Ricky Martin
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
28,110,649
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:38:03 UTC
Genres
Biography
In addition to his music career, Martin founded the Ricky Martin Foundation and focused on charitable efforts. He continued to release new music, with his tenth studio album, A Quien Quiera Escuchar, reaching the top spot on Latin albums charts in 2016. Martin collaborated with artists like Maluma and Wisin & Yandel on successful singles like "Vente Pa' Ca" and "Fiebre." His enduring career and philanthropic work have solidified his status as a prominent figure in the music industry.
Ricky Martin resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, ARGENTINA, MEXICO. The demographic is female-leaning (54%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 234,150 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Aussiebum, Univision, Grindr maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 28,110,649 · Engagements 294,132 · Rate 1.0% Posts 2,877 · Views 317,452 · Avg Likes 293,186 · Avg Comments 4,587 · Avg Views 317,452 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 45% 25-34: 35% 35-44: 11% 13-17: 5% |
Largest: 18-24 (45%); next: 25-34 (35%) |
| Gender Split |
Female: 54% Male: 46% Non-binary/Other: 0% |
Skews female (54%) |
| Top Countries |
UNITED STATES (11%) ARGENTINA (9%) MEXICO (8%) BRAZIL (7%) COLOMBIA (5%) |
Top regions: UNITED STATES (11%), ARGENTINA (9%), MEXICO (8%) |
| Platform Engagement | Instagram: 281,300 avg likes/post · Tiktok: 234,150 avg views/post · Youtube: 83,302 avg views/post | Best reach: Tiktok 234,150 avg views; best engagement: Instagram 281,300 avg likes |
Top Brand Affinities
Aussiebum
Univision
Grindr
Jean Paul Gaultier
Emporio Armani
JACQUEMUS
LATAM
Movistar
Dsquared
Cafecito
Barbie
Loewe
| Brand | Category | Score |
|---|---|---|
| Aussiebum | 58.42 | |
| Univision | 18.97 | |
| Grindr | 16.52 | |
| Jean Paul Gaultier | 11.80 | |
| Emporio Armani | 10.32 | |
| JACQUEMUS | 10.24 | |
| LATAM | 9.00 | |
| Movistar | 7.95 | |
| Dsquared | 7.63 | |
| Cafecito | 6.88 | |
| Barbie | 6.55 | |
| Loewe | 5.88 | |
| KARL LAGERFELD | 5.51 | |
| TOM FORD | 5.48 | |
| BALMAIN | 5.29 | |
| Suavecito | 5.20 | |
| Lollapalooza | 4.80 | |
| Alexander McQueen | 4.62 | |
| VidaSana | 4.61 | |
| American Airlines | 4.58 | |
| Fendi | 4.51 | |
| Ferragamo | 4.01 | |
| Pull&Bear | 3.62 | |
| Bershka | 3.11 | |
| Valentino | 2.93 | |
| Marc Jacobs | 2.84 | |
| Polo Ralph Lauren | 2.82 | |
| Fenty beauty | 2.54 | |
| Dolce & Gabbana | 2.54 | |
| ASOS | 2.54 | |
| Moschino | 2.53 | |
| Christian Louboutin | 2.52 | |
| NBC | 2.48 | |
| Hermès | 2.45 | |
| L'Oréal Paris | 2.39 | |
| Lancôme | 2.33 | |
| AMC | 2.31 | |
| Pantone Inc | 2.30 | |
| Lacoste | 2.19 | |
| Gymshark | 2.19 | |
| Tiffany | 2.09 | |
| GAP | 2.07 | |
| Burberry | 2.02 | |
| Tomorrowland | 1.94 | |
| Transformers | 1.90 | |
| Armani | 1.88 | |
| Versace | 1.87 | |
| Pic Collage | 1.87 | |
| Paramount Pictures | 1.86 | |
| shein | 1.81 |
Official Profiles
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LoginArtist: Ricky Martin
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Top 10 Songs Played Today
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Total Streams (2025-09-28)
Total: 15,897,367
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
15,801,739 | 99.40% |
| [+] |
|
74,585 | 0.47% |
| [+] |
|
17,033 | 0.11% |
| [+] |
|
4,010 | 0.03% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-14 05:30 UTC | Ricky Martin | IFEMA | Madrid, Spain | |
| 2025-12-14 05:30 UTC | Ricky Martin | Pabellón 12, IFEMA Madrid | Madrid, Spain | |
| 2025-12-17 03:00 UTC | Ricky Martin | Romexpo | Bucharest, Romania | |
| 2026-01-09 03:00 UTC | Ricky Martin | Yaamava' Theater | Highland, United States | |
| 2026-01-09 04:00 UTC | Ricky Martin | Yaamava’ Theater | Highland, United States | |
| 2026-01-31 08:00 UTC | Ricky Martin | Saadiyat Island | Abu Dhabi, United Arab Emirates | |
| 2026-02-01 03:00 UTC | Ricky Martin | Saadiyat Island (Open Air Venue) | Abu Dhabi, United Arab Emirates | |
| 2026-03-13 02:00 UTC | Ricky Martin | Autódromo de Querétaro | Querétaro, Mexico | |
| 2026-03-15 02:00 UTC | Ricky Martin | Estadio Fray Nano de Beisbol | Mexico City, Mexico | |
| 2026-03-19 02:00 UTC | Ricky Martin | Estadio Beisbol Charros | Zapopan, Mexico | |
| 2026-03-21 02:00 UTC | Ricky Martin | Explanada Walmart Park | Monterrey, Mexico | |
| 2026-03-23 02:00 UTC | Ricky Martin | Estadio Monumental Chihuahua | Chihuahua City, Mexico | |
| 2026-03-25 02:00 UTC | Ricky Martin | Explanada Poliforum | León, Mexico | |
| 2026-03-29 02:00 UTC | Ricky Martin | Parque Kukulcán Alamo | Mérida, Mexico |















