Regi
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
199,162
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 07:58:55 UTC
Genres
Biography
Regi speaks to 18-24 & 25-34 audiences with measurable traction in BELGIUM, BRAZIL, SPAIN. Composition is heavily female (56%), which tightens creative strategy without sacrificing scale. Instagram is the reach engine (1,913 avg likes per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Maasmechelen Village, Delhaize, Kruidvat, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 199,162 · Engagements 1,913 · Rate 1.0% Posts 746 · Views 0 · Avg Likes 1,913 · Avg Comments 36 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 35% 25-34: 32% 35-44: 17% 45-64: 10% |
Largest: 18-24 (35%); next: 25-34 (32%) |
| Gender Split |
Female: 56% Male: 44% Non-binary/Other: 0% |
Skews female (56%) |
| Top Countries |
BELGIUM (59%) BRAZIL (21%) SPAIN (2%) NETHERLANDS (2%) INDIA (2%) |
Top regions: BELGIUM (59%), BRAZIL (21%), SPAIN (2%) |
| Platform Engagement | Instagram: 1,913 avg likes/post | best engagement: Instagram 1,913 avg likes |
Top Brand Affinities
Maasmechelen Village
Delhaize
Kruidvat
Bloomon
Efteling
Hunkemoller
Albert Heijn
Liu Jo
Tomorrowland
Media Markt
Rituals
Twinset
| Brand | Category | Score |
|---|---|---|
| Maasmechelen Village | 520.16 | |
| Delhaize | 222.74 | |
| Kruidvat | 77.22 | |
| Bloomon | 76.24 | |
| Efteling | 60.60 | |
| Hunkemoller | 55.74 | |
| Albert Heijn | 48.08 | |
| Liu Jo | 42.22 | |
| Tomorrowland | 39.24 | |
| Media Markt | 29.65 | |
| Rituals | 29.32 | |
| Twinset | 26.92 | |
| Pioneer | 20.04 | |
| PowerFood | 18.57 | |
| TUI | 15.17 | |
| Mixcloud | 13.60 | |
| Zalando | 13.54 | |
| Nakd | 13.51 | |
| Hema | 13.08 | |
| TUI Group | 10.92 | |
| Alden | 9.13 | |
| Stella Artois | 7.03 | |
| Nespresso | 6.84 | |
| KARL LAGERFELD | 6.83 | |
| Décathlon | 6.22 | |
| Citroen | 5.78 | |
| Stradivarius | 5.43 | |
| Martini | 5.26 | |
| Ableton | 4.69 | |
| Bacardi | 4.68 | |
| Superdry | 4.25 | |
| Primark | 4.16 | |
| Hugo Boss | 4.01 | |
| Pull&Bear | 4.00 | |
| NBC | 3.85 | |
| Bershka | 3.72 | |
| Aperol | 3.63 | |
| Babybump | 3.59 | |
| Pampers | 3.55 | |
| Opel | 3.39 | |
| KENZO | 3.27 | |
| Ray-Ban | 3.23 | |
| MINI | 3.04 | |
| Baileys | 2.91 | |
| Herbalife | 2.77 | |
| Tupperware Brands | 2.71 | |
| SoundCloud | 2.62 | |
| Carrefour | 2.40 | |
| Lego | 2.34 | |
| ASOS | 2.34 |
Official Profiles
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LoginArtist: Regi
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
