Reggie and the Full Effect

Reggie and the Full Effect — alternative artist from US.

Reggie and the Full Effect, led by James Dewees, blend infectious melodies, sappy love songs, and comic sensibility with a mix of punk rock, emo, and hardcore…

Influence: 50.49% Fanbase: 25.27% Trending: 63.10% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 35.56% • Very Strong

As of 2025-09-10

17,575

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 07:59:51 UTC

Genres

alternativealternativepunkpop punkemoemo punkscreamo

Biography

Reggie and the Full Effect, led by James Dewees, blend infectious melodies, sappy love songs, and comic sensibility with a mix of punk rock, emo, and hardcore influences. Dewees, known for his work with Coalesce and the Get Up Kids, created Reggie as a solo project, playing all the instruments on albums like Greatest Hits 1984-1987 and Promotional Copy. The project evolved with collaborations from members of Ultimate Fakebook and tours on the Vagrant America package.

Dewees continued to balance his time between Reggie and the Full Effect, Coalesce, and the Get Up Kids, releasing albums like Under the Tray and Songs Not to Get Married To with guest appearances from bandmates and friends. The band's discography continued with Last Stop: Crappy Town in 2008, No Country for Old Musicians in 2013, and 41 in 2018, showcasing Dewees' versatile musical talents and humor-infused songwriting.

Top Brand Affinities

Report Date: 2025-09-10

Reggie and the Full Effect resonates with 25-34 & 18-24 audiences and sustains presence in UNITED STATES, UNITED KINGDOM, CANADA. The demographic is male-leaning (51%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Instagram, averaging 862 avg likes per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Ampeg, Arctic Fox hair Color, Live Nation maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Reggie and the Full Effect score 4.90% — Very Strong bucket.

Brand: AmpegBrand: Arctic Fox hair ColorBrand: Live Nation

Followers:17,575

Engagements:862

Rate:4.9%

Posts:477

Avg Likes:862

Avg Comments:0

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 17,575 · Engagements 862 · Rate 4.9% Posts 477 · Views 0 · Avg Likes 862 · Avg Comments 0 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 28% 35-44: 21% 45-64: 5%	Largest: 25-34 (42%); next: 18-24 (28%)
Gender Split	Female: 49% Male: 51% Non-binary/Other: 0%	Skews male (51%)
Top Countries	UNITED STATES (79%) UNITED KINGDOM (5%) CANADA (2%) MEXICO (2%) BRAZIL (1%)	Top regions: UNITED STATES (79%), UNITED KINGDOM (5%), CANADA (2%)
Platform Engagement	Instagram: 862 avg likes/post	best engagement: Instagram 862 avg likes

Top Brand Affinities

Ampeg

Score: 35.56

Arctic Fox hair Color

Score: 25.77

Live Nation

Score: 23.89

Marshall

Score: 17.78

MOOG

Score: 16.69

Hot Topic

Score: 15.70

Columbia Pictures

Score: 11.92

Taco Bell

Score: 10.51

Lime Crime

Score: 9.42

DeLorean Motor Company

Score: 8.76

Pro Tools

Score: 8.66

Square Enix

Score: 8.04

Brand	Category	Score
Ampeg		35.56
Arctic Fox hair Color		25.77
Live Nation		23.89
Marshall		17.78
MOOG		16.69
Hot Topic		15.70
Columbia Pictures		11.92
Taco Bell		10.51
Lime Crime		9.42
DeLorean Motor Company		8.76
Pro Tools		8.66
Square Enix		8.04
Hasbro		7.55
GameStop		6.82
Coors		6.66
Fallout		6.53
RedBubble		6.16
Verizon		6.13
Kickstarter		6.09
Nickelodeon		6.06
Paramount Pictures		5.91
NHL		5.71
Spotify Music		5.68
Busch		5.63
MATTEL		5.62
Sega		5.62
Capcom		5.60
AMC		5.51
Walgreens		5.30
Resident Evil		5.24
Comedy Central		5.14
Pilsner Urquell		5.06
WWE		4.84
Bud Light		4.65
Final Fantasy		4.64
BarkBox		4.63
Showtime		4.61
Nintendo		4.60
Hurley		4.57
Ableton		4.47
Power Rangers		4.43
Star Wars		4.30
Dr. Martens		4.23
Walmart		4.17
Mortal Kombat		4.17
Heinz		4.16
Target		4.11
Prismacolor		4.09
Margaritaville		4.08
Bethesda Softworks		4.00