Robert Parker

Robert Parker — r&b, funk & soul artist from SE.

Swedish electronic musician Robert Parker transitioned from classical pianist to retro-inspired artist, infusing his music with analog synthesizers like the…

Influence: 50.71% Fanbase: 21.76% Trending: 65.18% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Hotline Miami • 256.60% • Very Strong

As of 2025-09-10

12,482

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 08:06:53 UTC

Genres

r&b, funk & soulr&b/soulelectronicelectronicsynthwavechillsynth

Biography

Swedish electronic musician Robert Parker transitioned from classical pianist to retro-inspired artist, infusing his music with analog synthesizers like the Korg Polysix. Based in Stockholm, his studio produces a diverse range of music from computer game tunes to disco, using a mix of hardware synths and VSTs like the Roland Juno 60 and Minimoog. Signed to Monstera Booking Agency since 2016, he has performed globally alongside renowned artists like Justice and Giorgio Moroder.

After the success of his 2016 release "Crystal City," Robert Parker continued his momentum in 2017 with the EP "Awakening" and a track on the "Rise of the Synths" album by Lakeshore Records. His live performances, which began in 2014, have taken him across various countries including Canada, Australia, and Russia, showcasing his vibrant and dynamic retro-infused sound to audiences worldwide.

Top Brand Affinities

Report Date: 2025-09-10

Robert Parker draws 25-34 & 18-24 audiences and holds attention in UNITED STATES, FRANCE, GERMANY. The skew is heavily male (90%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 121 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Hotline Miami, MOOG, Akai makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Robert Parker score 1.43% — Moderate bucket.

Brand: Hotline MiamiBrand: MOOGBrand: Akai

Followers:12,482

Engagements:178

Rate:1.4%

Posts:1,272

Avg Likes:177

Avg Comments:14

Avg Views:121

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 12,482 · Engagements 178 · Rate 1.4% Posts 1,272 · Views 121 · Avg Likes 177 · Avg Comments 14 · Avg Views 121	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 51% 18-24: 26% 35-44: 17% 45-64: 4%	Largest: 25-34 (51%); next: 18-24 (26%)
Gender Split	Female: 10% Male: 90% Non-binary/Other: 0%	Skews male (90%)
Top Countries	UNITED STATES (21%) FRANCE (14%) GERMANY (10%) UNITED KINGDOM (8%) ITALY (5%)	Top regions: UNITED STATES (21%), FRANCE (14%), GERMANY (10%)
Platform Engagement	Instagram: 166 avg likes/post · Youtube: 121 avg views/post	Best reach: Youtube 121 avg views; best engagement: Instagram 166 avg likes

Top Brand Affinities

Hotline Miami

Score: 256.60

MOOG

Score: 127.05

Akai

Score: 55.77

Ableton

Score: 48.41

DeLorean Motor Company

Score: 45.11

Sega

Score: 42.88

CD Projekt RED

Score: 35.66

Metal Gear Solid

Score: 30.73

Capcom

Score: 30.41

Launchpad

Score: 29.91

Konami

Score: 29.72

Namco

Score: 29.21

Brand	Category	Score
Hotline Miami		256.60
MOOG		127.05
Akai		55.77
Ableton		48.41
DeLorean Motor Company		45.11
Sega		42.88
CD Projekt RED		35.66
Metal Gear Solid		30.73
Capcom		30.41
Launchpad		29.91
Konami		29.72
Namco		29.21
FromSoftware		28.97
Warner Bros		28.23
Mixcloud		26.76
Electronic Arts (EA)		25.32
Mass Effect		21.82
Sonic		21.39
IndieGoGo		18.31
Square Enix		18.02
Lucasfilm		17.10
IBM		17.03
Trancefamily		16.66
Pro Tools		16.31
Amazon Music		16.03
Columbia Pictures		15.96
Bloodborne		15.75
Akg		14.75
Mortal Kombat		14.65
Sennheiser		14.19
Resident Evil		14.07
Fallout		14.03
Final Fantasy		13.50
SoundCloud		12.87
Tekken		12.57
Bandai Namco		12.38
Nintendo		12.12
Pioneer		11.38
Blackmagic Design		11.27
Hasbro		11.24
Kickstarter		11.00
Persona 5		10.87
Rockstar Games		9.41
The Last of Us		9.35
RedBubble		8.80
Spotify Music		8.62
GameStop		8.38
Borderlands		8.09
Tomb Raider		8.00
Gundam		7.99