Reik Brand Affinity ranks highest Univision at 26.71% . Very Strong. Score DMDB 68.27% | Fanbase 70.76%

Reik — pop artist from MX.

Reik is a Latin pop trio hailing from Mexicali, Baja California, known for their romantic songs and ballads. Formed in 2003, the group consists of singer Jesús…

Reik

Recognizable

Country: MX | Artist ID: 11e81bbf-cef9-2ed0-89d2-a0369fe50396

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Genres

poplatin poplatin arena popmexican poppop en españolpoplatinlatin

Influential: 68.27% Fanbase: 70.76% Trending: 67.02%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 26.71% • Very Strong

As of 2025-09-09

14,887,098

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 68.27% | Fanbase 70.76% | Trending 67.02% | CAREER STAGE: MAINSTREAM

Biography

Reik is a Latin pop trio hailing from Mexicali, Baja California, known for their romantic songs and ballads. Formed in 2003, the group consists of singer Jesús Alberto Navarro Rosas, guitarist Julio Ramírez Eguía, and backing vocalist/guitarist Gilberto "Bibi" Marin Espinoza. Their self-titled debut album in 2005 produced several chart-topping singles in Mexico and the U.S., earning them a Latin Grammy nomination for Best New Artist. Over the years, Reik has released successful albums such as Un Dia Mas (2008), Peligro (2011), Des/Amor (2016), and Ahora (2019), with hit singles that have dominated the Latin music charts.

Reik's music has garnered them critical acclaim and commercial success, with their albums achieving multi-platinum status and earning accolades like the Latin Grammy Award for Best Pop Album by a Duo or Group with Vocals. The trio has embarked on tours in Mexico and the United States, solidifying their presence in the Latin music scene over the past three decades.

Report Date: 2025-09-09

Reik draws 18-24 & 25-34 audiences and holds attention in MEXICO, PERU, COLOMBIA. The skew is heavily female (55%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 98,200 avg views per post, with Tiktok sustaining the conversation. Audience adjacency to Univision, Movistar, Suavecito makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Reik score 0.10% — Low bucket.

Brand: UnivisionBrand: MovistarBrand: Suavecito

Followers:14,887,098

Engagements:15,514

Rate:0.1%

Posts:1,236

Avg Likes:14,675

Avg Comments:360

Avg Views:109,211

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 14,887,098 · Engagements 15,514 · Rate 0.1% Posts 1,236 · Views 109,211 · Avg Likes 14,675 · Avg Comments 360 · Avg Views 109,211	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 27% 35-44: 6% 13-17: 6%	Largest: 18-24 (59%); next: 25-34 (27%)
Gender Split	Female: 55% Male: 45% Non-binary/Other: 0%	Skews female (55%)
Top Countries	MEXICO (15%) PERU (13%) COLOMBIA (12%) ECUADOR (9%) VENEZUELA (9%)	Top regions: MEXICO (15%), PERU (13%), COLOMBIA (12%)
Platform Engagement	Instagram: 6,660 avg likes/post · Tiktok: 98,200 avg views/post · Youtube: 11,011 avg views/post	Best reach: Tiktok 98,200 avg views; best engagement: Tiktok 7,252 avg likes

Top Brand Affinities

Univision

Score: 26.71

Movistar

Score: 8.94

Suavecito

Score: 8.78

LATAM

Score: 8.57

Cafecito

Score: 5.68

American Airlines

Score: 4.70

VidaSana

Score: 4.17

Pull&Bear

Score: 2.87

Snoopy And The Peanuts Gang

Score: 2.75

Stradivarius

Score: 2.65

Mitsubishi

Score: 2.47

Tomorrowland

Score: 1.88

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Top Brand Affinities

Brand	Category	Score
Univision		26.71
Movistar		8.94
Suavecito		8.78
LATAM		8.57
Cafecito		5.68
American Airlines		4.70
VidaSana		4.17
Pull&Bear		2.87
Snoopy And The Peanuts Gang		2.75
Stradivarius		2.65
Mitsubishi		2.47
Tomorrowland		1.88
Calvin Klein		1.85
shein		1.79
Bellagio		1.74
Cartier		1.69
Versace		1.67
Coachella		1.65
Ferrero		1.62
Guess		1.61
SheInside		1.60
Warner Bros		1.56
Bershka		1.48
Gymshark		1.48
Vans		1.48
Levi's		1.48
musical.ly		1.47
Costco		1.43
Herbalife		1.32
Sephora		1.30
Spotify Music		1.28
Coca-Cola		1.25
Pixar		1.25
Polaroid		1.23
Forever 21		1.23
Vogue		1.19
Heineken		1.15
Walt Disney		1.14
Microsoft		1.14
Balenciaga		1.12
Ferrari		1.10
Ford		1.10
Pandora		1.07
Pokemon Go		1.02
Tesla Motors		1.00
Tommy Hilfiger		0.98
Prada		0.98
OREO		0.97
Pepsi		0.96
Ray-Ban		0.96