.77
Amazon Music		18.79
Mixcloud		18.78
Trancefamily		17.77
Ableton		11.42
Moët & Chandon		9.72
Grey Goose		8.45
Sennheiser		8.44
Seat		7.10
Jagermeister		7.05
Lufthansa		6.47
Stone Island		6.07
Hugo Boss		5.93
Calzedonia		5.85
KARL LAGERFELD		5.82
Lollapalooza		5.50
SoundCloud		5.25
Beats Electronics		4.70
Pull&Bear		3.57
Daniel Wellington		3.39
UEFA		3.37
MTV		3.37
Jack Daniels		3.11
Dolce & Gabbana		3.11
Spotify Music		2.99
Ray-Ban		2.89
Armani		2.88
Carhartt		2.86
Monster Beverage		2.81
Coachella		2.74
ASOS		2.66
Red Bull		2.58
Lacoste		2.55
Aperol		2.51
Heineken		2.50
Moschino		2.37
Audi		2.36
Hollister Co		2.35
Valentino		2.35
Ferrari		2.34
Boeing		2.33
Tommy Hilfiger		2.26
Dr. Martens		2.24
Montblanc		2.22
The North Face		2.13
Ubisoft		2.10
FIFA		2.03