Pure Negga
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-17
2,048,841
Social Media Followers
As of 2025-09-17
00:00:00
Hours Airplay
2025-12-07 20:34:45 UTC
Genres
Biography
Con millones de seguidores en Spotify y YouTube, Pure Negga ha destacado en Latinoamérica y España al fusionar el reggae con su mensaje de esperanza y amor, trascendiendo los límites convencionales de género musical y cautivando a un público amplio y fiel. Su sonido único e innovador lo sitúa entre los artistas más escuchados, y ahora se prepara para llevar su revolucionaria propuesta musical a escenarios de toda España y Latinoamérica.
Pure Negga is already in the conversation with 18-24 & 25-34 audiences in MEXICO, SPAIN, ARGENTINA. The audience is heavily male (82%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (178,993 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to Amazon Music, DC Shoes, Movistar points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,048,841 · Engagements 8,628 · Rate 0.4% Posts 466 · Views 179,657 · Avg Likes 8,257 · Avg Comments 376 · Avg Views 179,657 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 56% 25-34: 33% 13-17: 5% 35-44: 5% |
Largest: 18-24 (56%); next: 25-34 (33%) |
| Gender Split |
Female: 18% Male: 82% Non-binary/Other: 0% |
Skews male (82%) |
| Top Countries |
MEXICO (27%) SPAIN (15%) ARGENTINA (13%) COLOMBIA (13%) CHILE (5%) |
Top regions: MEXICO (27%), SPAIN (15%), ARGENTINA (13%) |
| Platform Engagement | Instagram: 2,312 avg likes/post · Tiktok: 664 avg views/post · Youtube: 178,993 avg views/post | Best reach: Youtube 178,993 avg views; best engagement: Youtube 5,885 avg likes |
Top Brand Affinities
Amazon Music
DC Shoes
Movistar
Suavecito
Daewoo
Seat
Monster Beverage
VidaSana
Cafecito
Lollapalooza
Red Bull
Matrix
| Brand | Category | Score |
|---|---|---|
| Amazon Music | 8.96 | |
| DC Shoes | 8.68 | |
| Movistar | 7.02 | |
| Suavecito | 5.84 | |
| Daewoo | 5.78 | |
| Seat | 5.64 | |
| Monster Beverage | 4.32 | |
| VidaSana | 4.20 | |
| Cafecito | 3.49 | |
| Lollapalooza | 3.15 | |
| Red Bull | 3.14 | |
| Matrix | 2.97 | |
| Peugeot | 2.51 | |
| Beats Electronics | 2.36 | |
| Spotify Music | 2.27 | |
| Tomorrowland | 2.10 | |
| GoPro | 1.75 | |
| SoundCloud | 1.61 | |
| Lamborghini | 1.59 | |
| Renault | 1.52 | |
| Mitsubishi Motors | 1.50 | |
| shein | 1.47 | |
| Heineken | 1.47 | |
| Yamaha | 1.46 | |
| Warner Bros | 1.45 | |
| Jaguar | 1.44 | |
| Suzuki | 1.34 | |
| musical.ly | 1.33 | |
| Vans | 1.32 | |
| Guess | 1.24 | |
| Volkswagen | 1.22 | |
| Pokemon Go | 1.22 | |
| Call of Duty | 1.21 | |
| Sony | 1.20 | |
| Coca-Cola | 1.18 | |
| FIFA | 1.16 | |
| Puma | 1.16 | |
| SheInside | 1.15 | |
| NBA | 1.12 | |
| Honda | 1.11 | |
| Huawei | 1.11 | |
| Nikon | 1.11 | |
| Nissan | 1.08 | |
| KTM | 1.08 | |
| Pokemon | 1.05 | |
| PlayStation | 1.04 | |
| HBO | 1.03 | |
| Ford | 1.02 | |
| Nintendo | 1.01 | |
| Canon | 1.01 |
Official Profiles
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LoginArtist: Pure Negga
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
