Raúl Beltran

Raúl Beltran — latin artist from MX.

Raúl Beltrán, a young singer from Sinaloa, began singing at the age of four under his father's guidance. He started his musical journey at 9 in a group with…

Influence: 51.56% Fanbase: 24.29% Trending: 65.20% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 29.45% • Very Strong

As of 2025-09-10

1,719,960

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:30:59 UTC

Genres

latinlatincorridonueva musica mexicanamusica mexicanaother latin musicregional mexican music

Biography

Raúl Beltrán, a young singer from Sinaloa, began singing at the age of four under his father's guidance. He started his musical journey at 9 in a group with friends and family, later joining a more professional group between the ages of 11 and 14. In 2016, he embarked on a solo career, initially under the name Romeo Beltrán, but in 2021, he returned to his original name to honor his late father and released the successful song "Un Gran Papá."

At 14, while in high school, Raúl started composing songs, drawing inspiration from writing poems for his girlfriends. He has also made a name for himself as a singer-songwriter, with his music recorded by popular artists like Grupo Firme, Banda Los Sebastianes, and Julio Chaidez. At 21, Raúl continues to independently pursue his music career after winning the talent show "Tengo Talento Mucho Talento."

Top Brand Affinities

Report Date: 2025-09-10

Raúl Beltran cuts through with 18-24 & 25-34 audiences and consistency across MEXICO, UNITED STATES, COLOMBIA. A heavily male (79%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 490,600 avg views per post, while Tiktok preserves the relationship between tentpoles. Affinity lines up with Univision, Ariat, Tagaz, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Raúl Beltran score 2.57% — Strong bucket.

Brand: UnivisionBrand: AriatBrand: Tagaz

Followers:1,719,960

Engagements:44,234

Rate:2.6%

Posts:926

Avg Likes:38,395

Avg Comments:262

Avg Views:535,537

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,719,960 · Engagements 44,234 · Rate 2.6% Posts 926 · Views 535,537 · Avg Likes 38,395 · Avg Comments 262 · Avg Views 535,537	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 38% 35-44: 9% 13-17: 4%	Largest: 18-24 (48%); next: 25-34 (38%)
Gender Split	Female: 21% Male: 79% Non-binary/Other: 0%	Skews male (79%)
Top Countries	MEXICO (54%) UNITED STATES (27%) COLOMBIA (3%) GUATEMALA (2%) ECUADOR (2%)	Top regions: MEXICO (54%), UNITED STATES (27%), COLOMBIA (3%)
Platform Engagement	Instagram: 1,653 avg likes/post · Tiktok: 490,600 avg views/post · Youtube: 44,937 avg views/post	Best reach: Tiktok 490,600 avg views; best engagement: Tiktok 35,900 avg likes

Top Brand Affinities

Univision

Score: 29.45

Ariat

Score: 17.75

Tagaz

Score: 17.44

RAM Trucks

Score: 16.94

BOXYCHARM

Score: 14.74

GMC

Score: 12.85

Amazon Music

Score: 9.34

Andis

Score: 8.42

Infiniti

Score: 8.37

Hummer

Score: 7.66

Milani Cosmetics

Score: 7.40

La Roche-Posay

Score: 6.69

Brand	Category	Score
Univision		29.45
Ariat		17.75
Tagaz		17.44
RAM Trucks		16.94
BOXYCHARM		14.74
GMC		12.85
Amazon Music		9.34
Andis		8.42
Infiniti		8.37
Hummer		7.66
Milani Cosmetics		7.40
La Roche-Posay		6.69
BaByliss		6.14
Acura		6.09
Dodge		5.22
Chevrolet		4.97
Cafecito		4.89
Los Angeles Lakers		4.73
Barber Shop Connect		4.68
Paramount Pictures		4.35
Mitsubishi		3.86
Jeep		3.69
Ford		3.61
FashionNova		3.28
Coachella		3.05
Scion		2.87
ESPN		2.81
shein		2.72
Cadillac		2.70
Hennessy		2.65
Microsoft		2.47
Mazda		2.47
Chipotle Mexican Grill		2.45
Nissan		2.38
Anastasia Beverly Hills		2.37
Herbalife		2.36
SheInside		2.26
Lexus		2.22
Forever 21		2.19
LEGOLAND		2.19
Spotify Music		2.17
Hollister Co		2.09
Christian Louboutin		2.08
NFL		2.07
Sephora		2.05
Guess		2.05
Louis Vuitton		2.04
Fenty beauty		2.00
Tarte Cosmetics		1.92
McLaren		1.90