Raphael
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
715,416
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 16:55:34 UTC
Genres
Biography
Throughout his illustrious career, Raphael has achieved numerous milestones, from winning a children's festival at age nine to celebrating his 25th anniversary with a historic concert at Santiago Bernabeu stadium in 1987. Despite facing health challenges, including a battle with Hepatitis B and a liver transplant, Raphael has continued to inspire audiences through his music and activism for organ donation. With a vast discography and successful ventures in film and stage productions, Raphael remains a towering figure in Spanish music, constantly reinventing himself and captivating new generations of fans worldwide.
Raphael is a clear fit for 45-64 & 25-34 audiences with strength across SPAIN, MEXICO, PERU. The audience is heavily male (60%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (52,310 avg views per post); Instagram builds the community layer. Affinity data highlights El Corte Ingles, Univision, Fnac, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 715,416 · Engagements 4,764 · Rate 0.7% Posts 967 · Views 52,310 · Avg Likes 4,673 · Avg Comments 248 · Avg Views 52,310 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 30% 25-34: 27% 35-44: 23% 18-24: 19% |
Largest: 45-64 (30%); next: 25-34 (27%) |
| Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
| Top Countries |
SPAIN (17%) MEXICO (14%) PERU (11%) COLOMBIA (8%) CHILE (7%) |
Top regions: SPAIN (17%), MEXICO (14%), PERU (11%) |
| Platform Engagement | Instagram: 3,508 avg likes/post · Youtube: 52,310 avg views/post | Best reach: Youtube 52,310 avg views; best engagement: Instagram 3,508 avg likes |
Top Brand Affinities
El Corte Ingles
Univision
Fnac
Movistar
Live Nation
Warner Music
Cafecito
Iberia
Sandro
Amazon Music
Carolina Herrera
PLAYMOBIL
| Brand | Category | Score |
|---|---|---|
| El Corte Ingles | 51.41 | |
| Univision | 35.52 | |
| Fnac | 28.60 | |
| Movistar | 25.53 | |
| Live Nation | 24.53 | |
| Warner Music | 24.14 | |
| Cafecito | 11.07 | |
| Iberia | 11.04 | |
| Sandro | 11.03 | |
| Amazon Music | 9.92 | |
| Carolina Herrera | 9.62 | |
| PLAYMOBIL | 8.61 | |
| VidaSana | 8.18 | |
| LATAM | 7.75 | |
| Daewoo | 6.87 | |
| American Airlines | 6.14 | |
| Suavecito | 5.90 | |
| Lollapalooza | 3.43 | |
| Pull&Bear | 2.91 | |
| NBC | 2.81 | |
| Spotify Music | 2.77 | |
| Carrefour | 2.43 | |
| Primark | 2.35 | |
| Warner Bros | 2.18 | |
| Pixar | 2.16 | |
| Snoopy And The Peanuts Gang | 2.13 | |
| Herbalife | 1.72 | |
| musical.ly | 1.67 | |
| Star Wars | 1.57 | |
| HBO | 1.57 | |
| Netflix | 1.55 | |
| Bershka | 1.50 | |
| FIFA | 1.50 | |
| Coachella | 1.46 | |
| Guinness | 1.43 | |
| Coca-Cola | 1.41 | |
| Guess | 1.36 | |
| Huawei | 1.31 | |
| Ray-Ban | 1.30 | |
| Pepsi | 1.29 | |
| Vogue | 1.28 | |
| Ferrero | 1.26 | |
| Lamborghini | 1.23 | |
| Calvin Klein | 1.20 | |
| Marvel | 1.19 | |
| Polaroid | 1.18 | |
| Amazon | 1.16 | |
| Cartier | 1.14 | |
| Ferrari | 1.10 | |
| Balenciaga | 1.10 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 04:30 UTC | Raphael | Movistar Arena | Madrid, Spain | — |
| 2025-12-14 05:30 UTC | Raphael | Palacio Municipal de Deportes | Granada, Spain | — |
| 2025-12-21 04:30 UTC | Raphael | Palau Sant Jordi | Barcelona, Spain | — |
| 2026-01-09 04:30 UTC | Raphael, Raphaël | RADIANT-BELLEVUE | Caluire-et-Cuire, France | |
| 2026-02-07 04:00 UTC | Raphael | LE PHENIX | Outreau, France | |
| 2026-02-08 04:30 UTC | Raphael | La Merise | Trappes, France | |
| 2026-02-13 04:30 UTC | Raphael | Espace Malraux | Joué-lès-Tours, France | |
| 2026-02-14 04:30 UTC | Raphael | LES PASSERELLES | Pontault-Combault, France | |
| 2026-03-04 04:00 UTC | Raphael | L'USINE | Istres, France | |
| 2026-04-16 04:00 UTC | Raphael | Auditorio GNP Seguros | Puebla City, Mexico |
