Robert DeLong
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
95,164
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:54:50 UTC
Genres
Biography
Since his platinum-certified debut album in 2013, DeLong has continued to impress with a string of successful releases, including hit singles like “Favorite Color Is Blue” and “Did It To Myself.” With over 200 million Spotify streams and 43 million YouTube views, DeLong has made a mark on the alternative music scene. His energetic live performances at major festivals like Coachella and Lollapalooza have solidified his reputation as a captivating performer.
Robert DeLong maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, IRAQ, CANADA. The audience leans heavily male (55%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 893 avg views per post; Instagram functions as the community touchpoint. Affinity with Live Nation, Arctic Fox hair Color, MOOG makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 95,164 · Engagements 210 · Rate 0.2% Posts 1,120 · Views 1,518 · Avg Likes 203 · Avg Comments 11 · Avg Views 1,518 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 50% 25-34: 34% 35-44: 9% 13-17: 5% |
Largest: 18-24 (50%); next: 25-34 (34%) |
| Gender Split |
Female: 45% Male: 55% Non-binary/Other: 0% |
Skews male (55%) |
| Top Countries |
UNITED STATES (54%) IRAQ (10%) CANADA (6%) TüRKIYE (5%) RUSSIA (4%) |
Top regions: UNITED STATES (54%), IRAQ (10%), CANADA (6%) |
| Platform Engagement | Instagram: 137 avg likes/post · Tiktok: 893 avg views/post · Youtube: 625 avg views/post | Best reach: Tiktok 893 avg views; best engagement: Instagram 137 avg likes |
Top Brand Affinities
Live Nation
Arctic Fox hair Color
MOOG
Ableton
Akai
Pacific Northwest Wonderland
Amazon Music
Coachella
Lollapalooza
Pro Tools
Hot Topic
iHeartRadio Music Awards
| Brand | Category | Score |
|---|---|---|
| Live Nation | 36.45 | |
| Arctic Fox hair Color | 19.21 | |
| MOOG | 19.01 | |
| Ableton | 13.50 | |
| Akai | 11.86 | |
| Pacific Northwest Wonderland | 9.60 | |
| Amazon Music | 9.60 | |
| Coachella | 9.42 | |
| Lollapalooza | 9.38 | |
| Pro Tools | 8.30 | |
| Hot Topic | 8.09 | |
| iHeartRadio Music Awards | 7.67 | |
| Pioneer | 7.40 | |
| Coors | 6.94 | |
| Verizon | 6.84 | |
| Jameson | 6.61 | |
| Taco Bell | 6.40 | |
| Free People | 6.07 | |
| Bud Light | 5.84 | |
| Showtime | 5.71 | |
| Paramount Pictures | 5.46 | |
| Margaritaville | 5.25 | |
| Publix | 5.14 | |
| MTV | 4.98 | |
| Busch | 4.91 | |
| Amway | 4.51 | |
| Spotify Music | 4.50 | |
| NHL | 4.39 | |
| SoundCloud | 4.38 | |
| NBC | 4.33 | |
| AMC | 4.28 | |
| Gillette | 4.24 | |
| Fallout | 4.09 | |
| Budweiser | 3.96 | |
| Kickstarter | 3.94 | |
| Nickelodeon | 3.86 | |
| Columbia Pictures | 3.78 | |
| Oculus | 3.57 | |
| Target | 3.52 | |
| Chipotle Mexican Grill | 3.52 | |
| Comedy Central | 3.44 | |
| NORDSTROM | 3.42 | |
| Polaroid | 3.26 | |
| Pokemon Go | 3.22 | |
| Chrysler | 3.21 | |
| Tinder | 3.18 | |
| Urban Outfitters | 3.16 | |
| ESPN | 3.15 | |
| Uber | 3.14 | |
| Summit Entertainment | 3.10 |
Official Profiles
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
