prxz
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
34,000
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 21:05:25 UTC
Genres
Biography
prxz cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, UNITED KINGDOM, AUSTRALIA. A heavily male (73%) profile rewards creative that treats fans like insiders. Performance peaks on Instagram with 3,165 avg likes per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with SoundCloud, True Religion, Champion, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 34,000 · Engagements 3,165 · Rate 9.3% Posts 3 · Views 0 · Avg Likes 3,165 · Avg Comments 86 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 36% 13-17: 7% 35-44: 6% |
Largest: 18-24 (49%); next: 25-34 (36%) |
| Gender Split |
Female: 27% Male: 73% Non-binary/Other: 0% |
Skews male (73%) |
| Top Countries |
UNITED STATES (58%) UNITED KINGDOM (6%) AUSTRALIA (3%) CANADA (3%) RUSSIA (3%) |
Top regions: UNITED STATES (58%), UNITED KINGDOM (6%), AUSTRALIA (3%) |
| Platform Engagement | Instagram: 3,165 avg likes/post | best engagement: Instagram 3,165 avg likes |
Top Brand Affinities
SoundCloud
True Religion
Champion
Kodak
Supreme
Beats Electronics
Rockstar Games
Kappa
Vivienne Westwood
Ableton
Sprite
Spotify Music
| Brand | Category | Score |
|---|---|---|
| SoundCloud | 19.35 | |
| True Religion | 15.59 | |
| Champion | 10.54 | |
| Kodak | 8.45 | |
| Supreme | 6.46 | |
| Beats Electronics | 6.16 | |
| Rockstar Games | 6.12 | |
| Kappa | 6.07 | |
| Vivienne Westwood | 6.02 | |
| Ableton | 5.34 | |
| Sprite | 4.75 | |
| Spotify Music | 4.56 | |
| Carhartt | 3.82 | |
| Stüssy | 3.50 | |
| Hennessy | 3.23 | |
| Dr. Martens | 3.03 | |
| Vans | 2.76 | |
| Call of Duty | 2.37 | |
| Polo Ralph Lauren | 2.32 | |
| Balenciaga | 2.30 | |
| Gucci | 2.20 | |
| MTV | 2.18 | |
| ASOS | 2.17 | |
| Timberland | 2.16 | |
| AMC | 2.07 | |
| New Balance | 1.95 | |
| NBA | 1.94 | |
| Tommy Hilfiger | 1.93 | |
| Chrysler | 1.89 | |
| Louis Vuitton | 1.86 | |
| Fendi | 1.80 | |
| Los Angeles Lakers | 1.70 | |
| Versace | 1.64 | |
| Grand Theft Auto | 1.62 | |
| Maserati | 1.59 | |
| The North Face | 1.56 | |
| Calvin Klein | 1.55 | |
| Nike | 1.54 | |
| Nintendo | 1.51 | |
| Walmart | 1.50 | |
| Xbox | 1.50 | |
| WWE | 1.47 | |
| PlayStation | 1.45 | |
| Cartier | 1.44 | |
| Paypal | 1.37 | |
| Sneakerhead | 1.33 | |
| Forever 21 | 1.32 | |
| FashionNova | 1.30 | |
| Prada | 1.30 | |
| Coachella | 1.28 |
Official Profiles
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LoginArtist: prxz
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
