Rick James Brand Affinity ranks highest MOOG at 26.23% . Very Strong. Score DMDB 65.50% | Fanbase 46.67%

Rick James — pop artist from US.

Rick James revitalized Motown Records in the late 1970s with a string of funky hits that updated the label's sound. Born in Buffalo, James initially pursued…

Rick James

Recognizable

Country: US | Gender: male | Artist ID: 11e81bbb-0e2f-f020-b672-a0369fe50396

Find Artist

Genres

poppost-discor&b, funk & soulquiet stormr&b/soulfunksouldiscomotownsynth funkcountrycountrycontemporary countryhip-hop & raphip-hop/rap

Influential: 65.50% Fanbase: 46.67% Trending: 74.91%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 26.23% • Very Strong

As of 2025-09-09

134,901

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 65.50% | Fanbase 46.67% | Trending 74.91% | CAREER STAGE: MAINSTREAM

Biography

Rick James revitalized Motown Records in the late 1970s with a string of funky hits that updated the label's sound. Born in Buffalo, James initially pursued music in Toronto with future Buffalo Springfield members and signed to Motown as part of the Mynah Birds, though no record was released. Transitioning to a solo career, James achieved success with hits like "You and I" and "Mary Jane" from his debut album, Come Get It!.

Throughout the 1980s, James continued to release albums and produce hits for artists like the Temptations and Teena Marie. His chart-topping singles, including "Give It to Me Baby" and "Cold Blooded," solidified his status in the R&B scene. Despite legal and drug issues, James made a comeback in 1997 with Urban Rapsody before health problems led to his semi-retirement. He passed away from a heart attack on August 6, 2004, at his Los Angeles home.

Report Date: 2025-09-09

Rick James converts attention from 25-34 & 35-44 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. Audience shape is heavily male (67%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Instagram at 950 avg likes per post, with supportive conversation on Instagram. Shared audience with MOOG, Mixcloud, Warner Music underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Rick James score 0.70% — Low bucket.

Brand: MOOGBrand: MixcloudBrand: Warner Music

Followers:134,901

Engagements:950

Rate:0.7%

Posts:946

Avg Likes:950

Avg Comments:44

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 134,901 · Engagements 950 · Rate 0.7% Posts 946 · Views 0 · Avg Likes 950 · Avg Comments 44 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 37% 35-44: 29% 45-64: 16% 18-24: 16%	Largest: 25-34 (37%); next: 35-44 (29%)
Gender Split	Female: 33% Male: 67% Non-binary/Other: 0%	Skews male (67%)
Top Countries	UNITED STATES (60%) BRAZIL (7%) UNITED KINGDOM (4%) ARGENTINA (3%) AUSTRALIA (2%)	Top regions: UNITED STATES (60%), BRAZIL (7%), UNITED KINGDOM (4%)
Platform Engagement	Instagram: 950 avg likes/post	best engagement: Instagram 950 avg likes

Top Brand Affinities

MOOG

Score: 26.23

Mixcloud

Score: 26.13

Warner Music

Score: 24.87

Akai

Score: 19.11

Amazon Music

Score: 14.63

Pro Tools

Score: 13.01

HBO Max

Score: 12.16

Pioneer

Score: 11.25

New Era

Score: 8.51

Ableton

Score: 8.40

FOX

Score: 8.20

MTV

Score: 8.01

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
MOOG		26.23
Mixcloud		26.13
Warner Music		24.87
Akai		19.11
Amazon Music		14.63
Pro Tools		13.01
HBO Max		12.16
Pioneer		11.25
New Era		8.51
Ableton		8.40
FOX		8.20
MTV		8.01
iHeartRadio Music Awards		7.67
NBC		7.19
CNN		6.84
Beats Electronics		6.73
Los Angeles Lakers		6.72
SoundCloud		6.65
Hennessy		6.57
ESPN		6.04
KARL LAGERFELD		4.95
Spotify Music		4.82
Comedy Central		4.44
NFL		4.39
NBA		4.22
Nickelodeon		4.19
Kickstagram		4.18
Nice Kicks		4.01
Mortal Kombat		3.98
Universal		3.97
Warner Bros		3.82
Verizon		3.76
Columbia Pictures		3.71
Carhartt		3.67
Cartoon Network		3.56
Paramount Pictures		3.40
Cadillac		2.99
Timberland		2.93
WWE		2.92
Uber		2.81
Versace		2.78
Walmart		2.74
Lollapalooza		2.68
Matrix		2.66
Polo Ralph Lauren		2.66
Dr. Martens		2.61
TOM FORD		2.59
Sneakerhead		2.52
Kodak		2.39
Jack Daniels		2.38