Rare Americans
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
2,036,991
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:06:06 UTC
Genres
Biography
After two years of intense work in the studio, RARE AMERICANS is eager to showcase their new music and animations on their upcoming Europe tour, starting in London on September 27th. Stay tuned for more tour dates to be announced in the near future.
Rare Americans commands interest from 18-24 & 25-34 audiences in UNITED STATES, CANADA, RUSSIA. With a heavily male (70%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (18,729 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Terraria, Persona 5, Life Is Strange points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,036,991 · Engagements 5,905 · Rate 0.3% Posts 2,798 · Views 29,679 · Avg Likes 5,652 · Avg Comments 133 · Avg Views 29,679 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 27% 13-17: 9% 35-44: 8% |
Largest: 18-24 (53%); next: 25-34 (27%) |
| Gender Split |
Female: 30% Male: 70% Non-binary/Other: 0% |
Skews male (70%) |
| Top Countries |
UNITED STATES (46%) CANADA (7%) RUSSIA (6%) UNITED KINGDOM (5%) BRAZIL (4%) |
Top regions: UNITED STATES (46%), CANADA (7%), RUSSIA (6%) |
| Platform Engagement | Instagram: 2,636 avg likes/post · Tiktok: 10,950 avg views/post · Youtube: 18,729 avg views/post | Best reach: Youtube 18,729 avg views; best engagement: Instagram 2,636 avg likes |
Top Brand Affinities
Terraria
Persona 5
Life Is Strange
Amazon Music
SpeedPaint
Five Nights at Freddy's
Pro Tools
Monster High
Borderlands
DreamWorks
GameStop
Hot Topic
| Brand | Category | Score |
|---|---|---|
| Terraria | 27.36 | |
| Persona 5 | 14.93 | |
| Life Is Strange | 12.71 | |
| Amazon Music | 11.46 | |
| SpeedPaint | 11.23 | |
| Five Nights at Freddy's | 11.04 | |
| Pro Tools | 10.10 | |
| Monster High | 9.98 | |
| Borderlands | 8.84 | |
| DreamWorks | 7.62 | |
| GameStop | 7.24 | |
| Hot Topic | 6.38 | |
| Cartoon Network | 6.31 | |
| RedBubble | 6.20 | |
| World of Warcraft | 6.17 | |
| Comedy Central | 6.14 | |
| Resident Evil | 5.81 | |
| iHeartRadio Music Awards | 4.86 | |
| DeviantArt | 4.85 | |
| Prismacolor | 4.79 | |
| Sega | 4.72 | |
| Fallout | 4.72 | |
| SoundCloud | 4.37 | |
| Spotify Music | 4.02 | |
| Pizza Hut | 3.99 | |
| Gundam | 3.85 | |
| Columbia Pictures | 3.75 | |
| Mortal Kombat | 3.53 | |
| Taco Bell | 3.47 | |
| The Witcher | 3.33 | |
| Nintendo | 3.30 | |
| Beats Electronics | 3.20 | |
| Pringles | 3.19 | |
| Activision Blizzard | 2.99 | |
| Call of Duty | 2.90 | |
| Nickelodeon | 2.87 | |
| Sprite | 2.85 | |
| Ubisoft | 2.75 | |
| Pokemon | 2.62 | |
| Faber-Castell | 2.47 | |
| BBC | 2.42 | |
| Monster Beverage | 2.34 | |
| Showtime | 2.25 | |
| Transformers | 2.24 | |
| AMC | 2.24 | |
| MTV | 2.14 | |
| Xbox | 2.09 | |
| Paypal | 2.00 | |
| Walmart | 1.98 | |
| Warner Bros | 1.97 |
Official Profiles
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LoginArtist: Rare Americans
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
